--- title: "Lidl YouTube Ads: Video Ad Examples & Spend | AdSee" description: "Explore top Lidl YouTube video ads with view counts, estimated ad spend, and creative examples from its retail and grocery campaigns in France." url: "https://www.adsee.ai/ad-examples/youtube/brands/lidl-2" --- # Lidl YouTube Ads: Video Commercials and Performance Lidl is a discount supermarket chain operating grocery stores and an e-commerce platform in France. Its YouTube advertising in the French market accounts for 16 ads and over 35.0M views, highlighting seasonal offers, groceries, and merchandise like Parkside tools and Silvercrest appliances. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #2617 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/14) - Company: LIDL - Category: Retail Ecommerce — Discount supermarket chain - Headquarters: France - Estimated total YouTube ad spend: $280K – $665K (all-time, estimated range) - Ads indexed: 16 - Total views: 35.0M - Markets: 1 countries the ads ran in - Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR14160476869622759425?region=anywhere ## Most-viewed Lidl YouTube ads Top 16 by views, list updated October 2026. 1. [PARKSIDE - A vous de jouer !](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/parkside-a-vous-de-jouer-ZxuqiwNU1nI) — 4.9M views, 15s 2. [Lidl - Sewing Machines and Sergers on Sale](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/lidl-sewing-machines-and-sergers-on-sale-B9wUlK_wV4M) — 3.3M views, 12s 3. [Lidl: Silvercrest Appliances & Livarno Home Tableware](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/lidl-silvercrest-appliances-livarno-home-tableware-w5bXNDNoWm4) — 3.3M views, 12s 4. [Lidl - Tronic Home Appliances](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/lidl-tronic-home-appliances-ctVqvKVBBps) — 3.2M views, 12s 5. [Lidl Parkside Fleece Jacket & Work Pants Offer](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/lidl-parkside-fleece-jacket-work-pants-offer-DQq2ax8sWsg) — 3.1M views, 12s 6. [Lidl — Noël hors du commun](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/lidl-no-l-hors-du-commun-crHJO_AgaFk) — 3M views, 15s 7. [Lidl - Parkside Pressure Washer and Accessories](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/lidl-parkside-pressure-washer-and-accessories-FLXfy5Uj3r8) — 2.5M views, 12s 8. [Lidl - Parkside & Ultimate Speed Car Accessories](https://www.adsee.ai/ad-examples/youtube/automotive/lidl-parkside-ultimate-speed-car-accessories-ghpxLA9HCDc) — 2.4M views, 12s 9. [Lidl - Offres sur la pâtisserie et le pain](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/lidl-offres-sur-la-p-tisserie-et-le-pain-y2_NYH8kccQ) — 1.8M views, 15s 10. [Lidl - Les fruits et légumes à prix réduit](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/lidl-les-fruits-et-l-gumes-prix-r-duit-k6t1vMJd3ds) — 1.8M views, 15s 11. [Lidl Livarno Home - Home Organization Products](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/lidl-livarno-home-home-organization-products-Vj4A-MWkcIQ) — 1.7M views, 20s 12. [LIDL — Outil modulable à essence 4 en 1](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/lidl-outil-modulable-essence-4-en-1-UNqvqWGWR2E) — 1.6M views, 90s 13. [PARKSIDE - Professional Garden Tools](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/parkside-professional-garden-tools-KUQn3VDBBLY) — 1.6M views, 6s 14. [Lidl — Chrysanthème collection sale](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/lidl-chrysanth-me-collection-sale-fFj7IH0gOLg) — 244.6K views, 10s 15. [Parkside — Mini Chainsaw and Shredder for Garden Cleanup](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/parkside-mini-chainsaw-and-shredder-for-garden-cleanup-UoD1-o33PEQ) — 163.9K views, 54s 16. [Lidl - Soldes jusqu'à -60%](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/lidl-soldes-jusqu-60-hQsfgWS52Bc) — 80.5K views, 10s ## About Lidl Lidl France is the French market operation of Lidl, an international discount supermarket chain owned by Germany's Schwarz Group. It operates over 1,500 supermarket stores across France as well as an e-commerce portal, selling groceries, household items, and seasonal general merchandise to French consumers. The local business is operated by LIDL SNC. ## Lidl YouTube ads — FAQ ### What is Lidl and what does it advertise on YouTube? Lidl is an international discount supermarket chain operating in France, offering groceries, household goods, and seasonal merchandise through its stores and e-commerce portal. ### What are Lidl's YouTube ads about? Lidl's YouTube video ads showcase bakery, fruit, and vegetable promotions, holiday specials, and private-label non-food items including Parkside tools, Silvercrest appliances, and sewing machines. ### What ad formats does Lidl use on YouTube? Lidl advertises entirely through horizontal video formats, with the vast majority consisting of short spots running up to 15 seconds. ### In which languages does Lidl run YouTube ads? Lidl advertises exclusively in French on YouTube, targeting consumers in the French market. ### How many YouTube ads does Lidl run? AdSee has indexed 16 YouTube ads from Lidl, with 35.0M views in total, shown in 1 country. ### Where does Lidl advertise on YouTube? Lidl's YouTube ads in the AdSee library ran most often in France. ### How much does Lidl spend on YouTube ads? AdSee estimates Lidl's YouTube ad spend at $280K – $665K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Lidl. ### What is Lidl's most-viewed YouTube ad? The most-viewed Lidl ad in the AdSee library is “PARKSIDE - A vous de jouer !”, with 5.0M views on YouTube. ### Where can I verify Lidl's ads? Lidl's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR14160476869622759425?region=anywhere ## More top Retail Ecommerce advertisers - #2607 [Weekday](https://www.adsee.ai/ad-examples/youtube/brands/weekday) — est. spend $167K – $669K, 21 ads - #2608 [Styli](https://www.adsee.ai/ad-examples/youtube/brands/styli) — est. spend $13.4K – $669K, 17 ads - #2614 [Shopbop](https://www.adsee.ai/ad-examples/youtube/brands/shopbop) — est. spend $79.9K – $666K, 46 ads - #2615 [Bureau Vallée](https://www.adsee.ai/ad-examples/youtube/brands/bureau-vall-e) — est. spend $123K – $666K, 24 ads - #2619 [LGND SUPPLY CO.](https://www.adsee.ai/ad-examples/youtube/brands/lgnd-supply-co) — est. spend $266K – $664K, 55 ads - #2621 [Hebe](https://www.adsee.ai/ad-examples/youtube/brands/hebe-2) — est. spend $133K – $664K, 21 ads - #2625 [Maya & Henry's](https://www.adsee.ai/ad-examples/youtube/brands/maya-henry-s) — est. spend $146K – $663K, 7 ads - #2627 [CEWE](https://www.adsee.ai/ad-examples/youtube/brands/cewe-2) — est. spend $64.1K – $662K, 36 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates