--- title: "idealo YouTube Ads: 20+ Commercials & Examples | AdSee" description: "Explore top idealo YouTube video ads across 7 markets with 229M views. Review performance data, target markets, and estimated ad spend ranges." url: "https://www.adsee.ai/ad-examples/youtube/brands/idealo" --- # idealo YouTube Ads: Video Commercials and Spend Data idealo is a German price comparison platform that helps consumers track prices and review product offers across thousands of merchants. Its YouTube advertising spans 20+ ads and 229M views across 7 markets. Campaigns focus on price transparency, showcasing deals on home goods and gaming gear alongside promotions for its price comparison app. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #454 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/3) - Company: idealo internet GmbH - Category: Retail Ecommerce — Price comparison shopping portal - Headquarters: Germany - Estimated total YouTube ad spend: $915K – $6.2M (all-time, estimated range) - Ads indexed: 28 - Total views: 229M - Markets: 7 countries the ads ran in ## Most-viewed idealo YouTube ads Top 20 by views, list updated October 2026. 1. [Idealo — Compare prices and find the best deals](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/idealo-compare-prices-and-find-the-best-deals-Tf0GPYKeQxk) — 32.3M views, 20s 2. [idealo — Preisvergleich App](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/idealo-preisvergleich-app-NZF1ZiLhZO8) — 26.2M views, 10s 3. [idealo — Find the best price for home and garden items](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/idealo-find-the-best-price-for-home-and-garden-items-pS6ETxUy_wE) — 25.4M views, 20s 4. [Idealo - Finde den besten Preis](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/idealo-finde-den-besten-preis-oCPC07Cz2gw) — 24.7M views, 10s 5. [Idealo - Finde den besten Preis!](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/idealo-finde-den-besten-preis-1YZ8DEBdf2o) — 19.3M views, 10s 6. [idealo — Finde die besten Preise](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/idealo-finde-die-besten-preise-vlJ819pX-x4) — 15.7M views, 20s 7. [Ideal.de - Find the best price for game controllers](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/ideal-de-find-the-best-price-for-game-controllers-JT3yUPXNwr4) — 11.3M views, 15s 8. [Idealo - Price Alerts for Best Deals](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/idealo-price-alerts-for-best-deals-eEz6tMUgY0E) — 10.7M views, 15s 9. [idealo — Find the best deals](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/idealo-find-the-best-deals-Y74scJ0aqUM) — 10.5M views, 10s 10. [Idealo - Finde den besten Preis](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/idealo-finde-den-besten-preis-84IodKRkT3Y) — 10.4M views, 15s 11. [idealo — Find the best prices](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/idealo-find-the-best-prices-vMBbtv2mPHc) — 8.3M views, 10s 12. [Idealo App - Black Friday Deals](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/idealo-app-black-friday-deals-CYVTmE__qAY) — 8M views, 10s 13. [idealo — Finden Sie die besten Preise](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/idealo-finden-sie-die-besten-preise-iyl2_egbS7Q) — 8M views, 10s 14. [Idealo - Price Comparison](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/idealo-price-comparison-Cv7bJtbtaCY) — 7.9M views, 10s 15. [Idealo - Finde den besten Preis!](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/idealo-finde-den-besten-preis-0gpdKxiCF4o) — 7.6M views, 15s 16. [idealo — Finden Sie die besten Preise](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/idealo-finden-sie-die-besten-preise-FRhWopyIclI) — 5.2M views, 20s 17. [Idealo — Compare offers and find the best price](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/idealo-compare-offers-and-find-the-best-price-HLC0dYPfb6g) — 5M views, 15s 18. [Idealo — Compare prices and find the best deal](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/idealo-compare-prices-and-find-the-best-deal-g6FBUTXC9ig) — 4.4M views, 15s 19. [Idealo - Find the best price for an air fryer](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/idealo-find-the-best-price-for-an-air-fryer-7tK5pKxO1no) — 4.3M views, 15s 20. [Idealo - Find the best price for sneakers](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/idealo-find-the-best-price-for-sneakers-tKjUcW28vf0) — 4.2M views, 15s ## About idealo idealo is a leading German online price comparison and shopping platform that enables consumers to compare prices, track price history, and review product offers from thousands of online merchants. Founded in 2000 in Berlin and majority-owned by media company Axel Springer, idealo offers price transparency across e-commerce, flights, and consumer goods. The domain idealo.de serves the German market, while the company also operates localized portals across several European countries. ## idealo YouTube ads — FAQ ### What is idealo and what does it offer? idealo is a German price comparison and shopping platform operated by idealo internet GmbH. It allows consumers to compare prices, monitor price histories, and review offers across e-commerce categories, flights, and consumer goods. ### What are idealo's YouTube ads about? idealo's YouTube ads focus on finding the best prices and deals across various consumer categories, such as home and garden items or game controllers. Campaigns also promote the idealo price comparison app and price alert features. ### What video ad formats does idealo use on YouTube? idealo primarily utilizes short horizontal video ads running up to 15 seconds, complemented by a smaller share of 16-to-30-second videos and vertical Shorts-style formats. ### In which languages does idealo advertise on YouTube? idealo advertises exclusively in German on YouTube, reflecting its primary focus on German-speaking audiences from its base in Germany. ### How many YouTube ads does idealo run? AdSee has indexed 28 YouTube ads from idealo, with 229M views in total, shown in 7 countries. ### Where does idealo advertise on YouTube? idealo's YouTube ads in the AdSee library ran most often in Germany, Austria, France, the Czech Republic and Hungary. In total they were shown in 7 countries. ### How much does idealo spend on YouTube ads? AdSee estimates idealo's YouTube ad spend at $915K – $6.2M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by idealo. ### What is idealo's most-viewed YouTube ad? The most-viewed idealo ad in the AdSee library is “Idealo — Compare prices and find the best deals”, with 32.3M views on YouTube. ## More top Retail Ecommerce advertisers - #437 [UNIQLO](https://www.adsee.ai/ad-examples/youtube/brands/uniqlo) — est. spend $255K – $6.4M, 127 ads - #446 [American Eagle](https://www.adsee.ai/ad-examples/youtube/brands/american-eagle) — est. spend $2.5M – $6.3M, 172 ads - #452 [Marinela](https://www.adsee.ai/ad-examples/youtube/brands/marinela) — est. spend $2.7M – $6.2M, 58 ads - #455 [Helzberg Diamonds](https://www.adsee.ai/ad-examples/youtube/brands/helzberg-diamonds) — est. spend $1.3M – $6.1M, 106 ads - #462 [FARFETCH](https://www.adsee.ai/ad-examples/youtube/brands/farfetch) — est. spend $243K – $6.1M, 55 ads - #463 [Syoss](https://www.adsee.ai/ad-examples/youtube/brands/syoss) — est. spend $1.9M – $6.1M, 126 ads - #466 [Parmalat](https://www.adsee.ai/ad-examples/youtube/brands/parmalat) — est. spend $2.4M – $6.0M, 31 ads - #471 [Gucci](https://www.adsee.ai/ad-examples/youtube/brands/gucci) — est. spend $358K – $6.0M, 62 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates