--- title: "MyHeritage YouTube Ads: 20+ Commercial Examples | AdSee" description: "Explore top MyHeritage YouTube ads with 17.6M views across 19 markets. See actual video creatives, audience reach, and estimated ad spend." url: "https://www.adsee.ai/ad-examples/youtube/brands/myheritage" --- # Top MyHeritage YouTube ads and campaign examples MyHeritage is an online genealogy platform and DNA testing service offering ancestry kits and family tree research tools. Across 19 markets, its 20+ video campaigns have gathered 17.6M views. The video creatives frequently highlight DNA test unboxings, emotional ancestry discoveries, and promotions focused on uncovering family stories. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #2179 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/11) - Company: MyHeritage Ltd. - Category: DTC — Genealogy and DNA testing - Headquarters: Germany - Estimated total YouTube ad spend: $88.2K – $882K (all-time, estimated range) - Ads indexed: 21 - Total views: 17.6M - Markets: 19 countries the ads ran in ## Most-viewed MyHeritage YouTube ads Top 20 by views, list updated October 2026. 1. [MyHeritage DNA — Discover Your Ethnicity](https://www.adsee.ai/ad-examples/youtube/other/myheritage-dna-discover-your-ethnicity-pXjZ262zIgQ) — 3.9M views, 20s 2. [MyHeritage — Discover Your Family Story](https://www.adsee.ai/ad-examples/youtube/other/myheritage-discover-your-family-story--Ye9Tgtfcgs) — 3.1M views, 41s 3. [MyHeritage — Find Your Lost Siblings](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/myheritage-find-your-lost-siblings-CXV_G52gxlE) — 2.8M views, 33s 4. [MyHeritage DNA — Discover Your Origins](https://www.adsee.ai/ad-examples/youtube/dtc/myheritage-dna-discover-your-origins-DQRI-wTN60M) — 1.9M views, 25s 5. [MyHeritage DNA — Discover Your Ancestry](https://www.adsee.ai/ad-examples/youtube/dtc/myheritage-dna-discover-your-ancestry-8ZmdOu37Cn8) — 1.2M views, 17s 6. [MyHeritage DNA — DNA Test Auspacken und Ergebnisse](https://www.adsee.ai/ad-examples/youtube/healthcare/myheritage-dna-dna-test-auspacken-und-ergebnisse-voY2e1uqKVA) — 1.1M views, 39s 7. [MyHeritage DNA Test – 70% Rabatt für nur 27€](https://www.adsee.ai/ad-examples/youtube/other/myheritage-dna-test-70-rabatt-f-r-nur-27-TtkmtxmNKBE) — 692.1K views, 46s 8. [MyHeritage — Discover Your Family Story](https://www.adsee.ai/ad-examples/youtube/saas/myheritage-discover-your-family-story-bIvUT1nadqA) — 558.9K views, 43s 9. [MyHeritage DNA Test — Discover Your Origins](https://www.adsee.ai/ad-examples/youtube/healthcare/myheritage-dna-test-discover-your-origins-vH4hTAAXoRI) — 504.4K views, 14s 10. [MyHeritage DNA Test Results - Emotional Discovery](https://www.adsee.ai/ad-examples/youtube/other/myheritage-dna-test-results-emotional-discovery-XzatKiE72cA) — 318.7K views, 28s 11. [MyHeritage DNA — Discover Your Ancestry](https://www.adsee.ai/ad-examples/youtube/dtc/myheritage-dna-discover-your-ancestry-jtFDYMeyt4g) — 170.2K views, 17s 12. [MyHeritage DNA — Großer DNA-Sale](https://www.adsee.ai/ad-examples/youtube/dtc/myheritage-dna-gro-er-dna-sale-U1FT49bYyxg) — 141.1K views, 25s 13. [MyHeritage DNA — Discover Your Ancestry](https://www.adsee.ai/ad-examples/youtube/healthcare/myheritage-dna-discover-your-ancestry-CzCa3XYM5FI) — 127.1K views, 41s 14. [MyHeritage DNA — DNA Testing Kit](https://www.adsee.ai/ad-examples/youtube/other/myheritage-dna-dna-testing-kit-ij_p-COtPQ8) — 121.8K views, 25s 15. [MyHeritage DNA Test — Discover Your Ancestry](https://www.adsee.ai/ad-examples/youtube/other/myheritage-dna-test-discover-your-ancestry-zifTM2APR3c) — 113.3K views, 39s 16. [MyHeritage DNA — Discover Your Ethnicity](https://www.adsee.ai/ad-examples/youtube/dtc/myheritage-dna-discover-your-ethnicity-c7pXG3HDQY0) — 107.8K views, 20s 17. [MyHeritage DNA Test Results](https://www.adsee.ai/ad-examples/youtube/other/myheritage-dna-test-results-QAKf2KXcTo0) — 107.6K views, 28s 18. [MyHeritage DNA Kit Sale - 70% Rabatt](https://www.adsee.ai/ad-examples/youtube/healthcare/myheritage-dna-kit-sale-70-rabatt-nPMjVosvEkI) — 88.7K views, 43s 19. [MyHeritage DNA Test – Jetzt für nur 27 € bestellen!](https://www.adsee.ai/ad-examples/youtube/other/myheritage-dna-test-jetzt-f-r-nur-27-bestellen-07kcR7QJzfU) — 62.3K views, 46s 20. [MyHeritage DNA — Discover Your Ancestry](https://www.adsee.ai/ad-examples/youtube/other/myheritage-dna-discover-your-ancestry-TLq9mYIlfVQ) — 53.8K views, 17s ## About MyHeritage MyHeritage is an online genealogy platform and DNA testing service that enables users to create family trees, search historical records, and explore genetic ancestry. The domain myheritage.de serves as the localized portal for the German market, offering family history research tools and DNA kits tailored for German-speaking users. Founded in 2003 by Gilad Japhet and headquartered in Israel, the parent company MyHeritage Ltd. is owned by private equity firm Francisco Partners. ## MyHeritage YouTube ads — FAQ ### What is MyHeritage? MyHeritage is an online genealogy platform and DNA testing service. It offers genetic ancestry kits, family tree creation tools, and historical record searches tailored for family history research. ### What are MyHeritage's YouTube ads about? MyHeritage's YouTube ads primarily highlight MyHeritage DNA kits and family history discovery. Common themes include discovering ethnic origins, unboxing DNA tests, revealing emotional test results, finding relatives, and promotional discounts. ### What ad formats does MyHeritage use on YouTube? MyHeritage relies predominantly on vertical, Shorts-style video ads. These ads typically run between 15 and 60 seconds in length. ### In which languages does MyHeritage advertise on YouTube? MyHeritage advertises primarily in German, with a smaller portion of its ads appearing in English. ### How many YouTube ads does MyHeritage run? AdSee has indexed 21 YouTube ads from MyHeritage, with 17.6M views in total, shown in 19 countries. ### Where does MyHeritage advertise on YouTube? MyHeritage's YouTube ads in the AdSee library ran most often in Germany, Spain, Belgium, Luxembourg and Norway. In total they were shown in 19 countries. ### How much does MyHeritage spend on YouTube ads? AdSee estimates MyHeritage's YouTube ad spend at $88.2K – $882K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by MyHeritage. ### What is MyHeritage's most-viewed YouTube ad? The most-viewed MyHeritage ad in the AdSee library is “MyHeritage DNA — Discover Your Ethnicity”, with 4.0M views on YouTube. ## More top DTC advertisers - #2154 [Tubby Todd Bath Co.](https://www.adsee.ai/ad-examples/youtube/brands/tubby-todd-bath-co) — est. spend $360K – $900K, 27 ads - #2158 [COCOSOLIS](https://www.adsee.ai/ad-examples/youtube/brands/cocosolis) — est. spend $83.9K – $895K, 150 ads - #2160 [O'Keeffe's](https://www.adsee.ai/ad-examples/youtube/brands/o-keeffe-s) — est. spend $357K – $893K, 13 ads - #2166 [Wahoo Fitness](https://www.adsee.ai/ad-examples/youtube/brands/wahoo-fitness) — est. spend $89.0K – $890K, 21 ads - #2176 [The Ordinary](https://www.adsee.ai/ad-examples/youtube/brands/the-ordinary) — est. spend $194K – $884K, 31 ads - #2180 [Grüns](https://www.adsee.ai/ad-examples/youtube/brands/gr-ns) — est. spend $352K – $880K, 69 ads - #2185 [Ancestry](https://www.adsee.ai/ad-examples/youtube/brands/ancestry) — est. spend $241K – $876K, 26 ads - #2197 [Sylvanian Families](https://www.adsee.ai/ad-examples/youtube/brands/sylvanian-families) — est. spend $49.7K – $870K, 15 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates