--- title: "LU YouTube Ads: 30+ Video Ad Examples | AdSee" description: "Explore top LU YouTube video ads with 113M views across France. See estimated ad spend ranges and video creatives for iconic biscuits." url: "https://www.adsee.ai/ad-examples/youtube/brands/lu" --- # LU YouTube Ads and Video Creatives LU is a French brand of biscuits and baked snacks, known for products like Petit Beurre, Prince, and Pim's. In France, its YouTube advertising spans 30+ ads and 113M views, featuring campaigns for lines such as Napolitain and Pépito. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #1131 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/6) - Company: Mondelez France SAS - Category: Retail Ecommerce — Biscuits and bakery snacks - Headquarters: France - Estimated total YouTube ad spend: $904K – $2.1M (all-time, estimated range) - Ads indexed: 31 - Total views: 113M - Markets: 1 countries the ads ran in - Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR06836692554809868289?region=anywhere ## Most-viewed LU YouTube ads Top 20 by views, list updated October 2026. 1. [LU - Dites-le avec LU](https://www.adsee.ai/ad-examples/youtube/dtc/lu-dites-le-avec-lu-8Zd7dUB_Qrc) — 27.3M views, 18s 2. [LU — Une part de nous](https://www.adsee.ai/ad-examples/youtube/dtc/lu-une-part-de-nous-8Orx61apPZM) — 17.7M views, 15s 3. [LU — Une part de nous](https://www.adsee.ai/ad-examples/youtube/dtc/lu-une-part-de-nous-CRH86oqk19g) — 8.2M views, 30s 4. [LU Napolitain - Une part de nous](https://www.adsee.ai/ad-examples/youtube/dtc/lu-napolitain-une-part-de-nous-ceSwau6MRmI) — 5.8M views, 6s 5. [LU Napolitain - Une part de nous](https://www.adsee.ai/ad-examples/youtube/dtc/lu-napolitain-une-part-de-nous--q0Lg9GB4qY) — 5M views, 15s 6. [LU Pépito - Healthy Eating Message](https://www.adsee.ai/ad-examples/youtube/dtc/lu-p-pito-healthy-eating-message-4ymJ260RMgo) — 4.4M views, 15s 7. [Lu - Prince Cookies](https://www.adsee.ai/ad-examples/youtube/dtc/lu-prince-cookies-jBDGkmSIou8) — 4.1M views, 15s 8. [LU Biscuits - Une part de nous](https://www.adsee.ai/ad-examples/youtube/dtc/lu-biscuits-une-part-de-nous-diFSFYl6v-U) — 3.9M views, 6s 9. [LU Pim's - A Taste of Goodness](https://www.adsee.ai/ad-examples/youtube/dtc/lu-pim-s-a-taste-of-goodness-RVnDJQ2UGto) — 3.8M views, 15s 10. [LU Pépito Pockitos - Healthy Eating Advice](https://www.adsee.ai/ad-examples/youtube/dtc/lu-p-pito-pockitos-healthy-eating-advice-LTlOe2WhWz4) — 3.6M views, 6s 11. [LU Napolitain - Une part de nous](https://www.adsee.ai/ad-examples/youtube/dtc/lu-napolitain-une-part-de-nous-0J3Sa5gYv7M) — 3.3M views, 6s 12. [LU Napolitain - A Sweet Treat](https://www.adsee.ai/ad-examples/youtube/dtc/lu-napolitain-a-sweet-treat-OjcodBvW6zg) — 3.1M views, 6s 13. [LU Pépito — Biscuits](https://www.adsee.ai/ad-examples/youtube/dtc/lu-p-pito-biscuits-qIJ5CPuoI9c) — 3M views, 6s 14. [Lu Lu Cookies - A Part of Us](https://www.adsee.ai/ad-examples/youtube/dtc/lu-lu-cookies-a-part-of-us-prZFs3QjHY4) — 3M views, 18s 15. [LU Pim's — L'Original](https://www.adsee.ai/ad-examples/youtube/dtc/lu-pim-s-l-original-C7VZxCDkGLc) — 2.9M views, 15s 16. [LU Pépito - A Treat for You](https://www.adsee.ai/ad-examples/youtube/dtc/lu-p-pito-a-treat-for-you-0gYkXBY26ZU) — 2.3M views, 18s 17. [Prince Biscuits - LU](https://www.adsee.ai/ad-examples/youtube/dtc/prince-biscuits-lu-4weBZ1R-bzQ) — 2.2M views, 6s 18. [Lu Cookies - Une part de nous](https://www.adsee.ai/ad-examples/youtube/dtc/lu-cookies-une-part-de-nous-LZcl4wKRI9Q) — 2M views, 6s 19. [LU Prince Chocolate Biscuits - A Delicious Treat](https://www.adsee.ai/ad-examples/youtube/dtc/lu-prince-chocolate-biscuits-a-delicious-treat-9ieocl0iOrA) — 1.9M views, 15s 20. [LU Prince — Chocolate Biscuits](https://www.adsee.ai/ad-examples/youtube/dtc/lu-prince-chocolate-biscuits-1i0FT0QQ6s4) — 1.7M views, 15s ## About LU LU is a French brand of biscuits and baked snacks, originally founded in Nantes in 1846 as Lefèvre-Utile. The brand produces iconic packaged goods including Petit Beurre, Prince, Petit Écolier, and Pim's for the French market and global distribution. It operates as a business unit of Mondelēz International. ## LU YouTube ads — FAQ ### What is LU? LU is a French brand of biscuits and baked snacks, operating under Mondelez France SAS. Founded in France, its product lineup includes well-known packaged treats such as Petit Beurre, Prince, Petit Écolier, and Pim's. ### What are LU's YouTube ads about? LU's YouTube ads highlight specific snack lines such as Napolitain, Prince, Pim's, and Pépito. Common themes in the campaigns include messages around sharing, brand heritage, and healthy eating advice. ### What ad formats does LU use on YouTube? LU relies primarily on short videos lasting up to 15 seconds, using a mix of horizontal spots and vertical formats. ### In which languages does LU advertise on YouTube? LU advertises on YouTube entirely in French, reflecting its focus on audiences in France. ### How many YouTube ads does LU run? AdSee has indexed 31 YouTube ads from LU, with 113M views in total, shown in 1 country. ### Where does LU advertise on YouTube? LU's YouTube ads in the AdSee library ran most often in France. ### How much does LU spend on YouTube ads? AdSee estimates LU's YouTube ad spend at $904K – $2.1M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by LU. ### What is LU's most-viewed YouTube ad? The most-viewed LU ad in the AdSee library is “LU - Dites-le avec LU”, with 27.4M views on YouTube. ### Where can I verify LU's ads? LU's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR06836692554809868289?region=anywhere ## More top Retail Ecommerce advertisers - #1125 [Hollister Co.](https://www.adsee.ai/ad-examples/youtube/brands/hollister-co) — est. spend $174K – $2.2M, 35 ads - #1130 [SEGMÜLLER](https://www.adsee.ai/ad-examples/youtube/brands/segm-ller) — est. spend $240K – $2.2M, 46 ads - #1132 [Rebag](https://www.adsee.ai/ad-examples/youtube/brands/rebag) — est. spend $858K – $2.1M, 19 ads - #1134 [PLAYMOBIL](https://www.adsee.ai/ad-examples/youtube/brands/playmobil) — est. spend $172K – $2.1M, 43 ads - #1135 [Godot & Fils](https://www.adsee.ai/ad-examples/youtube/brands/godot-fils) — est. spend $85.8K – $2.1M, 13 ads - #1138 [GANT](https://www.adsee.ai/ad-examples/youtube/brands/gant) — est. spend $334K – $2.1M, 67 ads - #1139 [NOBL Travel](https://www.adsee.ai/ad-examples/youtube/brands/nobl-travel) — est. spend $256K – $2.1M, 98 ads - #1141 [Tintas Coral](https://www.adsee.ai/ad-examples/youtube/brands/tintas-coral) — est. spend $711K – $2.1M, 33 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates