---
title: "Migros YouTube Ads: 70+ Video Ad Examples | AdSee"
description: "Browse 70+ Migros YouTube ads across 5 markets with 18.6M views. Explore top video creative, campaign performance, and estimated ad spend."
url: "https://www.adsee.ai/ad-examples/youtube/brands/migros"
---

# Migros YouTube Ads: Video Campaigns and Creative

Migros is Switzerland's largest retail enterprise and supermarket chain, offering groceries, household goods, fresh food, and financial services. Its YouTube video advertising spans 5 markets with 70+ ads and 18.6M views. Key campaigns feature retail promotions alongside household products such as Persil laundry detergents and services like Migros Mobile.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #2658 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/14)
- Company: Migros-Genossenschafts-Bund
- Category: Retail Ecommerce — Supermarket and retail chain
- Headquarters: Switzerland
- Estimated total YouTube ad spend: $148K – $649K (all-time, estimated range)
- Ads indexed: 77
- Total views: 18.6M
- Markets: 5 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR00779245056203685889?region=anywhere

## Most-viewed Migros YouTube ads

Top 20 by views, list updated October 2026.

1. [Persil 4in1 Discs — Tiefenrein & Hygienisch](https://www.adsee.ai/ad-examples/youtube/dtc/persil-4in1-discs-tiefenrein-hygienisch-uOL4UtB6DqI) — 2.9M views, 6s
2. [Persil – Weil du immer dein Bestes gibst](https://www.adsee.ai/ad-examples/youtube/dtc/persil-weil-du-immer-dein-bestes-gibst-NKJDQxaoRDI) — 2.5M views, 15s
3. [Persil Discs - Deep Clean for Your Best](https://www.adsee.ai/ad-examples/youtube/dtc/persil-discs-deep-clean-for-your-best-lSMn3duZA0A) — 1M views, 15s
4. [Persil - Die beste Formel gegen Flecken](https://www.adsee.ai/ad-examples/youtube/dtc/persil-die-beste-formel-gegen-flecken-kBLxGHr9LTU) — 865.3K views, 6s
5. [Persil — Laundry Detergent](https://www.adsee.ai/ad-examples/youtube/dtc/persil-laundry-detergent-EFTPnp2dHm4) — 673.2K views, 6s
6. [Migros Mobile — Handy-Abo mit Tiefpreis und 5G](https://www.adsee.ai/ad-examples/youtube/telecom-internet/migros-mobile-handy-abo-mit-tiefpreis-und-5g-33f0bKUQe_g) — 640.8K views, 10s
7. [Persil - Stain Removal Formula](https://www.adsee.ai/ad-examples/youtube/dtc/persil-stain-removal-formula-5hHTdqO10CE) — 628K views, 6s
8. [Persil — Long-lasting freshness and deep clean](https://www.adsee.ai/ad-examples/youtube/dtc/persil-long-lasting-freshness-and-deep-clean-TrIDV9U6L_s) — 509.3K views, 6s
9. [Persil — Deep Cleanliness for Your Laundry](https://www.adsee.ai/ad-examples/youtube/dtc/persil-deep-cleanliness-for-your-laundry-OospbUlZMco) — 470.1K views, 15s
10. [Persil — A Journey Through Time](https://www.adsee.ai/ad-examples/youtube/dtc/persil-a-journey-through-time-k0PO7L1q-7I) — 423.3K views, 10s
11. [Persil — Notre meilleure formule contre les taches](https://www.adsee.ai/ad-examples/youtube/dtc/persil-notre-meilleure-formule-contre-les-taches-CXnIj07HmSA) — 411.9K views, 6s
12. [Migros — Cumulus Kreditkarte](https://www.adsee.ai/ad-examples/youtube/fintech/migros-cumulus-kreditkarte-10LQ6NAodNc) — 384.1K views, 15s
13. [Perwoll — Renew Your Clothes](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-renew-your-clothes-rbcjiOJ51G0) — 360.3K views, 15s
14. [Migros — Puns and Apples in Pomy](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/migros-puns-and-apples-in-pomy-4t-ozohmSSs) — 294.6K views, 36s
15. [Persil — 5X Plus Blancs](https://www.adsee.ai/ad-examples/youtube/dtc/persil-5x-plus-blancs-P_2A67ewvJk) — 293.2K views, 6s
16. [Migros Mobile — Handy-Abo Special Offer](https://www.adsee.ai/ad-examples/youtube/telecom-internet/migros-mobile-handy-abo-special-offer-X_29f4gex1E) — 287.8K views, 10s
17. [MIGROS Mobile — Abo Swiss Start 13.95/Mt.](https://www.adsee.ai/ad-examples/youtube/telecom-internet/migros-mobile-abo-swiss-start-13-95-mt-5NxbBKO42r8) — 287.3K views, 10s
18. [Perwoll - Renew your dark clothes](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-renew-your-dark-clothes-iS1ZtGQ7Zg0) — 280.5K views, 15s
19. [Migros Mobile - Black Friday Offer](https://www.adsee.ai/ad-examples/youtube/telecom-internet/migros-mobile-black-friday-offer-NEFgTo08PxI) — 280.4K views, 12s
20. [Migros Mobile — Handy-Abo mit 5G im Swisscom Netz](https://www.adsee.ai/ad-examples/youtube/telecom-internet/migros-mobile-handy-abo-mit-5g-im-swisscom-netz--oGXoDEgNDQ) — 279.9K views, 10s

## About Migros

Migros is Switzerland's largest retail enterprise and supermarket chain, offering groceries, household goods, fresh food, and financial services. Founded in 1925 by Gottlieb Duttweiler, the company operates as a cooperative federation structured under the Federation of Migros Cooperatives. It serves consumers across Switzerland through physical supermarkets, specialty stores, and online retail channels.

## Migros YouTube ads — FAQ

### What is Migros?

Migros is a Swiss retail enterprise and supermarket chain that sells groceries, fresh food, household products, and financial services. Headquartered in Switzerland, the cooperative operates physical retail stores, specialty shops, and online shopping channels.

### What are Migros's YouTube ads about?

Migros's YouTube video ads prominently feature household cleaning products, especially Persil laundry detergents highlighting stain removal and deep cleaning benefits. The retailer also promotes telecommunications services such as Migros Mobile mobile subscriptions.

### What ad formats does Migros use on YouTube?

Migros primarily relies on horizontal video ads, alongside a smaller portion of vertical formats. The vast majority of these video advertisements are short spots running up to 15 seconds.

### In which languages does Migros advertise on YouTube?

Migros runs YouTube video ads primarily in French and German, followed by Italian, reflecting the national languages of Switzerland.

### How many YouTube ads does Migros run?

AdSee has indexed 77 YouTube ads from Migros, with 18.6M views in total, shown in 5 countries.

### Where does Migros advertise on YouTube?

Migros's YouTube ads in the AdSee library ran most often in Switzerland, Germany, Liechtenstein, Austria and France.

### How much does Migros spend on YouTube ads?

AdSee estimates Migros's YouTube ad spend at $148K – $649K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Migros.

### What is Migros's most-viewed YouTube ad?

The most-viewed Migros ad in the AdSee library is “Persil 4in1 Discs — Tiefenrein & Hygienisch”, with 2.9M views on YouTube.

### Where can I verify Migros's ads?

Migros's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR00779245056203685889?region=anywhere

## More top Retail Ecommerce advertisers

- #2648 [OpticsPlanet](https://www.adsee.ai/ad-examples/youtube/brands/opticsplanet) — est. spend $261K – $653K, 26 ads
- #2655 [FAVI](https://www.adsee.ai/ad-examples/youtube/brands/favi-4) — est. spend $260K – $649K, 15 ads
- #2657 [Shopnexa](https://www.adsee.ai/ad-examples/youtube/brands/shopnexa) — est. spend $51.9K – $649K, 74 ads
- #2660 [Katie Loxton](https://www.adsee.ai/ad-examples/youtube/brands/katie-loxton) — est. spend $142K – $649K, 19 ads
- #2661 [MediaMarkt](https://www.adsee.ai/ad-examples/youtube/brands/mediamarkt-3) — est. spend $120K – $649K, 44 ads
- #2662 [Skousen](https://www.adsee.ai/ad-examples/youtube/brands/skousen) — est. spend $251K – $649K, 52 ads
- #2664 [Homelux](https://www.adsee.ai/ad-examples/youtube/brands/homelux) — est. spend $77.8K – $648K, 66 ads
- #2669 [Festool Canada](https://www.adsee.ai/ad-examples/youtube/brands/festool-canada) — est. spend $25.9K – $647K, 31 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates