---
title: "NS YouTube Ads: 100+ Video Ad Examples | AdSee"
description: "Browse 100+ NS YouTube video ads with 107M views across 3 markets. Explore top campaigns, subscription promotions, and estimated ad spend."
url: "https://www.adsee.ai/ad-examples/youtube/brands/ns"
---

# NS YouTube ads: Top commercials and campaign examples

Nederlandse Spoorwegen (NS) is the principal passenger railway operator in the Netherlands, providing domestic and international train travel. Across 3 markets and 107M views, its YouTube ads spotlight passenger perks, green travel, and ticket subscriptions such as NS Flex, NS Zakelijk, and the Dal Vrij discount deals.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #871 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/5)
- Company: N.V. Nederlandse Spoorwegen
- Category: Travel Hospitality — Passenger rail transport
- Headquarters: Netherlands
- Estimated total YouTube ad spend: $1.2M – $2.9M (all-time, estimated range)
- Ads indexed: 171
- Total views: 107M
- Markets: 3 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR07733464683784437761?region=anywhere

## Most-viewed NS YouTube ads

Top 20 by views, list updated October 2026.

1. [NS PrijsTijd Deal - Plan je reis goedkoper](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ns-prijstijd-deal-plan-je-reis-goedkoper-ERygpS2V348) — 4M views, 15s
2. [NS Nederland Dal Vrij - Reis deze zomer onbeperkt voor €49 per maand](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ns-nederland-dal-vrij-reis-deze-zomer-onbeperkt-voor-49-per-4J-IiPQjJMQ) — 3.4M views, 15s
3. [NS — The Advantage of the Train](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ns-the-advantage-of-the-train-RPmjfZnfuO4) — 2.7M views, 20s
4. [NS Zakelijk — Combineer de NS-Business Card met het Dal abonnement](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ns-zakelijk-combineer-de-ns-business-card-met-het-dal-abonne-ma3KudJu9jw) — 2.5M views, 13s
5. [NS — Travel Green](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ns-travel-green-Z_tx9Ys-HMY) — 2.4M views, 20s
6. [NS — Stap je ook in?](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ns-stap-je-ook-in-XUYrmGgmA2Y) — 2.3M views, 20s
7. [NS Zakelijk: Combineer NS-Business Card met Dal abonnement](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ns-zakelijk-combineer-ns-business-card-met-dal-abonnement-1Z5xqdhcc5s) — 2.2M views, 6s
8. [NS Flex - Reis met korting](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ns-flex-reis-met-korting-7DZW7tjdoq4) — 2M views, 15s
9. [NS Flex — Abonnement met flexibele reisvoordelen](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ns-flex-abonnement-met-flexibele-reisvoordelen-EpVF4RpRB0o) — 1.9M views, 15s
10. [NS Flex — Reis met korting](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ns-flex-reis-met-korting-ocRgG8Ws45Q) — 1.8M views, 15s
11. [NS — Stap je ook in?](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ns-stap-je-ook-in-qhignogEuQQ) — 1.8M views, 20s
12. [NS Zakelijk: Combineer de NS-Business Card met het Dal abonnement](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ns-zakelijk-combineer-de-ns-business-card-met-het-dal-abonne-pXNfKqhUbPc) — 1.7M views, 6s
13. [NS Zakelijk - NS-Business Card](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ns-zakelijk-ns-business-card-WNJE4wQB_dQ) — 1.7M views, 6s
14. [NS — NS Flex Weekend Vrij](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ns-ns-flex-weekend-vrij-2N1w9KQ6dXY) — 1.6M views, 20s
15. [NS — Stap je ook in?](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ns-stap-je-ook-in-f2eY-6u9mh4) — 1.6M views, 20s
16. [NS — The advantage of train travel](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ns-the-advantage-of-train-travel-tVm_0Wlqs7w) — 1.5M views, 20s
17. [NS — Train Travel](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ns-train-travel-HrQmxv7BKKo) — 1.5M views, 20s
18. [NS — Stap je ook in?](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ns-stap-je-ook-in-23nPAYmy06A) — 1.4M views, 20s
19. [NS — Stap je ook in?](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ns-stap-je-ook-in-X6baCf3YDO0) — 1.4M views, 6s
20. [NS — Reizen met de trein](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/ns-reizen-met-de-trein-WdaMADD5P1s) — 1.4M views, 20s

## About NS

Nederlandse Spoorwegen (NS) is the state-owned principal passenger railway operator in the Netherlands. Founded in 1938 and headquartered in Utrecht, the company operates domestic train services across the Dutch main rail network as well as international passenger rail connections. It also manages passenger train stations and related transit services throughout the country.

## NS YouTube ads — FAQ

### What is NS?

Nederlandse Spoorwegen (NS) is the principal passenger railway operator in the Netherlands, providing domestic train services across the Dutch rail network as well as international connections and station management.

### What are NS's YouTube ads about?

NS YouTube ads focus on passenger rail travel, promoting subscription plans like NS Flex, off-peak discount deals, business cards, and themes highlighting sustainable travel by train.

### What video formats does NS use in its YouTube ads?

NS uses an even mix of vertical Shorts and standard horizontal video formats, with most spots running for 15 seconds or less alongside some 30-second videos.

### In which languages does NS advertise on YouTube?

NS advertises on YouTube entirely in Dutch, reflecting its primary domestic rail audience in the Netherlands.

### How many YouTube ads does NS run?

AdSee has indexed 171 YouTube ads from NS, with 107M views in total, shown in 3 countries.

### Where does NS advertise on YouTube?

NS's YouTube ads in the AdSee library ran most often in the Netherlands, Belgium and Germany.

### How much does NS spend on YouTube ads?

AdSee estimates NS's YouTube ad spend at $1.2M – $2.9M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by NS.

### What is NS's most-viewed YouTube ad?

The most-viewed NS ad in the AdSee library is “NS PrijsTijd Deal - Plan je reis goedkoper”, with 4.1M views on YouTube.

### Where can I verify NS's ads?

NS's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR07733464683784437761?region=anywhere

## More top Travel Hospitality advertisers

- #788 [Wyndham Hotels & Resorts](https://www.adsee.ai/ad-examples/youtube/brands/wyndham-hotels-resorts) — est. spend $130K – $3.3M, 31 ads
- #803 [Taco Bell Australia](https://www.adsee.ai/ad-examples/youtube/brands/taco-bell-australia) — est. spend $1.2M – $3.2M, 50 ads
- #816 [Havila Voyages](https://www.adsee.ai/ad-examples/youtube/brands/havila-voyages) — est. spend $126K – $3.1M, 46 ads
- #865 [MSC Cruises](https://www.adsee.ai/ad-examples/youtube/brands/msc-cruises) — est. spend $1.2M – $2.9M, 57 ads
- #874 [The Islands of The Bahamas](https://www.adsee.ai/ad-examples/youtube/brands/the-islands-of-the-bahamas) — est. spend $116K – $2.9M, 22 ads
- #884 [Tourism Ireland](https://www.adsee.ai/ad-examples/youtube/brands/tourism-ireland) — est. spend $284K – $2.8M, 23 ads
- #938 [Qatar Airways](https://www.adsee.ai/ad-examples/youtube/brands/qatar-airways) — est. spend $106K – $2.7M, 102 ads
- #953 [FlixTrain](https://www.adsee.ai/ad-examples/youtube/brands/flixtrain) — est. spend $481K – $2.6M, 12 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates