--- title: "Maybelline New York YouTube Ads: Commercial Examples | AdSee" description: "Browse 12 Maybelline New York YouTube ads with 170M total views in Mexico. See top commercials, view performance metrics, and estimated ad spend ranges." url: "https://www.adsee.ai/ad-examples/youtube/brands/maybelline-new-york" --- # Maybelline New York YouTube Ads: Top Video Commercials Maybelline New York provides cosmetics including foundations, lipsticks, mascaras, and concealers to Mexican consumers. Its YouTube advertising footprint in Mexico includes 12 ads generating 170M views. Video campaigns prominently feature signature product lines such as Super Stay Matte Ink, Teddy Tint lipsticks, and Colossal mascaras. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #1752 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/9) - Company: FRABEL, S.A. DE C.V. - Category: Retail Ecommerce — Cosmetics and beauty products - Headquarters: Mexico - Estimated total YouTube ad spend: $511K – $1.2M (all-time, estimated range) - Ads indexed: 12 - Total views: 170M - Markets: 1 countries the ads ran in ## Most-viewed Maybelline New York YouTube ads Top 12 by views, list updated October 2026. 1. [Maybelline — Super Stay Teddy Tint Lipstick](https://www.adsee.ai/ad-examples/youtube/dtc/maybelline-super-stay-teddy-tint-lipstick-4sWZs-zF_IM) — 43.9M views, 15s 2. [Maybelline Super Stay Matte Ink Lipstick Ad](https://www.adsee.ai/ad-examples/youtube/dtc/maybelline-super-stay-matte-ink-lipstick-ad-f6xUg9t7JcU) — 28.5M views, 6s 3. [Maybelline Super Stay 30H Flex Powder Foundation](https://www.adsee.ai/ad-examples/youtube/dtc/maybelline-super-stay-30h-flex-powder-foundation-bLuh0_4h2XM) — 26.5M views, 6s 4. [Maybelline Super Stay Matte Ink — Long Lasting Lipstick](https://www.adsee.ai/ad-examples/youtube/dtc/maybelline-super-stay-matte-ink-long-lasting-lipstick-MU0hjl1EpCA) — 21M views, 6s 5. [Maybelline — Super Stay Teddy Tint](https://www.adsee.ai/ad-examples/youtube/dtc/maybelline-super-stay-teddy-tint-Q98tPqIreFc) — 9.6M views, 6s 6. [Maybelline Super Stay Matte Ink Lipstick Ad](https://www.adsee.ai/ad-examples/youtube/dtc/maybelline-super-stay-matte-ink-lipstick-ad-KUAFKmkcvfs) — 9.2M views, 6s 7. [Maybelline Super Stay Matte Ink: Haz lo que quieras con tus labios](https://www.adsee.ai/ad-examples/youtube/dtc/maybelline-super-stay-matte-ink-haz-lo-que-quieras-con-tus-l-V9tgUAZFJhA) — 8.3M views, 10s 8. [Maybelline Super Stay Matte Ink: Long-Lasting Lipstick](https://www.adsee.ai/ad-examples/youtube/dtc/maybelline-super-stay-matte-ink-long-lasting-lipstick-CGdYtMm0c4A) — 7.8M views, 10s 9. [Maybelline — Colossal Bubble Mascara](https://www.adsee.ai/ad-examples/youtube/dtc/maybelline-colossal-bubble-mascara-UKFrkYf9omE) — 5.8M views, 15s 10. [Maybelline Super Stay 30H Flex Powder Foundation](https://www.adsee.ai/ad-examples/youtube/dtc/maybelline-super-stay-30h-flex-powder-foundation-DR2oRHa5-l0) — 5.6M views, 10s 11. [Maybelline Super Stay 30H Flex Powder Foundation](https://www.adsee.ai/ad-examples/youtube/dtc/maybelline-super-stay-30h-flex-powder-foundation-27D9gl_fpqs) — 3.4M views, 15s 12. [Maybelline New York Logo](https://www.adsee.ai/ad-examples/youtube/dtc/maybelline-new-york-logo-gnUHAgHfFvk) — 212.9K views, 6s ## About Maybelline New York Maybelline New York Mexico serves as the Mexican market division of the global cosmetics brand, offering makeup products such as foundations, lipsticks, mascaras, and concealers to Mexican consumers. The brand operates through direct digital platforms and extensive retail distribution channels throughout the country. Originally founded in 1915, Maybelline is a subsidiary of parent company L'Oréal Group, with its Mexican operations managed under FRABEL, S.A. de C.V. ## Maybelline New York YouTube ads — FAQ ### What does Maybelline New York advertise on YouTube? Maybelline New York advertises cosmetics and beauty products, including foundations, lipsticks, mascaras, and concealers. In Mexico, the brand operates as part of the L'Oréal Group under the legal entity FRABEL, S.A. DE C.V. ### What are Maybelline New York's YouTube ads about? Maybelline New York's YouTube ads highlight specific makeup items, focusing heavily on the Super Stay product line such as Matte Ink lipsticks, Teddy Tint lip colors, and 30H Flex Powder Foundation, as well as Colossal Bubble Mascara. ### What ad formats does Maybelline New York use on YouTube? Maybelline New York primarily uses short video ads that run up to 15 seconds. While the majority are horizontal video spots, the brand also uses vertical Shorts-style formats. ### In which languages does Maybelline New York advertise on YouTube? Maybelline New York advertises on YouTube primarily in Spanish for audiences in Mexico, alongside some campaigns produced in English. ### How many YouTube ads does Maybelline New York run? AdSee has indexed 12 YouTube ads from Maybelline New York, with 170M views in total, shown in 1 country. ### Where does Maybelline New York advertise on YouTube? Maybelline New York's YouTube ads in the AdSee library ran most often in Mexico. ### How much does Maybelline New York spend on YouTube ads? AdSee estimates Maybelline New York's YouTube ad spend at $511K – $1.2M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Maybelline New York. ### What is Maybelline New York's most-viewed YouTube ad? The most-viewed Maybelline New York ad in the AdSee library is “Maybelline — Super Stay Teddy Tint Lipstick”, with 44.0M views on YouTube. ## More top Retail Ecommerce advertisers - #1740 [recteq](https://www.adsee.ai/ad-examples/youtube/brands/recteq) — est. spend $480K – $1.2M, 35 ads - #1744 [Vinted](https://www.adsee.ai/ad-examples/youtube/brands/vinted-11) — est. spend $479K – $1.2M, 59 ads - #1754 [OPPO Store Italia](https://www.adsee.ai/ad-examples/youtube/brands/oppo-store-italia) — est. spend $476K – $1.2M, 67 ads - #1757 [Audemars Piguet](https://www.adsee.ai/ad-examples/youtube/brands/audemars-piguet) — est. spend $119K – $1.2M, 14 ads - #1762 [GoldUnion](https://www.adsee.ai/ad-examples/youtube/brands/goldunion) — est. spend $350K – $1.2M, 13 ads - #1764 [Dyson](https://www.adsee.ai/ad-examples/youtube/brands/dyson-6) — est. spend $218K – $1.2M, 31 ads - #1765 [Ecosa](https://www.adsee.ai/ad-examples/youtube/brands/ecosa) — est. spend $47.1K – $1.2M, 44 ads - #1766 [Poshmark](https://www.adsee.ai/ad-examples/youtube/brands/poshmark) — est. spend $259K – $1.2M, 17 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates