---
title: "Loaded YouTube Ads: 100+ Video Ad Examples | AdSee"
description: "Explore top YouTube ads from Loaded, formerly CDKeys. Discover 100+ video campaigns across 31 markets, with total view counts and estimated ad spend."
url: "https://www.adsee.ai/ad-examples/youtube/brands/loaded"
---

# Loaded YouTube ads: video campaigns and examples

Loaded, formerly known as CDKeys, is a digital retailer offering game keys, gift cards, and memberships across PC and console platforms. Its YouTube advertising spans 31 markets with over 100+ ads and 135M views, primarily highlighting discounts, seasonal sales, and upcoming game releases.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #424 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/3)
- Company: This Game Technologies FZCO
- Category: Retail Ecommerce — Digital video game retailer
- Estimated total YouTube ad spend: $270K – $6.7M (all-time, estimated range)
- Ads indexed: 133
- Total views: 135M
- Markets: 31 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR15878951507329024001?region=anywhere

## Most-viewed Loaded YouTube ads

Top 20 by views, list updated October 2026.

1. [Loaded. Up to 90% Off PC Games](https://www.adsee.ai/ad-examples/youtube/gaming-apps/loaded-up-to-90-off-pc-games-J51-GlooNxI) — 13.9M views, 15s
2. [CDKeys — Pay Less. Game More.](https://www.adsee.ai/ad-examples/youtube/gaming-apps/cdkeys-pay-less-game-more-NAw6nhnF7C8) — 10.7M views, 18s
3. [Crimson Desert - Available on Loaded.com with Discounts](https://www.adsee.ai/ad-examples/youtube/gaming-apps/crimson-desert-available-on-loaded-com-with-discounts-3_zrlRT1mtI) — 5M views, 16s
4. [CDKeys — Pay Less. Game More.](https://www.adsee.ai/ad-examples/youtube/gaming-apps/cdkeys-pay-less-game-more-ruo37cFM8X0) — 4.7M views, 26s
5. [Forza Horizon 6 - Up to 35% Off New Game Releases on Loaded.com](https://www.adsee.ai/ad-examples/youtube/gaming-apps/forza-horizon-6-up-to-35-off-new-game-releases-on-loaded-com-QhwUaewgGuI) — 4.7M views, 16s
6. [Loaded.com Christmas Sale - Up to 80% Off Games](https://www.adsee.ai/ad-examples/youtube/gaming-apps/loaded-com-christmas-sale-up-to-80-off-games-tiwDlEPbZdA) — 4.5M views, 19s
7. [Loaded.com - Shop Latest Games & Upcoming Releases](https://www.adsee.ai/ad-examples/youtube/gaming-apps/loaded-com-shop-latest-games-upcoming-releases-AIWNDRWWv0E) — 4.2M views, 16s
8. [LOADED. - Up to 35% Off New Releases](https://www.adsee.ai/ad-examples/youtube/gaming-apps/loaded-up-to-35-off-new-releases-xXYiCGbgSW0) — 3.8M views, 7s
9. [CDKeys — Play Day One, Pay Zero Extra](https://www.adsee.ai/ad-examples/youtube/gaming-apps/cdkeys-play-day-one-pay-zero-extra-_UdtABnvg1I) — 3.2M views, 16s
10. [Resident Evil: Requiem - February 2026 Release on Loaded.com](https://www.adsee.ai/ad-examples/youtube/gaming-apps/resident-evil-requiem-february-2026-release-on-loaded-com-gfvlawg1jTc) — 3.1M views, 16s
11. [CDKeys — Save on EA FC 25 Points for PC & Xbox](https://www.adsee.ai/ad-examples/youtube/gaming-apps/cdkeys-save-on-ea-fc-25-points-for-pc-xbox-CCCU5VpKv2k) — 3.1M views, 16s
12. [Loaded. Play Day One, Pay Zero Extra with Xbox Game Pass](https://www.adsee.ai/ad-examples/youtube/gaming-apps/loaded-play-day-one-pay-zero-extra-with-xbox-game-pass-j8cusTvF4mc) — 2.9M views, 15s
13. [CDKeys.com - Shop Latest Games & Upcoming Releases](https://www.adsee.ai/ad-examples/youtube/gaming-apps/cdkeys-com-shop-latest-games-upcoming-releases-GEtMRBEOacU) — 2.8M views, 16s
14. [The Sims 4 Royalty & Legacy Expansion Pack on Loaded.com](https://www.adsee.ai/ad-examples/youtube/gaming-apps/the-sims-4-royalty-legacy-expansion-pack-on-loaded-com-TcmGoQFNeFY) — 2.5M views, 16s
15. [Loaded.com — Game Advertisement](https://www.adsee.ai/ad-examples/youtube/gaming-apps/loaded-com-game-advertisement-ky1A_ujy2YI) — 2.4M views, 45s
16. [LOADED. - Up to 35% Off New Game Releases](https://www.adsee.ai/ad-examples/youtube/gaming-apps/loaded-up-to-35-off-new-game-releases-VabTCkUibHQ) — 2.3M views, 7s
17. [CDKeys — Shop Latest Games & Upcoming Releases](https://www.adsee.ai/ad-examples/youtube/gaming-apps/cdkeys-shop-latest-games-upcoming-releases-VHVyKQ43WsI) — 2.3M views, 30s
18. [LOADED. formerly CDKeys - Shop Latest Games & Upcoming Releases](https://www.adsee.ai/ad-examples/youtube/gaming-apps/loaded-formerly-cdkeys-shop-latest-games-upcoming-releases-tBV2k8Z5GVk) — 2.3M views, 17s
19. [Call of Duty: Black Ops 7 - Available on Loaded.com](https://www.adsee.ai/ad-examples/youtube/gaming-apps/call-of-duty-black-ops-7-available-on-loaded-com-Em4l7VCgtR0) — 2.2M views, 16s
20. [Loaded.com - Game Deals: Resident Evil, ARC Raiders, Expedition 33](https://www.adsee.ai/ad-examples/youtube/gaming-apps/loaded-com-game-deals-resident-evil-arc-raiders-expedition-3-ApDTi7NEL-c) — 2.2M views, 44s

## About Loaded

Loaded, formerly known as CDKeys, is an online digital retailer selling video game activation keys, memberships, gift cards, and top-ups for PC, Xbox, PlayStation, and Nintendo platforms. The store serves a global customer base with instant digital delivery across thousands of titles. Rebranded in 2025 to reflect modern digital distribution models, the service is operated by Dubai-registered entity This Game Technologies FZCO.

## Loaded YouTube ads — FAQ

### What is Loaded?

Loaded, formerly known as CDKeys, is a digital retail store operated by This Game Technologies FZCO. It sells video game activation keys, digital memberships, gift cards, and top-ups for PC, PlayStation, Xbox, and Nintendo platforms.

### What are Loaded's YouTube ads about?

Loaded's YouTube ads highlight discounts on PC games, seasonal sales, and deals on new or upcoming game releases. Several campaigns also reference its former brand name, CDKeys, alongside slogans like Pay Less, Game More.

### What ad formats does Loaded use on YouTube?

Loaded primarily uses horizontal video ads ranging between 16 and 30 seconds, alongside a smaller share of vertical videos and shorter spots under 15 seconds.

### In which languages does Loaded advertise on YouTube?

Loaded advertises on YouTube predominantly in English, with a smaller portion of its ads presented in German.

### How many YouTube ads does Loaded run?

AdSee has indexed 133 YouTube ads from Loaded, with 135M views in total, shown in 31 countries.

### Where does Loaded advertise on YouTube?

Loaded's YouTube ads in the AdSee library ran most often in the United States, the United Kingdom, Romania, Hungary and the Czech Republic. In total they were shown in 31 countries.

### How much does Loaded spend on YouTube ads?

AdSee estimates Loaded's YouTube ad spend at $270K – $6.7M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Loaded.

### What is Loaded's most-viewed YouTube ad?

The most-viewed Loaded ad in the AdSee library is “Loaded. Up to 90% Off PC Games”, with 13.9M views on YouTube.

### Where can I verify Loaded's ads?

Loaded's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR15878951507329024001?region=anywhere

## More top Retail Ecommerce advertisers

- #415 [ERLI](https://www.adsee.ai/ad-examples/youtube/brands/erli) — est. spend $397K – $6.9M, 32 ads
- #416 [ICI PARIS XL](https://www.adsee.ai/ad-examples/youtube/brands/ici-paris-xl) — est. spend $415K – $6.9M, 59 ads
- #418 [Crocs](https://www.adsee.ai/ad-examples/youtube/brands/crocs) — est. spend $1.1M – $6.8M, 54 ads
- #421 [Dyson](https://www.adsee.ai/ad-examples/youtube/brands/dyson) — est. spend $271K – $6.8M, 63 ads
- #423 [Alza.cz](https://www.adsee.ai/ad-examples/youtube/brands/alza-cz) — est. spend $749K – $6.7M, 364 ads
- #425 [GUERLAIN](https://www.adsee.ai/ad-examples/youtube/brands/guerlain) — est. spend $269K – $6.7M, 90 ads
- #434 [TradePoint](https://www.adsee.ai/ad-examples/youtube/brands/tradepoint) — est. spend $1.4M – $6.5M, 63 ads
- #437 [UNIQLO](https://www.adsee.ai/ad-examples/youtube/brands/uniqlo) — est. spend $255K – $6.4M, 127 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates
