---
title: "Matas YouTube Ads: 100+ Video Ad Examples | AdSee"
description: "Browse Matas YouTube video ads with 94.4M views across 4 markets. Explore top beauty and health campaigns along with estimated spend ranges."
url: "https://www.adsee.ai/ad-examples/youtube/brands/matas"
---

# Matas YouTube Ads: Top Video Commercials

Matas is Denmark's largest health, beauty, and personal care retailer, selling skincare, makeup, supplements, and its own private label lines. Its YouTube advertising spans 100+ ads across 4 markets with 94.4M views, showcasing campaigns for fragrance, wellness services, and Matas Striber workout nutrition.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #574 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/3)
- Company: Matas A/S
- Category: Retail Ecommerce — Health and beauty retail
- Headquarters: Denmark
- Estimated total YouTube ad spend: $1.0M – $4.7M (all-time, estimated range)
- Ads indexed: 192
- Total views: 94.4M
- Markets: 4 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR09462041995103961089?region=anywhere

## Most-viewed Matas YouTube ads

Top 20 by views, list updated October 2026.

1. [Burberry Hero - New Fragrance Ad](https://www.adsee.ai/ad-examples/youtube/dtc/burberry-hero-new-fragrance-ad-Tf_M3pneFjU) — 8.2M views, 6s
2. [Matas Natur — Ubalance i huden](https://www.adsee.ai/ad-examples/youtube/dtc/matas-natur-ubalance-i-huden-1q1TtGR-yS4) — 2.5M views, 15s
3. [Can't Sleep? Book a Health Advisor](https://www.adsee.ai/ad-examples/youtube/healthcare/can-t-sleep-book-a-health-advisor-A0pq0X0_ufM) — 2.5M views, 10s
4. [Matas - Træning & Velvære](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/matas-tr-ning-velv-re-t4JRMugNvvI) — 2.4M views, 10s
5. [Matas Striber Protein Powder Ad](https://www.adsee.ai/ad-examples/youtube/dtc/matas-striber-protein-powder-ad-MwHU-fIM9II) — 1.8M views, 14s
6. [Max Factor — Long Lash Era Mascara](https://www.adsee.ai/ad-examples/youtube/dtc/max-factor-long-lash-era-mascara-tQvb4AVkDvY) — 1.7M views, 6s
7. [Matas Striber - Creatine and Protein Powder](https://www.adsee.ai/ad-examples/youtube/dtc/matas-striber-creatine-and-protein-powder-OJD-Vvtcq4E) — 1.7M views, 10s
8. [Matas Steiger - Kreatin and Protein Powder](https://www.adsee.ai/ad-examples/youtube/dtc/matas-steiger-kreatin-and-protein-powder-kiotoe2IPkk) — 1.6M views, 10s
9. [Matas Natur Blemish Control Skincare Routine](https://www.adsee.ai/ad-examples/youtube/dtc/matas-natur-blemish-control-skincare-routine-z4pW7YBYxP4) — 1.4M views, 45s
10. [Matas Striber — Proteinpulver](https://www.adsee.ai/ad-examples/youtube/dtc/matas-striber-proteinpulver-DYe9lvDTD6M) — 1.4M views, 14s
11. [Matas - 25% off gift boxes member offer](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/matas-25-off-gift-boxes-member-offer-NCMMrh0p0sw) — 1.2M views, 12s
12. [Matas: 3 for 2 on health, coffee, tea & food items](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/matas-3-for-2-on-health-coffee-tea-food-items-6BY2fwBdYCU) — 1.2M views, 12s
13. [Matas - 20% off selected brands](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/matas-20-off-selected-brands-KvI2f2W9Y00) — 1.1M views, 14s
14. [Matas: 3 for 2 on health, coffee, tea, and food items](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/matas-3-for-2-on-health-coffee-tea-and-food-items-Ih9AeUGhaAU) — 1.1M views, 6s
15. [Longo Vital — Find Balance](https://www.adsee.ai/ad-examples/youtube/dtc/longo-vital-find-balance-4Nc7j6OXdyI) — 1.1M views, 20s
16. [Matas: 25% Member Offer on Men's Fragrances & Deodorants](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/matas-25-member-offer-on-men-s-fragrances-deodorants-EroudRcgfVY) — 1.1M views, 6s
17. [Matas: 3 for 2 on Health Products (Jan 2-7)](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/matas-3-for-2-on-health-products-jan-2-7-iZika8vNT90) — 1.1M views, 12s
18. [Matas - Medlemstilbud 20% på udvalgte brands](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/matas-medlemstilbud-20-p-udvalgte-brands-yY3KjifNiMM) — 1M views, 12s
19. [Matas: Buy 2, Save 20% on Almost Everything](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/matas-buy-2-save-20-on-almost-everything-fxZIXq_3-u4) — 1M views, 6s
20. [Too Faced Makeup Unboxing at the Warehouse](https://www.adsee.ai/ad-examples/youtube/dtc/too-faced-makeup-unboxing-at-the-warehouse-flJVIR_vk8o) — 1M views, 32s

## About Matas

Matas is Denmark's largest health, beauty, and personal care retailer, operating nationwide through physical stores and its e-commerce website matas.dk. Founded in 1949 as a cooperative of independent drugstores, the company sells makeup, skincare, fragrances, hair products, health supplements, and private label lines like Matas Striberne. It is operated by Matas A/S, a publicly listed company on Nasdaq Copenhagen.

## Matas YouTube ads — FAQ

### What is Matas?

Matas is a Danish health, beauty, and personal care retailer operated by Matas A/S. It sells makeup, skincare, fragrances, hair products, health supplements, and private label lines through physical stores and its online platform.

### What are Matas's YouTube ads about?

Matas's YouTube ads focus on skincare routines, fitness supplements like protein powder and creatine, health advisory services, and brand-name fragrances and makeup.

### What ad formats does Matas use on YouTube?

Matas primarily uses horizontal video ads that are 15 seconds or shorter, along with some vertical Shorts-style videos.

### In which languages does Matas advertise on YouTube?

Matas advertises primarily in Danish, with some campaigns also running in English.

### How many YouTube ads does Matas run?

AdSee has indexed 192 YouTube ads from Matas, with 94.4M views in total, shown in 4 countries.

### Where does Matas advertise on YouTube?

Matas's YouTube ads in the AdSee library ran most often in Denmark, Belgium, the Netherlands and the United States.

### How much does Matas spend on YouTube ads?

AdSee estimates Matas's YouTube ad spend at $1.0M – $4.7M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Matas.

### What is Matas's most-viewed YouTube ad?

The most-viewed Matas ad in the AdSee library is “Burberry Hero - New Fragrance Ad”, with 8.2M views on YouTube.

### Where can I verify Matas's ads?

Matas's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR09462041995103961089?region=anywhere

## More top Retail Ecommerce advertisers

- #562 [Vinted](https://www.adsee.ai/ad-examples/youtube/brands/vinted-2) — est. spend $2.0M – $4.8M, 82 ads
- #564 [Clas Ohlson](https://www.adsee.ai/ad-examples/youtube/brands/clas-ohlson) — est. spend $1.1M – $4.8M, 261 ads
- #566 [HSN](https://www.adsee.ai/ad-examples/youtube/brands/hsn) — est. spend $1.9M – $4.8M, 159 ads
- #567 [Walgreens](https://www.adsee.ai/ad-examples/youtube/brands/walgreens) — est. spend $1.9M – $4.8M, 47 ads
- #570 [Rakuten](https://www.adsee.ai/ad-examples/youtube/brands/rakuten) — est. spend $475K – $4.8M, 25 ads
- #579 [HomeGoods](https://www.adsee.ai/ad-examples/youtube/brands/homegoods) — est. spend $1.9M – $4.7M, 34 ads
- #581 [Dyson](https://www.adsee.ai/ad-examples/youtube/brands/dyson-2) — est. spend $396K – $4.6M, 54 ads
- #584 [DEICHMANN](https://www.adsee.ai/ad-examples/youtube/brands/deichmann) — est. spend $509K – $4.6M, 235 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates
