---
title: "HBF YouTube Ads: Top Commercials & Campaigns | AdSee"
description: "Browse 20+ HBF YouTube ads with 51.3M views in Australia. See top commercials, promotional offers, and estimated ad spend ranges."
url: "https://www.adsee.ai/ad-examples/youtube/brands/hbf"
---

# HBF YouTube Ads and Video Campaigns

HBF is an Australian not-for-profit health insurer providing hospital and extras cover, as well as dental and physiotherapy services. In Australia, its YouTube advertising spans 20+ ads with over 51.3M total views. The campaigns frequently highlight hospital cover options alongside promotional incentives such as weeks of free cover and gift cards.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #1178 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/6)
- Company: HBF Health Limited
- Category: Insurance — Private health insurance
- Headquarters: Australia
- Estimated total YouTube ad spend: $769K – $2.1M (all-time, estimated range)
- Ads indexed: 20
- Total views: 51.3M
- Markets: 1 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR14446347144065449985?region=anywhere

## Most-viewed HBF YouTube ads

Top 20 by views, list updated October 2026.

1. [HBF - Hospital Cover for Budgets of All Sizes](https://www.adsee.ai/ad-examples/youtube/insurance/hbf-hospital-cover-for-budgets-of-all-sizes-yb87BjFHwYs) — 6M views, 6s
2. [HBF — Up to 14 Weeks Free Health Insurance](https://www.adsee.ai/ad-examples/youtube/insurance/hbf-up-to-14-weeks-free-health-insurance-4cyJN6Ra2Ow) — 5.8M views, 15s
3. [HBF — Up to 14 Weeks Free on Hospital & Extras Cover](https://www.adsee.ai/ad-examples/youtube/insurance/hbf-up-to-14-weeks-free-on-hospital-extras-cover-_Dd6ocgclIE) — 5.5M views, 15s
4. [HBF Health Insurance — Up to 14 Weeks Free Offer](https://www.adsee.ai/ad-examples/youtube/insurance/hbf-health-insurance-up-to-14-weeks-free-offer-tjaoIcml-qg) — 4.6M views, 15s
5. [HBF - Health Insurance](https://www.adsee.ai/ad-examples/youtube/insurance/hbf-health-insurance-ofXaWCY9BFc) — 4.5M views, 15s
6. [HBF Health Insurance - Up to 12 Weeks Free + Gift Card](https://www.adsee.ai/ad-examples/youtube/insurance/hbf-health-insurance-up-to-12-weeks-free-gift-card-CXtwWkzHqO0) — 4.4M views, 15s
7. [HBF - Up to 12 Weeks Free & $200 Gift Card](https://www.adsee.ai/ad-examples/youtube/insurance/hbf-up-to-12-weeks-free-200-gift-card-u1Czs1rFGjc) — 3.5M views, 6s
8. [HBF — Hospital Cover](https://www.adsee.ai/ad-examples/youtube/insurance/hbf-hospital-cover-1DXRrIAUOiU) — 2.8M views, 15s
9. [HBF - Up to 12 Weeks Free + $200 Gift Card](https://www.adsee.ai/ad-examples/youtube/insurance/hbf-up-to-12-weeks-free-200-gift-card-Sj3FMN2W7Ls) — 2.8M views, 6s
10. [HBF Health Insurance — Up to 14 Weeks Free Offer](https://www.adsee.ai/ad-examples/youtube/insurance/hbf-health-insurance-up-to-14-weeks-free-offer-o7Ue9Vurh_0) — 2.5M views, 15s
11. [HBF Health Insurance - Up to 14 Weeks Free Offer](https://www.adsee.ai/ad-examples/youtube/insurance/hbf-health-insurance-up-to-14-weeks-free-offer-j1MJeTg5dDk) — 2.4M views, 6s
12. [HBF - Up to 14 Weeks Free Health Insurance Offer](https://www.adsee.ai/ad-examples/youtube/insurance/hbf-up-to-14-weeks-free-health-insurance-offer-2ZDD29DjMRg) — 1.9M views, 6s
13. [HBF Run for a Reason - Sunday 24 May](https://www.adsee.ai/ad-examples/youtube/nonprofit-political/hbf-run-for-a-reason-sunday-24-may-eJB05v0fCis) — 1.4M views, 15s
14. [HBF Run for a Reason - Register Now!](https://www.adsee.ai/ad-examples/youtube/healthcare/hbf-run-for-a-reason-register-now-F9kI8bacCCE) — 1.1M views, 15s
15. [HBF — Up to 12 Weeks Free + $200 Gift Card](https://www.adsee.ai/ad-examples/youtube/insurance/hbf-up-to-12-weeks-free-200-gift-card-lXoeD1yFlEc) — 1.1M views, 17s
16. [HBF - Lite Bronze Hospital Plus Cover](https://www.adsee.ai/ad-examples/youtube/insurance/hbf-lite-bronze-hospital-plus-cover-y20nq-O5BqY) — 1M views, 15s
17. [HBF — Lowest Average Premium Increase](https://www.adsee.ai/ad-examples/youtube/insurance/hbf-lowest-average-premium-increase-46DLUjwrkQ0) — 513.3K views, 12s
18. [HBF - Cheaper Health Insurance](https://www.adsee.ai/ad-examples/youtube/insurance/hbf-cheaper-health-insurance-WOi-iVeKn2U) — 441.4K views, 12s
19. [HBF Run for a Reason - Sunday 24 May](https://www.adsee.ai/ad-examples/youtube/healthcare/hbf-run-for-a-reason-sunday-24-may-oHN4j_oPMXo) — 128.4K views, 15s
20. [HBF — Up to 14 Weeks Free Offer](https://www.adsee.ai/ad-examples/youtube/insurance/hbf-up-to-14-weeks-free-offer-FjdO3PkOUzw) — 38.3K views, 15s

## About HBF

Founded in 1941 in Perth, HBF is an Australian private health insurance provider offering hospital and extras cover, as well as overseas visitor health insurance. It operates as a not-for-profit organization serving over 1.2 million members nationwide. In addition to health insurance, the company operates healthcare services including dental clinics and physiotherapy centers.

## HBF YouTube ads — FAQ

### What does HBF advertise on YouTube?

HBF is an Australian private health insurance provider that advertises hospital and extras cover, as well as general health insurance. Operating as a not-for-profit organization, HBF also provides healthcare services like dental clinics and physiotherapy centers.

### What are HBF's YouTube ads about?

HBF's YouTube ads focus on hospital and extras insurance policies, frequently highlighting promotional offers such as up to 12 or 14 weeks of free cover and bonus gift cards.

### What formats does HBF use for its YouTube ads?

HBF relies primarily on short, horizontal video ads, with most spots running up to 15 seconds, alongside a small portion of vertical videos.

### In which languages does HBF advertise on YouTube?

HBF advertises on YouTube entirely in English, serving audiences primarily in Australia.

### How many YouTube ads does HBF run?

AdSee has indexed 20 YouTube ads from HBF, with 51.3M views in total, shown in 1 country.

### Where does HBF advertise on YouTube?

HBF's YouTube ads in the AdSee library ran most often in Australia.

### How much does HBF spend on YouTube ads?

AdSee estimates HBF's YouTube ad spend at $769K – $2.1M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by HBF.

### What is HBF's most-viewed YouTube ad?

The most-viewed HBF ad in the AdSee library is “HBF - Hospital Cover for Budgets of All Sizes”, with 6.1M views on YouTube.

### Where can I verify HBF's ads?

HBF's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR14446347144065449985?region=anywhere

## More top Insurance advertisers

- #1012 [Allianz](https://www.adsee.ai/ad-examples/youtube/brands/allianz) — est. spend $983K – $2.4M, 48 ads
- #1013 [Mutua Madrileña](https://www.adsee.ai/ad-examples/youtube/brands/mutua-madrile-a) — est. spend $926K – $2.4M, 81 ads
- #1029 [MAIF](https://www.adsee.ai/ad-examples/youtube/brands/maif) — est. spend $1.0M – $2.4M, 62 ads
- #1061 [Colonial Penn](https://www.adsee.ai/ad-examples/youtube/brands/colonial-penn) — est. spend $923K – $2.3M, 24 ads
- #1079 [Zensurance](https://www.adsee.ai/ad-examples/youtube/brands/zensurance) — est. spend $243K – $2.3M, 94 ads
- #1116 [Care Plus](https://www.adsee.ai/ad-examples/youtube/brands/care-plus) — est. spend $137K – $2.2M, 20 ads
- #1133 [Northwestern Mutual](https://www.adsee.ai/ad-examples/youtube/brands/northwestern-mutual) — est. spend $858K – $2.1M, 13 ads
- #1234 [Línea Directa](https://www.adsee.ai/ad-examples/youtube/brands/l-nea-directa) — est. spend $731K – $1.9M, 79 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates