--- title: "Nokian Tyres YouTube Ads: 30+ Video Ad Examples | AdSee" description: "Explore top Nokian Tyres YouTube video ads, tracked across 13 markets with 9.2M total views. Review performance data and estimated ad spend." url: "https://www.adsee.ai/ad-examples/youtube/brands/nokian-tyres" --- # Nokian Tyres YouTube Ads and Video Campaigns Nokian Tyres is a Finnish manufacturer of premium tires for cars, trucks, buses, and heavy machinery, known for inventing winter tires. Across 13 markets, its 30+ YouTube ads feature 9.2M views, spotlighting models like the Hakkapeliitta R5 and Surpass AS01 alongside tire maintenance and safety advice. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #3298 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/17) - Company: Nokian Tyres plc - Category: Automotive — Tire manufacturing - Headquarters: Finland - Estimated total YouTube ad spend: $46.1K – $461K (all-time, estimated range) - Ads indexed: 31 - Total views: 9.2M - Markets: 13 countries the ads ran in - Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR10073925266842845185?region=anywhere ## Most-viewed Nokian Tyres YouTube ads Top 20 by views, list updated October 2026. 1. [Nokian Tyres — Surpass AS01 All-Season Tire Performance](https://www.adsee.ai/ad-examples/youtube/automotive/nokian-tyres-surpass-as01-all-season-tire-performance-WOowyRP1yT4) — 2.5M views, 30s 2. [Nokian Tyres Surpass AS01 - Engineered for Drivers Who Expect More](https://www.adsee.ai/ad-examples/youtube/automotive/nokian-tyres-surpass-as01-engineered-for-drivers-who-expect-XsX9iCVowVo) — 1.4M views, 30s 3. [Nokian Tyres ONE: Your Go-To All Season Tire](https://www.adsee.ai/ad-examples/youtube/automotive/nokian-tyres-one-your-go-to-all-season-tire-OsiV1gB-VR0) — 829.1K views, 18s 4. [Nokian Tyres — P-Metric vs. LT Tires Explained](https://www.adsee.ai/ad-examples/youtube/automotive/nokian-tyres-p-metric-vs-lt-tires-explained-CDhmZuRJcT4) — 678.5K views, 41s 5. [Nokian Tyres One — All Season Tires](https://www.adsee.ai/ad-examples/youtube/automotive/nokian-tyres-one-all-season-tires-DrTL97f-zbE) — 550.3K views, 18s 6. [Nokian Tyres — Studded Tire Maintenance Advice](https://www.adsee.ai/ad-examples/youtube/automotive/nokian-tyres-studded-tire-maintenance-advice-tnXXEGr_I38) — 402.7K views, 48s 7. [Nokian Tyres Hakkapeliitta R5 - Pure Performance](https://www.adsee.ai/ad-examples/youtube/automotive/nokian-tyres-hakkapeliitta-r5-pure-performance-tAD8IPcDVrU) — 287.3K views, 15s 8. [Nokian Tyres Hakkapeliitta R5 - Pure Safety, Grip, Comfort, Silence](https://www.adsee.ai/ad-examples/youtube/automotive/nokian-tyres-hakkapeliitta-r5-pure-safety-grip-comfort-silen-IbcSJEX_bTo) — 279.7K views, 15s 9. [Nokian Tyres Surpass AS01 - Ultra-High Performance Tire](https://www.adsee.ai/ad-examples/youtube/automotive/nokian-tyres-surpass-as01-ultra-high-performance-tire-FAqKdiMJjlM) — 277K views, 30s 10. [Nokian Tyres — Don't Mix Your Tires](https://www.adsee.ai/ad-examples/youtube/automotive/nokian-tyres-don-t-mix-your-tires-Cy9yhczpEH0) — 250.7K views, 37s 11. [Nokian Tyres — Performance and Safety for All Conditions](https://www.adsee.ai/ad-examples/youtube/automotive/nokian-tyres-performance-and-safety-for-all-conditions-nev2do7lUIU) — 230.8K views, 15s 12. [Nokian Tyres — Seasonal Winter Driving Disorder Remedy](https://www.adsee.ai/ad-examples/youtube/automotive/nokian-tyres-seasonal-winter-driving-disorder-remedy-98LxC21CkUg) — 197.4K views, 30s 13. [Nokian Tires — Remedy for Winter Anxiety](https://www.adsee.ai/ad-examples/youtube/automotive/nokian-tires-remedy-for-winter-anxiety-_qzUFNoWUfA) — 176.8K views, 19s 14. [Nokian Tyres Hakkapeliitta R5 — Winter Tire Performance](https://www.adsee.ai/ad-examples/youtube/automotive/nokian-tyres-hakkapeliitta-r5-winter-tire-performance-G2RSzNsQSa8) — 162.7K views, 30s 15. [Nokian Tyres Remedy WRG5 - All-Weather Tyre Performance](https://www.adsee.ai/ad-examples/youtube/automotive/nokian-tyres-remedy-wrg5-all-weather-tyre-performance-R_n6T_694fY) — 156K views, 38s 16. [Nokian Tyres — Understanding Tire Sidewall Markings](https://www.adsee.ai/ad-examples/youtube/automotive/nokian-tyres-understanding-tire-sidewall-markings-5zbp6W6JpTo) — 140.7K views, 34s 17. [Nokian Tyres Hakkapeliitta R5 - Pure Confidence & Uncompromising Grip](https://www.adsee.ai/ad-examples/youtube/automotive/nokian-tyres-hakkapeliitta-r5-pure-confidence-uncompromising-z3PdfeDlUdk) — 115.7K views, 15s 18. [Nokian Tyres — Understanding LT Tires](https://www.adsee.ai/ad-examples/youtube/automotive/nokian-tyres-understanding-lt-tires-1EceplprQvA) — 114.1K views, 42s 19. [Nokian Tyres: The Science Behind Winter Tires](https://www.adsee.ai/ad-examples/youtube/automotive/nokian-tyres-the-science-behind-winter-tires-ki_Z7RwbZ_c) — 113.6K views, 55s 20. [Nokian Tyres — Master of Extremes](https://www.adsee.ai/ad-examples/youtube/automotive/nokian-tyres-master-of-extremes-RBaapqL2nkE) — 111.3K views, 61s ## About Nokian Tyres Nokian Tyres is a Finnish manufacturer that produces premium tires for passenger cars, trucks, buses, and heavy machinery. Headquartered in Nokia, Finland, and tracing its roots back to 1898, the company is especially renowned for inventing and specializing in winter tires. It distributes its products globally through wholesale distributors, retail tire dealers, and its company-owned Vianor tire retail chain. ## Nokian Tyres YouTube ads — FAQ ### What is Nokian Tyres? Nokian Tyres is a Finnish tire manufacturer founded in Nokia, Finland. The company produces premium tires for passenger cars, trucks, buses, and heavy machinery, with a particular specialization in winter tires. ### What are Nokian Tyres's YouTube ads about? Nokian Tyres's YouTube ads focus on specific tire models like the Surpass AS01, Nokian Tyres ONE all-season tires, and Hakkapeliitta R5 winter tires. Several ads also provide educational driver advice, such as tire maintenance tips and explanations of tire types. ### What video formats does Nokian Tyres use on YouTube? Nokian Tyres utilizes a balance of horizontal videos and vertical Shorts-style spots. Most ads run between 15 and 60 seconds. ### In which languages does Nokian Tyres advertise on YouTube? Nokian Tyres advertises exclusively in English on YouTube. ### How many YouTube ads does Nokian Tyres run? AdSee has indexed 31 YouTube ads from Nokian Tyres, with 9.2M views in total, shown in 13 countries. ### Where does Nokian Tyres advertise on YouTube? Nokian Tyres's YouTube ads in the AdSee library ran most often in the United States, Canada, the United Kingdom, France and the Netherlands. In total they were shown in 13 countries. ### How much does Nokian Tyres spend on YouTube ads? AdSee estimates Nokian Tyres's YouTube ad spend at $46.1K – $461K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Nokian Tyres. ### What is Nokian Tyres's most-viewed YouTube ad? The most-viewed Nokian Tyres ad in the AdSee library is “Nokian Tyres — Surpass AS01 All-Season Tire Performance”, with 2.6M views on YouTube. ### Where can I verify Nokian Tyres's ads? Nokian Tyres's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR10073925266842845185?region=anywhere ## More top Automotive advertisers - #3235 [Autovit.ro](https://www.adsee.ai/ad-examples/youtube/brands/autovit-ro) — est. spend $53.1K – $478K, 11 ads - #3251 [Automarket](https://www.adsee.ai/ad-examples/youtube/brands/automarket) — est. spend $87.9K – $475K, 21 ads - #3276 [The Seat Shop](https://www.adsee.ai/ad-examples/youtube/brands/the-seat-shop) — est. spend $28.1K – $469K, 11 ads - #3323 [FUCHS](https://www.adsee.ai/ad-examples/youtube/brands/fuchs) — est. spend $104K – $454K, 67 ads - #3350 [Volkswagen](https://www.adsee.ai/ad-examples/youtube/brands/volkswagen-3) — est. spend $183K – $448K, 36 ads - #3359 [Tyrepower](https://www.adsee.ai/ad-examples/youtube/brands/tyrepower) — est. spend $33.3K – $444K, 35 ads - #3362 [Changan Europe](https://www.adsee.ai/ad-examples/youtube/brands/changan-europe) — est. spend $55.4K – $443K, 14 ads - #3379 [Fiat](https://www.adsee.ai/ad-examples/youtube/brands/fiat-2) — est. spend $185K – $440K, 20 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates