---
title: "KfW YouTube Ads: Commercials & Top Video Campaigns | AdSee"
description: "Explore KfW YouTube video ads across 2 markets with 24.1M views. See top commercial examples, view counts, and estimated ad spend."
url: "https://www.adsee.ai/ad-examples/youtube/brands/kfw"
---

# KfW YouTube Ads: Top Commercials and Video Campaigns

KfW is Germany's state-owned promotional bank, offering financing and loans for small and medium-sized enterprises, environmental initiatives, and housing. Its YouTube advertising includes 17 video ads across 2 markets, generating 24.1M views. Video campaigns prominently feature development programs such as ERP loans for innovation and digitalization alongside employer branding topics.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #2650 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/14)
- Company: Kreditanstalt für Wiederaufbau
- Category: Fintech — State promotional bank
- Headquarters: Germany
- Estimated total YouTube ad spend: $265K – $651K (all-time, estimated range)
- Ads indexed: 17
- Total views: 24.1M
- Markets: 2 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR12111588714208034817?region=anywhere

## Most-viewed KfW YouTube ads

Top 17 by views, list updated October 2026.

1. [KfW — ERP-Förderkredit Innovation](https://www.adsee.ai/ad-examples/youtube/fintech/kfw-erp-f-rderkredit-innovation-HxYL4YNdnVY) — 6.4M views, 20s
2. [Fritz Winter: KfW-Förderung für ein erfolgreiches Projekt](https://www.adsee.ai/ad-examples/youtube/b2b-services/fritz-winter-kfw-f-rderung-f-r-ein-erfolgreiches-projekt-ei3AvfccuoI) — 3.8M views, 73s
3. [KfW — ERP-Förderkredit Digitalisierung](https://www.adsee.ai/ad-examples/youtube/fintech/kfw-erp-f-rderkredit-digitalisierung-k6Du2Pog3jY) — 3.5M views, 20s
4. [KfW — Bank aus Verantwortung](https://www.adsee.ai/ad-examples/youtube/fintech/kfw-bank-aus-verantwortung-PAPQn0431FM) — 3.3M views, 60s
5. [KfW — Funding for Digitalization and Innovation](https://www.adsee.ai/ad-examples/youtube/fintech/kfw-funding-for-digitalization-and-innovation-Yk9MyzVHyyk) — 2.3M views, 66s
6. [KFW — Quiz about trainings, childcare, and hires](https://www.adsee.ai/ad-examples/youtube/fintech/kfw-quiz-about-trainings-childcare-and-hires-g92bdJKKV_0) — 1.4M views, 85s
7. [KfW — Work-Life-Balance and Flexibility](https://www.adsee.ai/ad-examples/youtube/fintech/kfw-work-life-balance-and-flexibility-JPLjtdpr5-g) — 1M views, 88s
8. [KfW — ERP-Förderkredit Digitalisierung](https://www.adsee.ai/ad-examples/youtube/fintech/kfw-erp-f-rderkredit-digitalisierung-Eee_Rkyu3_8) — 812.5K views, 69s
9. [KfW — ERP-Förderkredit Digitalisierung](https://www.adsee.ai/ad-examples/youtube/fintech/kfw-erp-f-rderkredit-digitalisierung-9hp44egrkU8) — 518.1K views, 20s
10. [KFW — Kredit 292](https://www.adsee.ai/ad-examples/youtube/fintech/kfw-kredit-292-W9R1w48r7dA) — 481.1K views, 55s
11. [KfW — ERP-Förderkredit Digitalisierung](https://www.adsee.ai/ad-examples/youtube/fintech/kfw-erp-f-rderkredit-digitalisierung-ryR3VpMQnu8) — 428.2K views, 20s
12. [KFW — ERP-Förderkredit Innovation](https://www.adsee.ai/ad-examples/youtube/fintech/kfw-erp-f-rderkredit-innovation-FfsT4oIR6Vw) — 270.3K views, 20s
13. [Komm ins Team IT! - KFW](https://www.adsee.ai/ad-examples/youtube/b2b-services/komm-ins-team-it-kfw-rhmK4Fsvgic) — 267.2K views, 15s
14. [OKM Detectors: Erfolgreiche Unternehmensnachfolge mit der KfW](https://www.adsee.ai/ad-examples/youtube/b2b-services/okm-detectors-erfolgreiche-unternehmensnachfolge-mit-der-kfw-Xk0WufpwVdw) — 207.3K views, 51s
15. [KfW — Förderkredit Geothermie](https://www.adsee.ai/ad-examples/youtube/fintech/kfw-f-rderkredit-geothermie-uCF0qCcB6h8) — 190.6K views, 60s
16. [KfW — Förderprogramm für Gewerbeimmobilien](https://www.adsee.ai/ad-examples/youtube/real-estate/kfw-f-rderprogramm-f-r-gewerbeimmobilien-0ImozOA70UM) — 136.5K views, 62s
17. [KfW — Förderungen für energieeffiziente Sanierung](https://www.adsee.ai/ad-examples/youtube/fintech/kfw-f-rderungen-f-r-energieeffiziente-sanierung-0rCt-Vzq98o) — 43.3K views, 65s

## About KfW

KfW is Germany's state-owned investment and development bank headquartered in Frankfurt am Main. Founded in 1948, it provides promotional loans and financing for small and medium-sized enterprises, environmental and climate protection, residential housing, municipal infrastructure, and international development projects. Owned by the Federal Republic of Germany (80%) and the German federal states (20%), it is one of the world's largest national promotional banks.

## KfW YouTube ads — FAQ

### What is KfW?

KfW is Germany's state-owned investment and development bank headquartered in Frankfurt am Main. It provides promotional loans and financing for small and medium-sized enterprises, environmental and climate protection, residential housing, municipal infrastructure, and international development projects.

### What are KfW's YouTube ads about?

KfW's YouTube ads primarily focus on promotional business loans for digitalization and innovation, such as the ERP loan programs. Other video campaigns highlight specific customer success projects, institution values, and workplace culture topics like training and work-life balance.

### What ad formats does KfW use on YouTube?

KfW relies mostly on vertical video formats suitable for Shorts, alongside standard horizontal spots. In terms of duration, the bank uses a wide range of video lengths, with a strong focus on in-depth spots running over one minute.

### In which languages does KfW advertise on YouTube?

KfW advertises on YouTube entirely in German, reflecting its primary role as a German national promotional bank.

### How many YouTube ads does KfW run?

AdSee has indexed 17 YouTube ads from KfW, with 24.1M views in total, shown in 2 countries.

### Where does KfW advertise on YouTube?

KfW's YouTube ads in the AdSee library ran most often in Germany and the Netherlands.

### How much does KfW spend on YouTube ads?

AdSee estimates KfW's YouTube ad spend at $265K – $651K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by KfW.

### What is KfW's most-viewed YouTube ad?

The most-viewed KfW ad in the AdSee library is “KfW — ERP-Förderkredit Innovation”, with 6.5M views on YouTube.

### Where can I verify KfW's ads?

KfW's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR12111588714208034817?region=anywhere

## More top Fintech advertisers

- #2604 [Citadele](https://www.adsee.ai/ad-examples/youtube/brands/citadele) — est. spend $255K – $669K, 37 ads
- #2626 [Santander Argentina](https://www.adsee.ai/ad-examples/youtube/brands/santander-argentina) — est. spend $221K – $663K, 33 ads
- #2652 [easybank](https://www.adsee.ai/ad-examples/youtube/brands/easybank-2) — est. spend $248K – $650K, 77 ads
- #2653 [PenFed Credit Union](https://www.adsee.ai/ad-examples/youtube/brands/penfed-credit-union) — est. spend $39.0K – $650K, 87 ads
- #2654 [Banco de Crédito del Perú](https://www.adsee.ai/ad-examples/youtube/brands/banco-de-cr-dito-del-per) — est. spend $217K – $650K, 34 ads
- #2663 [Cocos Capital](https://www.adsee.ai/ad-examples/youtube/brands/cocos-capital) — est. spend $216K – $649K, 59 ads
- #2668 [Crédit Agricole](https://www.adsee.ai/ad-examples/youtube/brands/cr-dit-agricole) — est. spend $272K – $647K, 69 ads
- #2676 [Meilleurtaux](https://www.adsee.ai/ad-examples/youtube/brands/meilleurtaux) — est. spend $190K – $643K, 24 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates
