--- title: "National Protection Plan YouTube Ads & Examples | AdSee" description: "Explore top YouTube ads from National Protection Plan with 15.8M total views in Canada. See video creatives, performance, and estimated ad spend." url: "https://www.adsee.ai/ad-examples/youtube/brands/national-protection-plan" --- # National Protection Plan YouTube Ads and Campaigns National Protection Plan is a Canadian life insurance comparison platform operated by Consumer Genius Inc. that connects consumers with licensed providers. Across 13 ads in Canada with 15.8M views, its video campaigns focus on quotes for living benefits, coverage for older adults, and support for ODSP recipients. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #3368 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/17) - Company: Consumer Genius Inc. - Category: Insurance — Life insurance comparison platform - Headquarters: Canada - Estimated total YouTube ad spend: $174K – $442K (all-time, estimated range) - Ads indexed: 13 - Total views: 15.8M - Markets: 1 countries the ads ran in - Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR02908677334615719937?region=anywhere ## Most-viewed National Protection Plan YouTube ads Top 13 by views, list updated October 2026. 1. [CanadianLifeRates — Living Benefit Insurance](https://www.adsee.ai/ad-examples/youtube/insurance/canadianliferates-living-benefit-insurance-lVJHb3jEmLg) — 7.4M views, 66s 2. [CanadianLifeRates — Life Insurance Benefit](https://www.adsee.ai/ad-examples/youtube/insurance/canadianliferates-life-insurance-benefit-2J8TLGYsHX4) — 7.4M views, 36s 3. [CanadianLifeRates — Life Insurance Benefit](https://www.adsee.ai/ad-examples/youtube/insurance/canadianliferates-life-insurance-benefit-L_zfGqv-uYY) — 1.2M views, 48s 4. [Canada's Secret Living Benefit: Up to $250,000 Tax-Free](https://www.adsee.ai/ad-examples/youtube/insurance/canada-s-secret-living-benefit-up-to-250-000-tax-free-pul2X1ilsN4) — 350.5K views, 42s 5. [Living Benefit Life Insurance for Canadians Over 40](https://www.adsee.ai/ad-examples/youtube/insurance/living-benefit-life-insurance-for-canadians-over-40-nGCdlyeu9Ps) — 295.3K views, 47s 6. [National Protection Plan — Life Coverage Quote](https://www.adsee.ai/ad-examples/youtube/insurance/national-protection-plan-life-coverage-quote-aebvtEYMnkI) — 246.5K views, 36s 7. [National Protection Plan — Life Insurance Benefit](https://www.adsee.ai/ad-examples/youtube/insurance/national-protection-plan-life-insurance-benefit-54wzUtpxxUk) — 194.8K views, 35s 8. [CanadianLifeRates — Secure Your Retirement with Life Insurance](https://www.adsee.ai/ad-examples/youtube/insurance/canadianliferates-secure-your-retirement-with-life-insurance-V3tnN5I3_Go) — 179.3K views, 49s 9. [Canadian Life Insurance Benefits for ODSP Recipients](https://www.adsee.ai/ad-examples/youtube/insurance/canadian-life-insurance-benefits-for-odsp-recipients-hG1D5qkH57Y) — 136.8K views, 27s 10. [Canadians On ODSP: Get a Free Life Insurance Quote](https://www.adsee.ai/ad-examples/youtube/insurance/canadians-on-odsp-get-a-free-life-insurance-quote-SBPKh8WAGh4) — 130.3K views, 30s 11. [National Protection Plan — Life Coverage](https://www.adsee.ai/ad-examples/youtube/insurance/national-protection-plan-life-coverage-j_uSqVEAocM) — 115.7K views, 43s 12. [National Protection Plan — Life Insurance](https://www.adsee.ai/ad-examples/youtube/insurance/national-protection-plan-life-insurance-7YeDRT1ODSs) — 108.3K views, 39s 13. [National Protection Plan — Life Coverage](https://www.adsee.ai/ad-examples/youtube/insurance/national-protection-plan-life-coverage-kY96VBb0J90) — 51.2K views, 34s ## About National Protection Plan National Protection Plan is an online life insurance comparison platform in Canada operated by Consumer Genius Inc. The platform connects Canadian consumers with licensed insurance providers and advisors to compare quotes for term, whole life, and no-medical insurance policies. It operates as a marketing and referral lead-generation service rather than a direct insurance carrier. ## National Protection Plan YouTube ads — FAQ ### What is National Protection Plan? National Protection Plan is a Canadian online life insurance comparison platform operated by Consumer Genius Inc. It connects consumers with licensed insurance providers to compare quotes for term, whole life, and no-medical policies, operating as a referral lead-generation service rather than an insurance carrier. ### What are National Protection Plan's YouTube ads about? National Protection Plan's YouTube ads focus on life insurance quotes and living benefits. Recurring topics include tax-free living benefit policies, coverage for Canadians over 40, retirement security, and options for ODSP recipients, often marketed alongside the CanadianLifeRates name. ### What ad formats does National Protection Plan use on YouTube? National Protection Plan runs exclusively vertical video ads on YouTube. These Shorts-style videos typically run between 30 and 60 seconds in length. ### In which languages does National Protection Plan advertise on YouTube? National Protection Plan advertises on YouTube entirely in English, targeting consumers in Canada. ### How many YouTube ads does National Protection Plan run? AdSee has indexed 13 YouTube ads from National Protection Plan, with 15.8M views in total, shown in 1 country. ### Where does National Protection Plan advertise on YouTube? National Protection Plan's YouTube ads in the AdSee library ran most often in Canada. ### How much does National Protection Plan spend on YouTube ads? AdSee estimates National Protection Plan's YouTube ad spend at $174K – $442K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by National Protection Plan. ### What is National Protection Plan's most-viewed YouTube ad? The most-viewed National Protection Plan ad in the AdSee library is “CanadianLifeRates — Living Benefit Insurance”, with 7.4M views on YouTube. ### Where can I verify National Protection Plan's ads? National Protection Plan's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR02908677334615719937?region=anywhere ## More top Insurance advertisers - #3268 [iA Financial Group](https://www.adsee.ai/ad-examples/youtube/brands/ia-financial-group) — est. spend $185K – $471K, 44 ads - #3279 [Yelum Seguros](https://www.adsee.ai/ad-examples/youtube/brands/yelum-seguros) — est. spend $156K – $468K, 11 ads - #3318 [Yuzzu](https://www.adsee.ai/ad-examples/youtube/brands/yuzzu) — est. spend $186K – $455K, 21 ads - #3355 [CNP Assurances](https://www.adsee.ai/ad-examples/youtube/brands/cnp-assurances) — est. spend $188K – $445K, 15 ads - #3419 [Waggel](https://www.adsee.ai/ad-examples/youtube/brands/waggel) — est. spend $175K – $431K, 13 ads - #3433 [Amtex Insurance](https://www.adsee.ai/ad-examples/youtube/brands/amtex-insurance) — est. spend $25.7K – $429K, 12 ads - #3447 [Nation Wide Benefits](https://www.adsee.ai/ad-examples/youtube/brands/nation-wide-benefits) — est. spend $170K – $425K, 16 ads - #3462 [VHV Versicherungen](https://www.adsee.ai/ad-examples/youtube/brands/vhv-versicherungen) — est. spend $172K – $422K, 11 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates