---
title: "La Sportiva YouTube Ads: Video Ad Examples | AdSee"
description: "Explore top La Sportiva YouTube ads with 16.5M total views across 14 markets. See estimated ad spend ranges and video creatives."
url: "https://www.adsee.ai/ad-examples/youtube/brands/la-sportiva"
---

# La Sportiva YouTube ads and creative examples

Founded in Italy, La Sportiva produces technical footwear, apparel, and equipment for climbing, mountaineering, and trail running. The brand's YouTube ads span 14 markets with 16.5M views across 13 video campaigns. Creatives highlight outdoor gear, climbing shoes like the Skwama Lite, ski touring adventures, and trail footwear such as the Ultra Raptor and Prodigio lines.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #3044 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/16)
- Company: La Sportiva S.p.A.
- Category: Retail Ecommerce — Outdoor footwear and apparel
- Headquarters: Italy
- Estimated total YouTube ad spend: $82.5K – $528K (all-time, estimated range)
- Ads indexed: 13
- Total views: 16.5M
- Markets: 14 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR04855205029113495553?region=anywhere

## Most-viewed La Sportiva YouTube ads

Top 13 by views, list updated October 2026.

1. [La Sportiva Ultra Raptor 3 — Icon Across Generations](https://www.adsee.ai/ad-examples/youtube/dtc/la-sportiva-ultra-raptor-3-icon-across-generations--n7TYUqBuZc) — 4.2M views, 6s
2. [La Sportiva — Lumina Series Climbing Gear](https://www.adsee.ai/ad-examples/youtube/dtc/la-sportiva-lumina-series-climbing-gear-WZ1SSnuqCIQ) — 4.1M views, 15s
3. [La Sportiva — Icon Across Generations](https://www.adsee.ai/ad-examples/youtube/dtc/la-sportiva-icon-across-generations-pXWzH-AAGYg) — 1.3M views, 15s
4. [La Sportiva — Prodigio 2](https://www.adsee.ai/ad-examples/youtube/dtc/la-sportiva-prodigio-2-ENOzmXy8z-Y) — 1.2M views, 15s
5. [La Sportiva — Lumina Series](https://www.adsee.ai/ad-examples/youtube/dtc/la-sportiva-lumina-series-MvHkkghrb-E) — 1.1M views, 15s
6. [SKWAMA lite & La Sportiva Climbing Ad](https://www.adsee.ai/ad-examples/youtube/dtc/skwama-lite-la-sportiva-climbing-ad-kPKJ8Nkf0Lo) — 879.6K views, 7s
7. [La Sportiva — Discover More](https://www.adsee.ai/ad-examples/youtube/dtc/la-sportiva-discover-more-g2aT9igEd1w) — 821.4K views, 6s
8. [La Sportiva — Ski Touring Adventure](https://www.adsee.ai/ad-examples/youtube/dtc/la-sportiva-ski-touring-adventure-R6QpqGH8GCg) — 775K views, 15s
9. [La Sportiva Skwama Lite Climbing Shoes](https://www.adsee.ai/ad-examples/youtube/dtc/la-sportiva-skwama-lite-climbing-shoes-ZSozO8q3rs4) — 727.6K views, 8s
10. [La Sportiva — Skiing Adventure](https://www.adsee.ai/ad-examples/youtube/dtc/la-sportiva-skiing-adventure-tSaTY6PjIug) — 544.9K views, 15s
11. [La Sportiva - The Next Grade](https://www.adsee.ai/ad-examples/youtube/dtc/la-sportiva-the-next-grade-8joq7DIBAiE) — 422K views, 6s
12. [La Sportiva — Skiing Adventure](https://www.adsee.ai/ad-examples/youtube/dtc/la-sportiva-skiing-adventure-HN5TjPTkHLs) — 72.4K views, 15s
13. [La Sportiva Prodigio Max: Trail Running Shoes](https://www.adsee.ai/ad-examples/youtube/dtc/la-sportiva-prodigio-max-trail-running-shoes-fup4mDurG6c) — 34.8K views, 19s

## About La Sportiva

La Sportiva is an Italian manufacturer of outdoor technical footwear, apparel, and equipment for climbing, mountaineering, trail running, and ski mountaineering. Founded in 1928 by Narciso Delladio, the company is headquartered in Ziano di Fiemme, Italy, and remains family-owned. Its products are sold directly to consumers and through retail networks in over 70 countries worldwide.

## La Sportiva YouTube ads — FAQ

### What is La Sportiva?

La Sportiva is an Italian manufacturer of outdoor technical footwear, apparel, and equipment. Based in Italy, La Sportiva produces gear tailored for climbing, mountaineering, trail running, and ski mountaineering.

### What are La Sportiva's YouTube ads about?

La Sportiva's YouTube ads highlight outdoor performance footwear and gear. Common campaigns feature the Ultra Raptor, Prodigio, Skwama Lite climbing shoes, the Lumina series, and ski touring adventures under themes like Icon Across Generations.

### What ad formats does La Sportiva use on YouTube?

La Sportiva primarily runs horizontal video ads, alongside a smaller share of vertical Shorts-style videos. Most of these campaigns consist of short spots that are up to 15 seconds long.

### In which languages does La Sportiva advertise on YouTube?

La Sportiva advertises on YouTube entirely in English, despite being headquartered in Italy.

### How many YouTube ads does La Sportiva run?

AdSee has indexed 13 YouTube ads from La Sportiva, with 16.5M views in total, shown in 14 countries.

### Where does La Sportiva advertise on YouTube?

La Sportiva's YouTube ads in the AdSee library ran most often in Germany, Italy, France, Austria and the United Kingdom. In total they were shown in 14 countries.

### How much does La Sportiva spend on YouTube ads?

AdSee estimates La Sportiva's YouTube ad spend at $82.5K – $528K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by La Sportiva.

### What is La Sportiva's most-viewed YouTube ad?

The most-viewed La Sportiva ad in the AdSee library is “La Sportiva Ultra Raptor 3 — Icon Across Generations”, with 4.3M views on YouTube.

### Where can I verify La Sportiva's ads?

La Sportiva's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR04855205029113495553?region=anywhere

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All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates
