--- title: "ICI TOU.TV YouTube Ads: 40+ Video Ad Examples | AdSee" description: "Explore top ICI TOU.TV YouTube ads with over 11.3M views across Canada. Review video ad creatives, performance, and estimated ad spend data." url: "https://www.adsee.ai/ad-examples/youtube/brands/ici-tou-tv" --- # ICI TOU.TV YouTube ads: Video ad examples and performance ICI TOU.TV is a Canadian French-language streaming platform from CBC/Radio-Canada offering series, movies, news, and original productions. With 40+ ads and 11.3M views in Canada, its YouTube advertising highlights competition shows like Les Chefs!, original series such as Malgré Moi, and premium content on ICI TOU.TV EXTRA. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #3986 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/20) - Company: Canadian Broadcasting Corporation - Category: Entertainment Media — French-language video streaming platform - Headquarters: Canada - Estimated total YouTube ad spend: $124K – $316K (all-time, estimated range) - Ads indexed: 43 - Total views: 11.3M - Markets: 1 countries the ads ran in ## Most-viewed ICI TOU.TV YouTube ads Top 20 by views, list updated October 2026. 1. [Malgré Moi](https://www.adsee.ai/ad-examples/youtube/entertainment-media/malgr-moi-Mg3GbtXfOEM) — 954.8K views, 15s 2. [Les Chefs! - Competition Show](https://www.adsee.ai/ad-examples/youtube/entertainment-media/les-chefs-competition-show-bSp50LB4ln4) — 855.1K views, 23s 3. [Les Chefs! - Competition Show Promo](https://www.adsee.ai/ad-examples/youtube/entertainment-media/les-chefs-competition-show-promo-bZXSvZpv7b8) — 730.2K views, 23s 4. [EMPRISES](https://www.adsee.ai/ad-examples/youtube/entertainment-media/emprises-0BLp6ehPrMo) — 639K views, 42s 5. [Malgré Moi — Série originale](https://www.adsee.ai/ad-examples/youtube/entertainment-media/malgr-moi-s-rie-originale-hpUYfc0rgRc) — 553.6K views, 15s 6. [ICI TOU.TV - Les Grandes Entrevues avec Pierre Roy](https://www.adsee.ai/ad-examples/youtube/entertainment-media/ici-tou-tv-les-grandes-entrevues-avec-pierre-roy-flNdGF3uvQY) — 486.6K views, 15s 7. [ANTIGANG - Regardez maintenant sur ICI TOU.TV](https://www.adsee.ai/ad-examples/youtube/entertainment-media/antigang-regardez-maintenant-sur-ici-tou-tv-tgX7Fx88Hb0) — 479.8K views, 15s 8. [ICI TOU.TV EXTRA - T'ÉTAIS OÙ SERGE?](https://www.adsee.ai/ad-examples/youtube/entertainment-media/ici-tou-tv-extra-t-tais-o-serge-jSvorGvfRbo) — 473.9K views, 15s 9. [Les Chefs! — Season Premiere Announcement](https://www.adsee.ai/ad-examples/youtube/entertainment-media/les-chefs-season-premiere-announcement-40CVU2ZPQhk) — 431.8K views, 26s 10. [Jumelles — Discussion sur les privilèges](https://www.adsee.ai/ad-examples/youtube/entertainment-media/jumelles-discussion-sur-les-privil-ges-dd86Z-ocjis) — 420.1K views, 25s 11. [ICI TOU.TV - Nouvelle Saison](https://www.adsee.ai/ad-examples/youtube/entertainment-media/ici-tou-tv-nouvelle-saison-i7awgqPgsvI) — 385.5K views, 15s 12. [ANTIGANG sur ICI TOU.TV](https://www.adsee.ai/ad-examples/youtube/entertainment-media/antigang-sur-ici-tou-tv-pRK4doYz89U) — 374.1K views, 15s 13. [Lakay Nou — Série originale sur ICI Télé et ICI Tou.tv](https://www.adsee.ai/ad-examples/youtube/entertainment-media/lakay-nou-s-rie-originale-sur-ici-t-l-et-ici-tou-tv-5s9OWtVskJ8) — 345.2K views, 15s 14. [LAKAY NOU SEASON 3 Promo](https://www.adsee.ai/ad-examples/youtube/entertainment-media/lakay-nou-season-3-promo-Ft_XcrcOLZs) — 314.4K views, 41s 15. [Malgré Moi - ICI TOU.TV EXTRA](https://www.adsee.ai/ad-examples/youtube/entertainment-media/malgr-moi-ici-tou-tv-extra-GA8SVCF_ZPI) — 277.2K views, 15s 16. [Le Cyclone de Noël - ICI TOU.TV](https://www.adsee.ai/ad-examples/youtube/entertainment-media/le-cyclone-de-no-l-ici-tou-tv-IaXLOztdT4o) — 273.1K views, 15s 17. [La Guerre des Tuques - Regardez maintenant sur ICI TOU.TV EXTRA](https://www.adsee.ai/ad-examples/youtube/entertainment-media/la-guerre-des-tuques-regardez-maintenant-sur-ici-tou-tv-extr-9ry_BAe2D-s) — 261.5K views, 15s 18. [Bonsoir Bonsoir — Nouvelle saison](https://www.adsee.ai/ad-examples/youtube/entertainment-media/bonsoir-bonsoir-nouvelle-saison-kdBVRzKGM_U) — 252.7K views, 30s 19. [Les Millimús](https://www.adsee.ai/ad-examples/youtube/entertainment-media/les-millim-s-oe17hEcDoZ0) — 240.5K views, 15s 20. [Jumelles - Regardez Maintenant sur ICI TOUT.TV EXTRA](https://www.adsee.ai/ad-examples/youtube/entertainment-media/jumelles-regardez-maintenant-sur-ici-tout-tv-extra-eXBKIDFw3q4) — 206.8K views, 15s ## About ICI TOU.TV ICI TOU.TV is a Canadian French-language video-on-demand and live streaming service launched in 2010. Owned by CBC/Radio-Canada, the platform offers television series, movies, documentaries, news, sports, and original content to Canadian audiences. It operates under both a free ad-supported model and a paid subscription tier called ICI TOU.TV EXTRA. ## ICI TOU.TV YouTube ads — FAQ ### What is ICI TOU.TV? ICI TOU.TV is a Canadian French-language video streaming and video-on-demand service owned by CBC/Radio-Canada. It provides television series, movies, documentaries, sports, news, and original productions through both a free ad-supported tier and a paid subscription service called ICI TOU.TV EXTRA. ### What are ICI TOU.TV's YouTube ads about? ICI TOU.TV's YouTube ads highlight specific programming available on the platform. Featured titles include competition shows like Les Chefs!, original series such as Malgré Moi, and other programs like EMPRISES and ANTIGANG. ### What video formats does ICI TOU.TV use for its YouTube ads? ICI TOU.TV primarily runs horizontal video ads, alongside a smaller portion of vertical formats. Most of the ads are short spots lasting up to 15 seconds, with some extending up to 30 seconds. ### In which languages does ICI TOU.TV advertise on YouTube? ICI TOU.TV advertises entirely in French, catering to French-speaking audiences in Canada. ### How many YouTube ads does ICI TOU.TV run? AdSee has indexed 43 YouTube ads from ICI TOU.TV, with 11.3M views in total, shown in 1 country. ### Where does ICI TOU.TV advertise on YouTube? ICI TOU.TV's YouTube ads in the AdSee library ran most often in Canada. ### How much does ICI TOU.TV spend on YouTube ads? AdSee estimates ICI TOU.TV's YouTube ad spend at $124K – $316K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by ICI TOU.TV. ### What is ICI TOU.TV's most-viewed YouTube ad? The most-viewed ICI TOU.TV ad in the AdSee library is “Malgré Moi”, with 955K views on YouTube. ## More top Entertainment Media advertisers - #3832 [Hopi Hari](https://www.adsee.ai/ad-examples/youtube/brands/hopi-hari) — est. spend $114K – $342K, 32 ads - #3851 [Zero Latency VR](https://www.adsee.ai/ad-examples/youtube/brands/zero-latency-vr) — est. spend $20.2K – $337K, 21 ads - #3874 [AirHop](https://www.adsee.ai/ad-examples/youtube/brands/airhop) — est. spend $135K – $333K, 19 ads - #3876 [Wicked](https://www.adsee.ai/ad-examples/youtube/brands/wicked-2) — est. spend $131K – $333K, 21 ads - #3887 [STV](https://www.adsee.ai/ad-examples/youtube/brands/stv) — est. spend $134K – $331K, 16 ads - #3925 [Sri Mandir](https://www.adsee.ai/ad-examples/youtube/brands/sri-mandir) — est. spend $19.5K – $325K, 26 ads - #3930 [Titanic Praha](https://www.adsee.ai/ad-examples/youtube/brands/titanic-praha) — est. spend $36.1K – $325K, 17 ads - #3977 [Filmweb](https://www.adsee.ai/ad-examples/youtube/brands/filmweb) — est. spend $127K – $316K, 69 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates