---
title: "ista YouTube Ads: Video Ad Examples & Views | AdSee"
description: "Browse 20+ ista YouTube video ads across 4 markets with 25.5M total views. Explore top creatives, estimated ad spend, and smart energy campaigns."
url: "https://www.adsee.ai/ad-examples/youtube/brands/ista"
---

# Explore ista YouTube ads and top video campaigns

ista is an energy management company offering submetering, consumption billing, and IoT-based building data solutions for property managers and residents. With 20+ ads and 25.5M views across 4 markets, its YouTube advertising highlights smart heating cost billing, landlord services, and connected meter solutions.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #2159 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/11)
- Company: ista SE
- Category: B2B Services — Energy management and submetering
- Headquarters: Germany
- Estimated total YouTube ad spend: $204K – $894K (all-time, estimated range)
- Ads indexed: 23
- Total views: 25.5M
- Markets: 4 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR04390551758812741633?region=anywhere

## Most-viewed ista YouTube ads

Top 20 by views, list updated October 2026.

1. [ista Heizkostenabrechnung: Rechtssicher & Modern](https://www.adsee.ai/ad-examples/youtube/b2b-services/ista-heizkostenabrechnung-rechtssicher-modern-9uFFUZx4IlU) — 4.6M views, 10s
2. [ISTA - Einfache Komplettlösung für Heizkostenabrechnung](https://www.adsee.ai/ad-examples/youtube/real-estate/ista-einfache-komplettl-sung-f-r-heizkostenabrechnung-J2U8TVIVW2s) — 4.2M views, 10s
3. [ista — Switch to Smart](https://www.adsee.ai/ad-examples/youtube/b2b-services/ista-switch-to-smart-v8CNlE3--EE) — 3.6M views, 30s
4. [ista Heizkostenabrechnung – Einfach und smart](https://www.adsee.ai/ad-examples/youtube/real-estate/ista-heizkostenabrechnung-einfach-und-smart-wV0peChLBqY) — 3.5M views, 10s
5. [ista — Services for Landlords and Property Managers](https://www.adsee.ai/ad-examples/youtube/b2b-services/ista-services-for-landlords-and-property-managers-nGEFJPZDTLg) — 2.4M views, 30s
6. [ISTA Heat Perfect - Simple, Secure Heating Cost Calculations](https://www.adsee.ai/ad-examples/youtube/saas/ista-heat-perfect-simple-secure-heating-cost-calculations-7E5SWBp2lTM) — 1.8M views, 15s
7. [ista - Switch to Smart Heating Cost Management](https://www.adsee.ai/ad-examples/youtube/b2b-services/ista-switch-to-smart-heating-cost-management-N3OdKcQBe0g) — 1.2M views, 15s
8. [ista — Switch to Smart](https://www.adsee.ai/ad-examples/youtube/saas/ista-switch-to-smart-F08RETpgY98) — 1.2M views, 30s
9. [ista - Switch to Smart](https://www.adsee.ai/ad-examples/youtube/b2b-services/ista-switch-to-smart-Id6-4XtIXSo) — 1.1M views, 15s
10. [ista - Heizkostenabrechnung mit automatischer Ablesung](https://www.adsee.ai/ad-examples/youtube/other/ista-heizkostenabrechnung-mit-automatischer-ablesung-NU9Tw9pBHSs) — 1M views, 10s
11. [ista & Borussia Mönchengladbach: Sustainability Partnership](https://www.adsee.ai/ad-examples/youtube/b2b-services/ista-borussia-m-nchengladbach-sustainability-partnership-Ps3sLuOuzuw) — 1M views, 79s
12. [ista Heizkostenabrechnung](https://www.adsee.ai/ad-examples/youtube/other/ista-heizkostenabrechnung-XU7h_U10bMc) — 335.4K views, 10s
13. [ista — Switch to Smart](https://www.adsee.ai/ad-examples/youtube/other/ista-switch-to-smart-fvQPrEQCQ0w) — 218.1K views, 50s
14. [ista — Switch to Smart: Remote-Readable Metering](https://www.adsee.ai/ad-examples/youtube/real-estate/ista-switch-to-smart-remote-readable-metering-qeqG5_5TenE) — 205.7K views, 58s
15. [ista — Switch to Smart](https://www.adsee.ai/ad-examples/youtube/b2b-services/ista-switch-to-smart-GIj0DcMo3HQ) — 118.2K views, 15s
16. [Ista — Heating Cost Allocation Device](https://www.adsee.ai/ad-examples/youtube/real-estate/ista-heating-cost-allocation-device-BXTREEKKWRE) — 105.3K views, 19s
17. [ista — Trinkwasserverordnung und Legionellenprüfung](https://www.adsee.ai/ad-examples/youtube/b2b-services/ista-trinkwasserverordnung-und-legionellenpr-fung-NNXzNXvlqCw) — 96.7K views, 67s
18. [ista — Heating Cost Allocation Solution](https://www.adsee.ai/ad-examples/youtube/b2b-services/ista-heating-cost-allocation-solution-F_bpxjJ7b14) — 92.1K views, 30s
19. [ista — Heat Cost Allocator](https://www.adsee.ai/ad-examples/youtube/real-estate/ista-heat-cost-allocator-AwBVvhDB0-o) — 91.6K views, 19s
20. [ista Heizkostenabrechnung mit Funkablesung](https://www.adsee.ai/ad-examples/youtube/other/ista-heizkostenabrechnung-mit-funkablesung-IR4x-35BA1M) — 69.2K views, 6s

## About ista

ista is a global energy services company specializing in submetering, consumption-dependent billing, and IoT-based building data management. Founded in 1902 and headquartered in Essen, Germany, the company provides hardware and digital solutions to help property managers, homeowners, and residents monitor energy and water usage. Operating in over 20 countries, ista manages tens of millions of connected smart meters and climate-friendly building devices.

## ista YouTube ads — FAQ

### What does ista advertise on YouTube?

ista is a German energy services company that provides submetering, consumption-dependent billing, and IoT building data management. Its YouTube ads promote hardware and digital solutions designed to help property managers, homeowners, and residents monitor water and energy usage.

### What are ista's YouTube ads about?

ista's YouTube ads primarily focus on heating cost billing solutions and smart heating cost management. Recurring themes highlight legally compliant, automated meter reading, complete billing services for landlords and property managers, and switching to smart energy solutions.

### What video formats does ista use for its YouTube ads?

ista utilizes a combination of horizontal videos and vertical Shorts-style spots. Most of ista's ads are short, typically running up to 30 seconds.

### In which languages does ista advertise on YouTube?

ista advertises on YouTube primarily in German, followed by French, reflecting its European audience and German origin.

### How many YouTube ads does ista run?

AdSee has indexed 23 YouTube ads from ista, with 25.5M views in total, shown in 4 countries.

### Where does ista advertise on YouTube?

ista's YouTube ads in the AdSee library ran most often in Germany, Belgium, France and Switzerland.

### How much does ista spend on YouTube ads?

AdSee estimates ista's YouTube ad spend at $204K – $894K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by ista.

### What is ista's most-viewed YouTube ad?

The most-viewed ista ad in the AdSee library is “ista Heizkostenabrechnung: Rechtssicher & Modern”, with 4.7M views on YouTube.

### Where can I verify ista's ads?

ista's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR04390551758812741633?region=anywhere

## More top B2B Services advertisers

- #1858 [Aluprof](https://www.adsee.ai/ad-examples/youtube/brands/aluprof) — est. spend $66.6K – $1.1M, 29 ads
- #1893 [UnityWorks! Media](https://www.adsee.ai/ad-examples/youtube/brands/unityworks-media) — est. spend $435K – $1.1M, 262 ads
- #1900 [DHL InMotion](https://www.adsee.ai/ad-examples/youtube/brands/dhl-inmotion) — est. spend $43.2K – $1.1M, 11 ads
- #2009 [epaka.pl](https://www.adsee.ai/ad-examples/youtube/brands/epaka-pl) — est. spend $110K – $994K, 32 ads
- #2026 [PwC](https://www.adsee.ai/ad-examples/youtube/brands/pwc) — est. spend $78.5K – $981K, 17 ads
- #2263 [Mastertent](https://www.adsee.ai/ad-examples/youtube/brands/mastertent) — est. spend $50.1K – $834K, 11 ads
- #2416 [Tetra Pak](https://www.adsee.ai/ad-examples/youtube/brands/tetra-pak) — est. spend $45.4K – $757K, 16 ads
- #2472 [Stepstone](https://www.adsee.ai/ad-examples/youtube/brands/stepstone) — est. spend $215K – $725K, 24 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates