---
title: "Headway YouTube Ads: 17 Video Ad Examples | AdSee"
description: "Explore Headway's top YouTube video ads, with 18.7M total views across the US market. Review real creative angles and estimated ad spend ranges."
url: "https://www.adsee.ai/ad-examples/youtube/brands/headway-2"
---

# Watch Headway's Most-Viewed YouTube Ads

Headway connects patients with licensed therapists and psychiatrists while offering practice management software for behavioral health providers. Its YouTube advertising in the United States totals 18.7M views across 17 video ads. The campaigns focus primarily on empowering mental health clinicians, featuring themes around building private practices, insurance billing, and higher reimbursement rates.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #2097 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/11)
- Company: Therapymatch, Inc.
- Category: Healthcare — Mental healthcare provider network
- Headquarters: United States
- Estimated total YouTube ad spend: $375K – $937K (all-time, estimated range)
- Ads indexed: 17
- Total views: 18.7M
- Markets: 1 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR11857535231076597761?region=anywhere

## Most-viewed Headway YouTube ads

Top 17 by views, list updated October 2026.

1. [Headway — Build Your Best Practice](https://www.adsee.ai/ad-examples/youtube/saas/headway-build-your-best-practice-xwV9j2sb-bk) — 6.9M views, 16s
2. [Headway — Stories from Therapists](https://www.adsee.ai/ad-examples/youtube/healthcare/headway-stories-from-therapists-OFEsKqnjX4E) — 3.4M views, 30s
3. [Headway — Build a practice you're proud of](https://www.adsee.ai/ad-examples/youtube/healthcare/headway-build-a-practice-you-re-proud-of-l0dJ67YYzu0) — 3.4M views, 30s
4. [Headway — Freedom to Practice](https://www.adsee.ai/ad-examples/youtube/saas/headway-freedom-to-practice-ph6fnUIlUAc) — 2.1M views, 6s
5. [Headway — Build Your Best Practice](https://www.adsee.ai/ad-examples/youtube/saas/headway-build-your-best-practice-dEhOHXExseU) — 980.6K views, 15s
6. [Headway - Practice Partner for Therapists](https://www.adsee.ai/ad-examples/youtube/saas/headway-practice-partner-for-therapists-7ZUcN71nQLI) — 582.5K views, 15s
7. [Headway — Insurance Services](https://www.adsee.ai/ad-examples/youtube/insurance/headway-insurance-services-q7IqkTSENwY) — 454.5K views, 6s
8. [Headway — Higher Reimbursement Rates for Therapists](https://www.adsee.ai/ad-examples/youtube/healthcare/headway-higher-reimbursement-rates-for-therapists-hJCVyohIwXE) — 186.9K views, 6s
9. [Headway — Build Your Best Practice](https://www.adsee.ai/ad-examples/youtube/saas/headway-build-your-best-practice-81M9spsoYrM) — 152.6K views, 16s
10. [Headway — Financial Consistency for Therapists](https://www.adsee.ai/ad-examples/youtube/saas/headway-financial-consistency-for-therapists-8GuIDoxLVms) — 112.3K views, 15s
11. [Headway — Build Your Best Practice](https://www.adsee.ai/ad-examples/youtube/saas/headway-build-your-best-practice-1Exw-rVEHk0) — 87.8K views, 15s
12. [Headway — Build your best practice](https://www.adsee.ai/ad-examples/youtube/saas/headway-build-your-best-practice-bHd4-Db2zpA) — 66.4K views, 15s
13. [Headway — Focus on your clients, not claims](https://www.adsee.ai/ad-examples/youtube/insurance/headway-focus-on-your-clients-not-claims-BkaOZlojSTg) — 53K views, 15s
14. [Headway — Build Your Best Practice](https://www.adsee.ai/ad-examples/youtube/saas/headway-build-your-best-practice-fLS9wWhpQ7Q) — 43.1K views, 16s
15. [Headway — Your Best Practice Awaits](https://www.adsee.ai/ad-examples/youtube/healthcare/headway-your-best-practice-awaits-izRl3mS0fMw) — 40.2K views, 14s
16. [Headway — Therapists, Ready to Say Bye to Burnout?](https://www.adsee.ai/ad-examples/youtube/saas/headway-therapists-ready-to-say-bye-to-burnout-uvjhh-wbpXs) — 39.3K views, 15s
17. [Headway — Scale Your Therapy Practice](https://www.adsee.ai/ad-examples/youtube/saas/headway-scale-your-therapy-practice-KiP0Wg_JLB8) — 37.5K views, 12s

## About Headway

Headway operates a national mental healthcare platform that connects patients with licensed therapists and psychiatrists who accept insurance in the United States. Founded in 2019, the company provides practice management software that handles insurance credentialing, billing, scheduling, and EHR documentation for behavioral health providers. Its network includes tens of thousands of providers across all 50 states and Washington, D.C.

## Headway YouTube ads — FAQ

### What is Headway?

Headway, legally known as Therapymatch, Inc., is a U.S. mental healthcare platform that connects patients with licensed therapists and psychiatrists who accept insurance. It also provides practice management software covering billing, credentialing, scheduling, and documentation for behavioral health providers.

### What are Headway's YouTube ads about?

Headway's YouTube ads primarily target behavioral health professionals, highlighting practice building, therapist stories, insurance services, and financial consistency. Common themes include higher reimbursement rates and supporting therapists with administrative tools.

### What formats does Headway use for its YouTube ads?

Headway primarily runs horizontal video ads, with a smaller portion produced as vertical spots. Most of its video creatives are short, typically running 15 seconds or less.

### In which languages does Headway advertise on YouTube?

Headway advertises exclusively in English on YouTube, catering to providers and patients in the United States.

### How many YouTube ads does Headway run?

AdSee has indexed 17 YouTube ads from Headway, with 18.7M views in total, shown in 1 country.

### Where does Headway advertise on YouTube?

Headway's YouTube ads in the AdSee library ran most often in the United States.

### How much does Headway spend on YouTube ads?

AdSee estimates Headway's YouTube ad spend at $375K – $937K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Headway.

### What is Headway's most-viewed YouTube ad?

The most-viewed Headway ad in the AdSee library is “Headway — Build Your Best Practice”, with 6.9M views on YouTube.

### Where can I verify Headway's ads?

Headway's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR11857535231076597761?region=anywhere

## More top Healthcare advertisers

- #1892 [Noraver](https://www.adsee.ai/ad-examples/youtube/brands/noraver) — est. spend $218K – $1.1M, 47 ads
- #2066 [Schoonenberg](https://www.adsee.ai/ad-examples/youtube/brands/schoonenberg) — est. spend $390K – $957K, 24 ads
- #2092 [BetterMe](https://www.adsee.ai/ad-examples/youtube/brands/betterme) — est. spend $37.8K – $946K, 49 ads
- #2149 [BetterMe](https://www.adsee.ai/ad-examples/youtube/brands/betterme-2) — est. spend $54.2K – $903K, 51 ads
- #2163 [Solaray](https://www.adsee.ai/ad-examples/youtube/brands/solaray) — est. spend $356K – $891K, 16 ads
- #2165 [ColdZyme](https://www.adsee.ai/ad-examples/youtube/brands/coldzyme) — est. spend $376K – $890K, 11 ads
- #2256 [Vertex Pharmaceuticals](https://www.adsee.ai/ad-examples/youtube/brands/vertex-pharmaceuticals) — est. spend $83.7K – $837K, 26 ads
- #2290 [Coterie Senior Living](https://www.adsee.ai/ad-examples/youtube/brands/coterie-senior-living) — est. spend $327K – $817K, 12 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates
