---
title: "Gucci YouTube Ads: 60+ Video Commercials | AdSee"
description: "Browse Gucci YouTube ads with 119M views across 8 markets. See top video campaigns, creative styles, and estimated ad spend ranges."
url: "https://www.adsee.ai/ad-examples/youtube/brands/gucci"
---

# Gucci YouTube Ads: Top Video Commercials & Campaigns

Gucci is an Italian luxury fashion house producing ready-to-wear apparel, handbags, footwear, accessories, and beauty collections. Across 8 markets, its YouTube advertising features seasonal runway campaigns, sunglasses promotions, and narrative video spots that have earned over 119M views.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #471 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/3)
- Company: Guccio Gucci S.p.A.
- Category: Retail Ecommerce — Luxury fashion and leather goods
- Estimated total YouTube ad spend: $358K – $6.0M (all-time, estimated range)
- Ads indexed: 62
- Total views: 119M
- Markets: 8 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR08565199153787830273?region=anywhere

## Most-viewed Gucci YouTube ads

Top 20 by views, list updated October 2026.

1. [Gucci — Spring/Summer 2019 Campaign](https://www.adsee.ai/ad-examples/youtube/dtc/gucci-spring-summer-2019-campaign-0SqyRXtR9jI) — 22.4M views, 15s
2. [Gucci — Luxury Fashion Advertisement](https://www.adsee.ai/ad-examples/youtube/dtc/gucci-luxury-fashion-advertisement-l_n-tWTwmMU) — 8.3M views, 14s
3. [GUCCI — Summer Collection](https://www.adsee.ai/ad-examples/youtube/dtc/gucci-summer-collection-EeQGAn9VIfs) — 7.3M views, 30s
4. [Gucci — "Call Me More"](https://www.adsee.ai/ad-examples/youtube/dtc/gucci-call-me-more-HhvHp7esEDs) — 6.8M views, 15s
5. [Gucci — La Famiglia SS24](https://www.adsee.ai/ad-examples/youtube/dtc/gucci-la-famiglia-ss24-DzAWYYL95LQ) — 6.6M views, 28s
6. [Gucci — Eternal Love](https://www.adsee.ai/ad-examples/youtube/dtc/gucci-eternal-love-Q4QDAY5o8xw) — 5.7M views, 15s
7. [Gucci Guilty - Guilty Not Guilty](https://www.adsee.ai/ad-examples/youtube/dtc/gucci-guilty-guilty-not-guilty-JtEX_ti34l4) — 4.8M views, 20s
8. [Gucci - Incazzata Famiglia](https://www.adsee.ai/ad-examples/youtube/dtc/gucci-incazzata-famiglia-kyRvo3FsBI8) — 4.6M views, 11s
9. [Gucci — Sunglasses Advertisement](https://www.adsee.ai/ad-examples/youtube/dtc/gucci-sunglasses-advertisement-n66XRv_WLjQ) — 4.4M views, 15s
10. [Gucci — Man in Profile](https://www.adsee.ai/ad-examples/youtube/dtc/gucci-man-in-profile-SQaMXARlA9E) — 4.2M views, 15s
11. [Gucci — Fashion Advertisement](https://www.adsee.ai/ad-examples/youtube/dtc/gucci-fashion-advertisement-fOAWXacUaDw) — 3.9M views, 30s
12. [Gucci — Fashion Advertisement](https://www.adsee.ai/ad-examples/youtube/dtc/gucci-fashion-advertisement-oaWbJo2sB30) — 3.6M views, 15s
13. [Gucci Guilty — Absolu de Parfum](https://www.adsee.ai/ad-examples/youtube/dtc/gucci-guilty-absolu-de-parfum-wrYijz5gs2M) — 2.8M views, 20s
14. [Gucci — Sunglasses Advertisement](https://www.adsee.ai/ad-examples/youtube/dtc/gucci-sunglasses-advertisement--TSzn_ZcjG0) — 2.7M views, 15s
15. [Gucci - LA V.I.C. Collection](https://www.adsee.ai/ad-examples/youtube/dtc/gucci-la-v-i-c-collection-9lgohXL5zzw) — 2.6M views, 8s
16. [Gucci - Fashion Advertisement](https://www.adsee.ai/ad-examples/youtube/dtc/gucci-fashion-advertisement-wG-teY8peAc) — 2.2M views, 30s
17. [Gucci — "Tell Me More" Campaign](https://www.adsee.ai/ad-examples/youtube/dtc/gucci-tell-me-more-campaign-75l7T6hR6b0) — 2M views, 14s
18. [Gucci - La Famiglia L.A. V.I.C. Collection](https://www.adsee.ai/ad-examples/youtube/dtc/gucci-la-famiglia-l-a-v-i-c-collection-fgCAcNLiDgw) — 1.9M views, 8s
19. [Gucci — Scarf Styling](https://www.adsee.ai/ad-examples/youtube/dtc/gucci-scarf-styling-YkBSg_3_wY0) — 1.6M views, 12s
20. [Gucci - Ragazzo della Porta Accanto](https://www.adsee.ai/ad-examples/youtube/dtc/gucci-ragazzo-della-porta-accanto-YPn37gxYdn8) — 1.5M views, 12s

## About Gucci

Gucci is an Italian luxury fashion house that designs and sells high-end ready-to-wear apparel, handbags, footwear, accessories, jewelry, and beauty products. The brand serves global markets through direct-to-consumer boutiques, department stores, and its e-commerce website. Founded in Florence in 1921 by Guccio Gucci, the company is a flagship subsidiary of the French luxury group Kering.

## Gucci YouTube ads — FAQ

### What is Gucci and what does it advertise on YouTube?

Gucci is an Italian luxury fashion house that sells high-end ready-to-wear apparel, handbags, footwear, accessories, jewelry, and beauty products. Its YouTube advertising highlights luxury fashion items, seasonal collections, and accessories such as sunglasses and fragrances.

### What are Gucci's YouTube ads about?

Gucci's YouTube ads center on seasonal fashion collections, creative brand campaigns like "La Famiglia" and "Eternal Love", and specific product lines including sunglasses and Gucci Guilty.

### What ad formats does Gucci use on YouTube?

Gucci utilizes a combination of horizontal videos and vertical Shorts-style spots, with most of its ads running as short clips under 15 seconds.

### In which languages does Gucci advertise on YouTube?

Gucci advertises on YouTube primarily in English, alongside campaigns in Italian.

### How many YouTube ads does Gucci run?

AdSee has indexed 62 YouTube ads from Gucci, with 119M views in total, shown in 8 countries.

### Where does Gucci advertise on YouTube?

Gucci's YouTube ads in the AdSee library ran most often in the United States, Italy, France, Canada and Mexico. In total they were shown in 8 countries.

### How much does Gucci spend on YouTube ads?

AdSee estimates Gucci's YouTube ad spend at $358K – $6.0M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Gucci.

### What is Gucci's most-viewed YouTube ad?

The most-viewed Gucci ad in the AdSee library is “Gucci — Spring/Summer 2019 Campaign”, with 22.4M views on YouTube.

### Where can I verify Gucci's ads?

Gucci's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR08565199153787830273?region=anywhere

## More top Retail Ecommerce advertisers

- #455 [Helzberg Diamonds](https://www.adsee.ai/ad-examples/youtube/brands/helzberg-diamonds) — est. spend $1.3M – $6.1M, 106 ads
- #462 [FARFETCH](https://www.adsee.ai/ad-examples/youtube/brands/farfetch) — est. spend $243K – $6.1M, 55 ads
- #463 [Syoss](https://www.adsee.ai/ad-examples/youtube/brands/syoss) — est. spend $1.9M – $6.1M, 126 ads
- #466 [Parmalat](https://www.adsee.ai/ad-examples/youtube/brands/parmalat) — est. spend $2.4M – $6.0M, 31 ads
- #474 [Oponeo.pl](https://www.adsee.ai/ad-examples/youtube/brands/oponeo-pl) — est. spend $507K – $5.9M, 70 ads
- #481 [COS](https://www.adsee.ai/ad-examples/youtube/brands/cos) — est. spend $347K – $5.8M, 112 ads
- #483 [Raymour & Flanigan](https://www.adsee.ai/ad-examples/youtube/brands/raymour-flanigan) — est. spend $2.3M – $5.8M, 40 ads
- #485 [Instacart](https://www.adsee.ai/ad-examples/youtube/brands/instacart) — est. spend $2.3M – $5.8M, 112 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates