---
title: "ITV YouTube Ads: 30+ Video Ad Examples | AdSee"
description: "Browse ITV video ads on YouTube with view counts and estimated spend. Discover how the broadcaster promotes ITVX streaming and hit television."
url: "https://www.adsee.ai/ad-examples/youtube/brands/itv"
---

# ITV YouTube ads and commercial campaigns

ITV is a British media and broadcasting company that operates commercial television channels, ITV Studios, and the ITVX streaming service. Across 30+ YouTube ads in the United Kingdom with over 25.6M views, its video advertising highlights free streaming on ITVX, featuring movies, documentaries, kids shows, and reality TV.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #2286 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/12)
- Company: ITV PLC
- Category: Entertainment Media — Television broadcasting and production
- Headquarters: United Kingdom
- Estimated total YouTube ad spend: $333K – $820K (all-time, estimated range)
- Ads indexed: 38
- Total views: 25.6M
- Markets: 1 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR12359750189404127233?region=anywhere

## Most-viewed ITV YouTube ads

Top 20 by views, list updated October 2026.

1. [ITVX - Stream Kids Shows For Free](https://www.adsee.ai/ad-examples/youtube/entertainment-media/itvx-stream-kids-shows-for-free-HoEA90fT_M4) — 4.2M views, 20s
2. [Matthew Perry: A Hollywood Tragedy - Stream Free on ITVX](https://www.adsee.ai/ad-examples/youtube/entertainment-media/matthew-perry-a-hollywood-tragedy-stream-free-on-itvx-QM2svhbSG3M) — 3.1M views, 19s
3. [ITVX - Stream The UK's Freshest Streaming Service](https://www.adsee.ai/ad-examples/youtube/entertainment-media/itvx-stream-the-uk-s-freshest-streaming-service-yJubJY3QuSk) — 3M views, 15s
4. [ITVX — Stream Reality TV for Free](https://www.adsee.ai/ad-examples/youtube/entertainment-media/itvx-stream-reality-tv-for-free-ab_kmvLR-0M) — 2.2M views, 19s
5. [ITVX - Stream Must-See Movies and Docs for Free](https://www.adsee.ai/ad-examples/youtube/entertainment-media/itvx-stream-must-see-movies-and-docs-for-free-55llwp7j_KU) — 1.9M views, 20s
6. [ITV - Messy Reality TV Shows](https://www.adsee.ai/ad-examples/youtube/entertainment-media/itv-messy-reality-tv-shows-4CJ6v7B0tI4) — 1.4M views, 18s
7. [ITVX - Enjoy Big Laughs, Free](https://www.adsee.ai/ad-examples/youtube/entertainment-media/itvx-enjoy-big-laughs-free-_kGzpjx7Jqg) — 1.2M views, 21s
8. [ITVX - Stream New Shows Weekly](https://www.adsee.ai/ad-examples/youtube/entertainment-media/itvx-stream-new-shows-weekly-Y8QH-e8-r4E) — 1M views, 15s
9. [ITV — Black Sails, The Nevers, The Lady](https://www.adsee.ai/ad-examples/youtube/entertainment-media/itv-black-sails-the-nevers-the-lady-NOP2T6XWEfc) — 777.6K views, 27s
10. [ITV: Catch Me If You Can, Man On Wire, Project Nim - Stream Free](https://www.adsee.ai/ad-examples/youtube/entertainment-media/itv-catch-me-if-you-can-man-on-wire-project-nim-stream-free-dOguFn1q32I) — 633.4K views, 20s
11. [ITVX — Benidorm & Plebs](https://www.adsee.ai/ad-examples/youtube/entertainment-media/itvx-benidorm-plebs-2Gw3aJTUCK0) — 608.6K views, 21s
12. [Red Eye - Stream Free on ITVX](https://www.adsee.ai/ad-examples/youtube/entertainment-media/red-eye-stream-free-on-itvx-NhCUO6SScZ4) — 588.4K views, 15s
13. [True Crime Documentaries on ITV](https://www.adsee.ai/ad-examples/youtube/entertainment-media/true-crime-documentaries-on-itv-g5_WsQqUSTw) — 472.8K views, 23s
14. [ITVX - Stream Thousands of Boxsets, Films and Shows Free](https://www.adsee.ai/ad-examples/youtube/entertainment-media/itvx-stream-thousands-of-boxsets-films-and-shows-free-aUdVBNuNGOQ) — 437.8K views, 20s
15. [ITVX - Streaming Service with Diverse Shows](https://www.adsee.ai/ad-examples/youtube/entertainment-media/itvx-streaming-service-with-diverse-shows-OvfnyumrtaY) — 400.6K views, 17s
16. [ITVX — Stream Your Next Favourite Watch](https://www.adsee.ai/ad-examples/youtube/entertainment-media/itvx-stream-your-next-favourite-watch-k9Jerh3CQ3E) — 315K views, 20s
17. [ITV7 Racing - Cheltenham Gold Cup Sweepstake](https://www.adsee.ai/ad-examples/youtube/gaming-apps/itv7-racing-cheltenham-gold-cup-sweepstake-wWVkAgdR_Q8) — 293.5K views, 15s
18. [ITV7 Football — Win £25K Jackpot](https://www.adsee.ai/ad-examples/youtube/gaming-apps/itv7-football-win-25k-jackpot-s7VVZbFQnUc) — 293.4K views, 15s
19. [ITV7 Football - Over £1 Million in Jackpots](https://www.adsee.ai/ad-examples/youtube/gaming-apps/itv7-football-over-1-million-in-jackpots-MNxjA-eEoHA) — 278K views, 15s
20. [ITVX - Discover Thousands of Shows Weekly](https://www.adsee.ai/ad-examples/youtube/entertainment-media/itvx-discover-thousands-of-shows-weekly-9w9lwrCI5SU) — 252.5K views, 17s

## About ITV

ITV is a British media and broadcasting company headquartered in London, United Kingdom. Formed in 2004 through the merger of Carlton Communications and Granada Television, it operates commercial television channels, the ITVX video streaming service, and global television production arm ITV Studios. The company produces and distributes entertainment content to viewers in the UK and worldwide broadcast partners.

## ITV YouTube ads — FAQ

### What is ITV?

ITV is a British media and broadcasting company based in the United Kingdom. It operates commercial television channels, the ITV Studios production arm, and the ITVX streaming platform, producing and distributing entertainment content.

### What are ITV's YouTube ads about?

ITV's YouTube ads frequently highlight content available to stream for free on ITVX. Featured programming includes reality TV shows, documentaries, kids' series, comedies, and movies.

### What video formats does ITV use for its YouTube ads?

ITV primarily runs horizontal video ads, alongside some vertical Shorts-style spots. Most ads are short-form commercials lasting 30 seconds or less.

### In which languages does ITV advertise on YouTube?

ITV advertises entirely in English on YouTube, reflecting its UK media and broadcasting audience.

### How many YouTube ads does ITV run?

AdSee has indexed 38 YouTube ads from ITV, with 25.6M views in total, shown in 1 country.

### Where does ITV advertise on YouTube?

ITV's YouTube ads in the AdSee library ran most often in the United Kingdom.

### How much does ITV spend on YouTube ads?

AdSee estimates ITV's YouTube ad spend at $333K – $820K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by ITV.

### What is ITV's most-viewed YouTube ad?

The most-viewed ITV ad in the AdSee library is “ITVX - Stream Kids Shows For Free”, with 4.3M views on YouTube.

### Where can I verify ITV's ads?

ITV's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR12359750189404127233?region=anywhere

## More top Entertainment Media advertisers

- #2243 [UFC Fight Pass](https://www.adsee.ai/ad-examples/youtube/brands/ufc-fight-pass) — est. spend $60.3K – $845K, 53 ads
- #2261 [NFL](https://www.adsee.ai/ad-examples/youtube/brands/nfl) — est. spend $33.4K – $835K, 10 ads
- #2271 [OSN+](https://www.adsee.ai/ad-examples/youtube/brands/osn) — est. spend $82.9K – $829K, 11 ads
- #2278 [Domi Kids](https://www.adsee.ai/ad-examples/youtube/brands/domi-kids) — est. spend $33.1K – $826K, 18 ads
- #2284 [LW Theatres](https://www.adsee.ai/ad-examples/youtube/brands/lw-theatres) — est. spend $334K – $822K, 12 ads
- #2291 [Atria Music](https://www.adsee.ai/ad-examples/youtube/brands/atria-music) — est. spend $51.0K – $816K, 171 ads
- #2303 [Freedom Financial News](https://www.adsee.ai/ad-examples/youtube/brands/freedom-financial-news) — est. spend $324K – $811K, 17 ads
- #2314 [G2 Dicas](https://www.adsee.ai/ad-examples/youtube/brands/g2-dicas) — est. spend $32.2K – $805K, 15 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates