--- title: "Havaianas YouTube Ads: 20+ Commercials & Examples | AdSee" description: "Explore top Havaianas YouTube video ads across 42 markets. Review view counts, regional reach, and estimated spend for its campaigns." url: "https://www.adsee.ai/ad-examples/youtube/brands/havaianas" --- # Havaianas YouTube Ads and Commercials Havaianas is a Brazilian footwear brand created in 1962, selling rubber flip-flops, sandals, casual apparel, and accessories. Across 42 markets and 325M views, its YouTube ads showcase Brazilian heritage, local lifestyle themes, and soccer culture through 20+ tracked video campaigns. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #329 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/2) - Company: Alpargatas S.A. - Category: Retail Ecommerce — Footwear and sandals brand - Headquarters: Brazil - Estimated total YouTube ad spend: $651K – $8.8M (all-time, estimated range) - Ads indexed: 29 - Total views: 325M - Markets: 42 countries the ads ran in - Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR01569266150993297409?region=anywhere ## Most-viewed Havaianas YouTube ads Top 20 by views, list updated October 2026. 1. [Havaianas — Original do Brasil desde 1962](https://www.adsee.ai/ad-examples/youtube/dtc/havaianas-original-do-brasil-desde-1962-E3aUXqkyLjg) — 39.7M views, 15s 2. [Havaianas — Original do Brasil](https://www.adsee.ai/ad-examples/youtube/dtc/havaianas-original-do-brasil-YninZbw-TOo) — 35.6M views, 6s 3. [Havaianas — Original do Brasil desde 1962](https://www.adsee.ai/ad-examples/youtube/dtc/havaianas-original-do-brasil-desde-1962-qRuwyj2nfWE) — 29.8M views, 30s 4. [Havaianas — Original do Brasil desde 1962](https://www.adsee.ai/ad-examples/youtube/dtc/havaianas-original-do-brasil-desde-1962-rgd69uY3VRM) — 27.7M views, 15s 5. [O Diabo Veste Prada 2 - Havaianas Collaboration](https://www.adsee.ai/ad-examples/youtube/entertainment-media/o-diabo-veste-prada-2-havaianas-collaboration-6OXlwOWi_gk) — 17M views, 30s 6. [Havaianas — Original do Brasil desde 1962](https://www.adsee.ai/ad-examples/youtube/dtc/havaianas-original-do-brasil-desde-1962-HKqJxeERezE) — 16.2M views, 6s 7. [Havaianas: The Brazilian Vibe](https://www.adsee.ai/ad-examples/youtube/dtc/havaianas-the-brazilian-vibe-8pU2HKqr0eM) — 14.5M views, 29s 8. [Brazil Jersey, Jeans, and Havaianas: The Ultimate Brazilian Outfit](https://www.adsee.ai/ad-examples/youtube/dtc/brazil-jersey-jeans-and-havaianas-the-ultimate-brazilian-out-_3cXuIb6gOs) — 14.3M views, 23s 9. [Havaianas — The perfect combination of flip-flops and soccer](https://www.adsee.ai/ad-examples/youtube/dtc/havaianas-the-perfect-combination-of-flip-flops-and-soccer-uTbjlJVe1NM) — 13.9M views, 19s 10. [Havaianas: Soccer and Brazilian Spirit](https://www.adsee.ai/ad-examples/youtube/dtc/havaianas-soccer-and-brazilian-spirit-v8IlSkPKXfY) — 13M views, 27s 11. [Havaianas — Brazilian Style](https://www.adsee.ai/ad-examples/youtube/dtc/havaianas-brazilian-style-4sJWFQa_slI) — 12.2M views, 15s 12. [Brazilian Style Preparation](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/brazilian-style-preparation-m52W1Tz4JuM) — 12.2M views, 27s 13. [Investindo pesado na decoração com toque brasileiro](https://www.adsee.ai/ad-examples/youtube/dtc/investindo-pesado-na-decora-o-com-toque-brasileiro-Xwa65Pla19U) — 12.1M views, 40s 14. [Havaianas — Brazilian Football Culture](https://www.adsee.ai/ad-examples/youtube/dtc/havaianas-brazilian-football-culture--EUdwPfMEo8) — 11.5M views, 24s 15. [Havaianas — Brasil 70: A Saga do Tri](https://www.adsee.ai/ad-examples/youtube/dtc/havaianas-brasil-70-a-saga-do-tri-fgs8dEGeVow) — 11.3M views, 6s 16. [Havaianas — The Rules of Street Soccer](https://www.adsee.ai/ad-examples/youtube/dtc/havaianas-the-rules-of-street-soccer-dmkuJlrkAkQ) — 6.4M views, 20s 17. [Havaianas — The Brazilian Way to Play](https://www.adsee.ai/ad-examples/youtube/dtc/havaianas-the-brazilian-way-to-play-UTXRWCPPuGs) — 6.4M views, 18s 18. [Man dancing in Havaianas flip-flops in Rio de Janeiro](https://www.adsee.ai/ad-examples/youtube/dtc/man-dancing-in-havaianas-flip-flops-in-rio-de-janeiro-yLnRqQo4_4c) — 6.4M views, 28s 19. [Havaianas — Brazilian Style](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/havaianas-brazilian-style-cCox68CD_BA) — 6.3M views, 14s 20. [Dancers in a Plaza](https://www.adsee.ai/ad-examples/youtube/other/dancers-in-a-plaza-rAXJbAwfWkc) — 4.1M views, 17s ## About Havaianas Havaianas is an iconic Brazilian footwear brand created in 1962 and owned by parent company Alpargatas S.A. The brand manufactures and sells rubber flip-flops, sandals, casual apparel, and accessories. The domain havaianas.com.br operates as the brand's primary direct-to-consumer e-commerce portal and online store for the Brazilian market. ## Havaianas YouTube ads — FAQ ### What is Havaianas? Havaianas is a Brazilian footwear brand founded in 1962 and owned by Alpargatas S.A. It manufactures and sells rubber flip-flops, sandals, casual apparel, and accessories, operating its direct-to-consumer online store for Brazil via havaianas.com.br. ### What are Havaianas's YouTube ads about? Havaianas's YouTube ads emphasize Brazilian culture, soccer, and the brand's heritage as an original Brazilian product since 1962. Campaigns also feature product collaborations, casual style combinations, and the Brazilian vibe. ### What ad formats does Havaianas use on YouTube? Havaianas primarily runs vertical, Shorts-style video ads alongside some horizontal spots. Most of the brand's video ads are brief, typically lasting 30 seconds or less. ### In which languages does Havaianas advertise on YouTube? Havaianas advertises exclusively in Portuguese on YouTube, reflecting its origins and focus on the Brazilian market. ### How many YouTube ads does Havaianas run? AdSee has indexed 29 YouTube ads from Havaianas, with 325M views in total, shown in 42 countries. ### Where does Havaianas advertise on YouTube? Havaianas's YouTube ads in the AdSee library ran most often in Brazil, Pakistan, Ukraine, Egypt and Bolivia. In total they were shown in 42 countries. ### How much does Havaianas spend on YouTube ads? AdSee estimates Havaianas's YouTube ad spend at $651K – $8.8M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Havaianas. ### What is Havaianas's most-viewed YouTube ad? The most-viewed Havaianas ad in the AdSee library is “Havaianas — Original do Brasil desde 1962”, with 39.7M views on YouTube. ### Where can I verify Havaianas's ads? Havaianas's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR01569266150993297409?region=anywhere ## More top Retail Ecommerce advertisers - #317 [Target](https://www.adsee.ai/ad-examples/youtube/brands/target) — est. spend $554K – $9.2M, 66 ads - #318 [Liverpool](https://www.adsee.ai/ad-examples/youtube/brands/liverpool) — est. spend $369K – $9.2M, 91 ads - #325 [Cdiscount](https://www.adsee.ai/ad-examples/youtube/brands/cdiscount) — est. spend $2.6M – $8.9M, 126 ads - #334 [RIMOWA](https://www.adsee.ai/ad-examples/youtube/brands/rimowa) — est. spend $347K – $8.7M, 113 ads - #335 [Bose](https://www.adsee.ai/ad-examples/youtube/brands/bose) — est. spend $2.3M – $8.7M, 100 ads - #341 [4Patriots](https://www.adsee.ai/ad-examples/youtube/brands/4patriots) — est. spend $3.4M – $8.6M, 201 ads - #342 [La-Z-Boy](https://www.adsee.ai/ad-examples/youtube/brands/la-z-boy) — est. spend $860K – $8.6M, 36 ads - #343 [Cadbury](https://www.adsee.ai/ad-examples/youtube/brands/cadbury) — est. spend $2.3M – $8.5M, 39 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates