---
title: "NIVEA YouTube Ads: Top Video Commercials | AdSee"
description: "Explore top NIVEA YouTube ads in France with 52.5M views across 20+ videos. See view counts, active regions, and estimated ad spend ranges."
url: "https://www.adsee.ai/ad-examples/youtube/brands/nivea"
---

# NIVEA YouTube ads and video campaigns

NIVEA is a personal care brand specializing in skincare, body care, and deodorants. In France, its YouTube advertising features 20+ ads generating 52.5M views, with campaigns spotlighting product lines like NIVEA MEN Derma Control, Q10 anti-wrinkle care, and Cellular Epigenetics serum.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #1998 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/10)
- Company: Beiersdorf NV
- Category: Retail Ecommerce — Skin and personal care
- Headquarters: France
- Estimated total YouTube ad spend: $420K – $998K (all-time, estimated range)
- Ads indexed: 26
- Total views: 52.5M
- Markets: 1 countries the ads ran in

## Most-viewed NIVEA YouTube ads

Top 20 by views, list updated October 2026.

1. [NIVEA MEN DERMA CONTROL Sensitive – Protection 72H](https://www.adsee.ai/ad-examples/youtube/dtc/nivea-men-derma-control-sensitive-protection-72h-pLJSbXIUMsM) — 5.6M views, 18s
2. [Nivea Men Derma Control Sensitive](https://www.adsee.ai/ad-examples/youtube/dtc/nivea-men-derma-control-sensitive-3qPxoJdEj70) — 4.1M views, 6s
3. [NIVEA Q10 — Trio Anti-Rides](https://www.adsee.ai/ad-examples/youtube/dtc/nivea-q10-trio-anti-rides-IkSNbXNgInU) — 4.1M views, 6s
4. [NIVEA MEN DERMA CONTROL Sensitive - Protection 72H](https://www.adsee.ai/ad-examples/youtube/dtc/nivea-men-derma-control-sensitive-protection-72h-X2G4C9a3Iwk) — 3.9M views, 16s
5. [NIVEA MEN DERMA CONTROL Sensitive - 72H Protection](https://www.adsee.ai/ad-examples/youtube/dtc/nivea-men-derma-control-sensitive-72h-protection-7teP9kxXzGY) — 3.9M views, 16s
6. [Nivea Q10 — Trio Anti-Rides](https://www.adsee.ai/ad-examples/youtube/dtc/nivea-q10-trio-anti-rides-vuT_Z3pd7ok) — 3.6M views, 6s
7. [NIVEA Derma Control Defend — Protection 72H](https://www.adsee.ai/ad-examples/youtube/dtc/nivea-derma-control-defend-protection-72h-erWCwnu8Kew) — 3.5M views, 6s
8. [Nivea Men Derma Control Sensitive](https://www.adsee.ai/ad-examples/youtube/dtc/nivea-men-derma-control-sensitive-sl31x00hI6M) — 3.4M views, 6s
9. [Nivea Men Derma Control Sensitive — Protection 72H](https://www.adsee.ai/ad-examples/youtube/dtc/nivea-men-derma-control-sensitive-protection-72h-ei-u4E_qBSg) — 3.3M views, 18s
10. [NIVEA Cellular Epigenetics Serum](https://www.adsee.ai/ad-examples/youtube/dtc/nivea-cellular-epigenetics-serum-OqpOpmEC0qc) — 2.4M views, 6s
11. [NIVEA — Luminous 630 Anti-Taches](https://www.adsee.ai/ad-examples/youtube/dtc/nivea-luminous-630-anti-taches-cksf3R30DL8) — 2M views, 20s
12. [NIVEA Cellular Epigenetics Serum - Marque Préférée des Français](https://www.adsee.ai/ad-examples/youtube/dtc/nivea-cellular-epigenetics-serum-marque-pr-f-r-e-des-fran-ai-62rI7qH2WEI) — 1.9M views, 6s
13. [NIVEA Cellular Epigenetics — Le futur de l'anti-âge](https://www.adsee.ai/ad-examples/youtube/dtc/nivea-cellular-epigenetics-le-futur-de-l-anti-ge-2HBlZ0lNU2A) — 1.6M views, 6s
14. [NIVEA Cellular Epigenetics Serum with Epicelline](https://www.adsee.ai/ad-examples/youtube/dtc/nivea-cellular-epigenetics-serum-with-epicelline-RgVtfX-olno) — 1.2M views, 6s
15. [NIVEA — Cellular Epigenetics Serum](https://www.adsee.ai/ad-examples/youtube/dtc/nivea-cellular-epigenetics-serum-z7WrQBSFa5M) — 1M views, 15s
16. [NIVEA Derma Control Defend - 72H Protection](https://www.adsee.ai/ad-examples/youtube/dtc/nivea-derma-control-defend-72h-protection-FgfHKixkRFU) — 934.3K views, 14s
17. [Nivea Derma Control Defend - 72H Protection](https://www.adsee.ai/ad-examples/youtube/dtc/nivea-derma-control-defend-72h-protection-GPpjeb1UoiU) — 928.7K views, 14s
18. [NIVEA Derma Control Defend - Protection 72H](https://www.adsee.ai/ad-examples/youtube/dtc/nivea-derma-control-defend-protection-72h-XcRO37thLx8) — 295.3K views, 20s
19. [NIVEA DERMA CONTROL Defend - Protection 72H](https://www.adsee.ai/ad-examples/youtube/dtc/nivea-derma-control-defend-protection-72h-qogRMnHMyfg) — 277.9K views, 20s
20. [Nivea Derma Control - Special Treatment for Underarms](https://www.adsee.ai/ad-examples/youtube/dtc/nivea-derma-control-special-treatment-for-underarms-FiRfo6P49Yc) — 70K views, 15s

## About NIVEA

NIVEA France (nivea.fr) is the French localized domain for NIVEA, a global personal care brand specializing in skincare, body care, sun protection, and deodorants. The website serves French consumers with product listings, skincare tips, and brand advice. Founded in Germany in 1911, NIVEA is owned by the Hamburg-based multinational company Beiersdorf.

## NIVEA YouTube ads — FAQ

### What is NIVEA?

NIVEA is a personal care brand specializing in skincare, body care, sun protection, and deodorants, operating in France through Beiersdorf NV.

### What are NIVEA's YouTube ads about?

NIVEA's YouTube ads frequently highlight Men Derma Control Sensitive antiperspirants offering 72-hour protection, the Q10 anti-wrinkle line, and Cellular Epigenetics serum.

### What ad formats does NIVEA use on YouTube?

NIVEA primarily uses horizontal video ads alongside some vertical formats, with most spots running 15 seconds or less and the remainder lasting up to 30 seconds.

### In which languages does NIVEA advertise on YouTube?

NIVEA advertises on YouTube in French for its French market.

### How many YouTube ads does NIVEA run?

AdSee has indexed 26 YouTube ads from NIVEA, with 52.5M views in total, shown in 1 country.

### Where does NIVEA advertise on YouTube?

NIVEA's YouTube ads in the AdSee library ran most often in France.

### How much does NIVEA spend on YouTube ads?

AdSee estimates NIVEA's YouTube ad spend at $420K – $998K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by NIVEA.

### What is NIVEA's most-viewed YouTube ad?

The most-viewed NIVEA ad in the AdSee library is “NIVEA MEN DERMA CONTROL Sensitive – Protection 72H”, with 5.7M views on YouTube.

## More top Retail Ecommerce advertisers

- #1982 [SFD](https://www.adsee.ai/ad-examples/youtube/brands/sfd) — est. spend $86.8K – $1.0M, 28 ads
- #1986 [Thomann](https://www.adsee.ai/ad-examples/youtube/brands/thomann) — est. spend $86.6K – $1.0M, 38 ads
- #1988 [Krëfel](https://www.adsee.ai/ad-examples/youtube/brands/kr-fel) — est. spend $411K – $1.0M, 63 ads
- #1994 [eMAG](https://www.adsee.ai/ad-examples/youtube/brands/emag) — est. spend $251K – $1.0M, 48 ads
- #1997 [Forager Project](https://www.adsee.ai/ad-examples/youtube/brands/forager-project) — est. spend $400K – $999K, 19 ads
- #2012 [TK Maxx](https://www.adsee.ai/ad-examples/youtube/brands/tk-maxx) — est. spend $85.0K – $992K, 42 ads
- #2015 [Piquadro](https://www.adsee.ai/ad-examples/youtube/brands/piquadro) — est. spend $155K – $991K, 11 ads
- #2016 [Kiabi](https://www.adsee.ai/ad-examples/youtube/brands/kiabi) — est. spend $183K – $990K, 31 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates
