--- title: "Marinela YouTube Ads: 50+ Video Ad Examples | AdSee" description: "Browse Marinela YouTube video ads with 889M total views in Mexico. Review top campaigns, audience reach, and estimated ad spend ranges." url: "https://www.adsee.ai/ad-examples/youtube/brands/marinela" --- # Marinela YouTube Ads: Video Campaigns and Creative Examples Marinela is a Mexican bakery brand under Grupo Bimbo that produces packaged snack cakes, pastries, and cookies such as Barritas, Canelitas, and Triki-Trakes. In Mexico, its YouTube advertising spans 50+ video ads with over 889M views. Creative campaigns frequently showcase product flavor varieties, sweet snacks, and branded treats. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #452 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/3) - Company: Grupo Bimbo, S.A.B. de C.V. - Category: Retail Ecommerce — Packaged bakery and snacks - Headquarters: Mexico - Estimated total YouTube ad spend: $2.7M – $6.2M (all-time, estimated range) - Ads indexed: 58 - Total views: 889M - Markets: 1 countries the ads ran in ## Most-viewed Marinela YouTube ads Top 20 by views, list updated October 2026. 1. [Marinela Barritas - Sabor Fresca](https://www.adsee.ai/ad-examples/youtube/dtc/marinela-barritas-sabor-fresca-1rhcQ2OlCzo) — 140.6M views, 10s 2. [Marinela Príncipe Reese's - El Encanto Que Estabas Esperando](https://www.adsee.ai/ad-examples/youtube/dtc/marinela-pr-ncipe-reese-s-el-encanto-que-estabas-esperando-U357f7MblIc) — 71.2M views, 10s 3. [Marinela Triki-Trakes - Chocolate Chip Cookies](https://www.adsee.ai/ad-examples/youtube/dtc/marinela-triki-trakes-chocolate-chip-cookies-tDZky3tal8A) — 61.8M views, 10s 4. [Marinela Hershey's Pastelito - Tu chocolate hecho pastel](https://www.adsee.ai/ad-examples/youtube/dtc/marinela-hershey-s-pastelito-tu-chocolate-hecho-pastel-MDoGgghSovU) — 51.1M views, 13s 5. [Marinela Fruti Sporch - Explosión de Sabor Mango](https://www.adsee.ai/ad-examples/youtube/dtc/marinela-fruti-sporch-explosi-n-de-sabor-mango-co8etGkKzXU) — 50M views, 13s 6. [Canelitas - Seduce a tu antojo](https://www.adsee.ai/ad-examples/youtube/dtc/canelitas-seduce-a-tu-antojo-iIn8V4LCEjw) — 47.8M views, 13s 7. [Marinela Canelitas Pastelito - La seducción hecha pastelito](https://www.adsee.ai/ad-examples/youtube/dtc/marinela-canelitas-pastelito-la-seducci-n-hecha-pastelito-ZjVhGGm1WjU) — 45.1M views, 10s 8. [Marinela Hershey's Pastelito - Tu chocolate hecho pastel](https://www.adsee.ai/ad-examples/youtube/dtc/marinela-hershey-s-pastelito-tu-chocolate-hecho-pastel-14b5P7IZSpE) — 41.3M views, 15s 9. [Marinela Hershey's Pastelito - Come Bien](https://www.adsee.ai/ad-examples/youtube/dtc/marinela-hershey-s-pastelito-come-bien-Tw3pVpPTcMM) — 35.2M views, 10s 10. [Marinela SPONCH - Soft, Spongy Treats](https://www.adsee.ai/ad-examples/youtube/dtc/marinela-sponch-soft-spongy-treats-W3MPZrCMEkU) — 35.2M views, 10s 11. [Marinela Canelitas - ¡Muy Pronto!](https://www.adsee.ai/ad-examples/youtube/dtc/marinela-canelitas-muy-pronto-HernKZ7Gctg) — 32.1M views, 15s 12. [Marinela Sponch - La Diversión Te Lleva Lejos](https://www.adsee.ai/ad-examples/youtube/dtc/marinela-sponch-la-diversi-n-te-lleva-lejos-Qrzj-BPx1oE) — 31.2M views, 10s 13. [Marinela Fruti Sporch - Mango Flavor](https://www.adsee.ai/ad-examples/youtube/dtc/marinela-fruti-sporch-mango-flavor-VTBhH08KP-U) — 30.4M views, 15s 14. [Canelitas — Seduce a tu antojo](https://www.adsee.ai/ad-examples/youtube/dtc/canelitas-seduce-a-tu-antojo-mLhn0R7HcYo) — 27.8M views, 16s 15. [Canelitas - Come Bien](https://www.adsee.ai/ad-examples/youtube/dtc/canelitas-come-bien-k-1ZtN7mpmc) — 26M views, 20s 16. [Marinela Pinguinos Hershey's - El Sabor de la Temporada](https://www.adsee.ai/ad-examples/youtube/dtc/marinela-pinguinos-hershey-s-el-sabor-de-la-temporada-ttp-YfItBNs) — 24.8M views, 10s 17. [Marinela Triki-Trakes - Come Bien](https://www.adsee.ai/ad-examples/youtube/dtc/marinela-triki-trakes-come-bien-50wtUyHE6Uw) — 22.3M views, 20s 18. [Marinela Choco Roles - Piña Irresistible](https://www.adsee.ai/ad-examples/youtube/dtc/marinela-choco-roles-pi-a-irresistible-fIgGYaEqQ_I) — 19.5M views, 12s 19. [Marinela Príncipe - Cookies with Chocolate Filling](https://www.adsee.ai/ad-examples/youtube/dtc/marinela-pr-ncipe-cookies-with-chocolate-filling-uakkKzR8sck) — 17.4M views, 10s 20. [Marinela Choco Roles - Si los ves, ya sabes qué hacer](https://www.adsee.ai/ad-examples/youtube/dtc/marinela-choco-roles-si-los-ves-ya-sabes-qu-hacer-Eq8tC_URYqs) — 16.6M views, 13s ## About Marinela Marinela is a popular Mexican brand of packaged snack cakes, pastries, and sweet cookies, operating as a major subsidiary brand of Grupo Bimbo. The brand produces iconic packaged treats including Gansito, Pingüinos, Choco Roles, and Barritas sold through supermarkets, convenience stores, and local shops. Established in Mexico in 1956, Marinela primarily serves the Mexican market while also distributing products across North and Latin America. ## Marinela YouTube ads — FAQ ### What is Marinela? Marinela is a Mexican packaged bakery and snack brand owned by Grupo Bimbo. Established in 1956, Marinela produces sweet snacks, pastries, and cookies such as Barritas, Canelitas, and packaged cakes. ### What are Marinela's YouTube ads about? Marinela's YouTube ads highlight specific sweet snacks and pastries, featuring products like Barritas, Canelitas, Triki-Trakes, Sponch, and brand collaborations such as Reese's and Hershey's snack cakes. ### What ad formats does Marinela use on YouTube? Marinela uses a mix of horizontal videos and vertical Shorts-style formats, with the majority of its video ads running as short spots of 15 seconds or less. ### In which languages does Marinela advertise on YouTube? Marinela advertises entirely in Spanish on YouTube, catering to its core audience from Mexico and across the Americas. ### How many YouTube ads does Marinela run? AdSee has indexed 58 YouTube ads from Marinela, with 889M views in total, shown in 1 country. ### Where does Marinela advertise on YouTube? Marinela's YouTube ads in the AdSee library ran most often in Mexico. ### How much does Marinela spend on YouTube ads? AdSee estimates Marinela's YouTube ad spend at $2.7M – $6.2M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Marinela. ### What is Marinela's most-viewed YouTube ad? The most-viewed Marinela ad in the AdSee library is “Marinela Barritas - Sabor Fresca”, with 141M views on YouTube. ## More top Retail Ecommerce advertisers - #434 [TradePoint](https://www.adsee.ai/ad-examples/youtube/brands/tradepoint) — est. spend $1.4M – $6.5M, 63 ads - #437 [UNIQLO](https://www.adsee.ai/ad-examples/youtube/brands/uniqlo) — est. spend $255K – $6.4M, 127 ads - #446 [American Eagle](https://www.adsee.ai/ad-examples/youtube/brands/american-eagle) — est. spend $2.5M – $6.3M, 172 ads - #454 [idealo](https://www.adsee.ai/ad-examples/youtube/brands/idealo) — est. spend $915K – $6.2M, 28 ads - #455 [Helzberg Diamonds](https://www.adsee.ai/ad-examples/youtube/brands/helzberg-diamonds) — est. spend $1.3M – $6.1M, 106 ads - #462 [FARFETCH](https://www.adsee.ai/ad-examples/youtube/brands/farfetch) — est. spend $243K – $6.1M, 55 ads - #463 [Syoss](https://www.adsee.ai/ad-examples/youtube/brands/syoss) — est. spend $1.9M – $6.1M, 126 ads - #466 [Parmalat](https://www.adsee.ai/ad-examples/youtube/brands/parmalat) — est. spend $2.4M – $6.0M, 31 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates