--- title: "Figure YouTube Ads: Top Video Commercials | AdSee" description: "Explore Figure YouTube video ads with 9.5M total views in the US. See top commercial examples, debt consolidation campaigns, and estimated ad spend." url: "https://www.adsee.ai/ad-examples/youtube/brands/figure" --- # Figure YouTube ads: Top video campaigns and examples Figure is a fintech platform that provides home equity lines of credit, crypto-backed loans, and mortgage services. Targeting the US market, its YouTube advertising includes 12 video ads totaling 9.5M views. Campaigns prominently feature HELOC solutions, debt consolidation strategies, and options to combat high credit card interest rates. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #3257 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/17) - Company: Figure Technology Solutions, Inc. - Category: Fintech — Blockchain consumer lending platform - Headquarters: United States - Estimated total YouTube ad spend: $190K – $474K (all-time, estimated range) - Ads indexed: 12 - Total views: 9.5M - Markets: 1 countries the ads ran in - Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR03467922208729333761?region=anywhere ## Most-viewed Figure YouTube ads Top 12 by views, list updated October 2026. 1. [Figure — Home Equity Line of Credit](https://www.adsee.ai/ad-examples/youtube/fintech/figure-home-equity-line-of-credit-5Qyvdu6EXoU) — 2.2M views, 30s 2. [Figure HELOC — Combatting High Credit Card Interest Rates](https://www.adsee.ai/ad-examples/youtube/fintech/figure-heloc-combatting-high-credit-card-interest-rates-dYxWiAYqk-4) — 1.8M views, 30s 3. [Figure — Mortgage Services](https://www.adsee.ai/ad-examples/youtube/fintech/figure-mortgage-services-P7OtjoqFkHg) — 1.8M views, 25s 4. [Figure Intellidebt: Consolidate Debt and Save](https://www.adsee.ai/ad-examples/youtube/fintech/figure-intellidebt-consolidate-debt-and-save-DB8M3j5LoZ4) — 803K views, 30s 5. [Figure HELOC's Intellidebt — Consolidate Your Debt](https://www.adsee.ai/ad-examples/youtube/fintech/figure-heloc-s-intellidebt-consolidate-your-debt-zIdREabF_1s) — 477.7K views, 30s 6. [Figure HELOC — Consolidate Debt](https://www.adsee.ai/ad-examples/youtube/fintech/figure-heloc-consolidate-debt-vIgEyqLhER4) — 474.6K views, 30s 7. [Figure HELOC — Consolidate Your Debts](https://www.adsee.ai/ad-examples/youtube/fintech/figure-heloc-consolidate-your-debts-mZBqseW6utA) — 415.8K views, 30s 8. [Figure — Home Equity Line](https://www.adsee.ai/ad-examples/youtube/fintech/figure-home-equity-line-1lzTStYdwIU) — 339.8K views, 24s 9. [Figure HELOC - Average Credit Card Debt & Interest Rates](https://www.adsee.ai/ad-examples/youtube/fintech/figure-heloc-average-credit-card-debt-interest-rates-VzqFi1USB50) — 294.5K views, 30s 10. [Figure — DSCR Loans](https://www.adsee.ai/ad-examples/youtube/fintech/figure-dscr-loans-4ZIeTLfKFnI) — 253.5K views, 30s 11. [Figure DSCR Loans — Grow Your Rental Empire](https://www.adsee.ai/ad-examples/youtube/fintech/figure-dscr-loans-grow-your-rental-empire-IzPLuXZ6pyM) — 250.4K views, 30s 12. [FIGURE - Home Equity Line](https://www.adsee.ai/ad-examples/youtube/fintech/figure-home-equity-line-U7dFkLKLvo4) — 219.5K views, 16s ## About Figure Figure is a financial technology company that leverages blockchain infrastructure to offer home equity lines of credit (HELOCs), crypto-backed loans, and capital markets trading solutions. Founded in 2018 by Mike Cagney, it serves individual homeowners, institutional investors, and financial institutions primarily in the United States. The company operates a platform that automates loan origination, servicing, and securitization on the Provenance Blockchain. ## Figure YouTube ads — FAQ ### What is Figure? Figure is a US-based financial technology company operating a blockchain consumer lending platform. Figure offers financial products including home equity lines of credit (HELOCs), mortgage services, and debt consolidation solutions. ### What are Figure's YouTube ads about? Figure's YouTube ads focus primarily on home equity lines of credit (HELOCs), debt consolidation through its Intellidebt feature, combatting high credit card interest rates, mortgage services, and DSCR loans. ### What video formats does Figure use for its YouTube ads? Figure uses a mix of horizontal videos and vertical Shorts-style spots for its YouTube advertising, with all of its ads running between 16 and 30 seconds in length. ### In which languages does Figure advertise on YouTube? Figure advertises exclusively in English on YouTube, targeting audiences in the United States. ### How many YouTube ads does Figure run? AdSee has indexed 12 YouTube ads from Figure, with 9.5M views in total, shown in 1 country. ### Where does Figure advertise on YouTube? Figure's YouTube ads in the AdSee library ran most often in the United States and Mexico. ### How much does Figure spend on YouTube ads? AdSee estimates Figure's YouTube ad spend at $190K – $474K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Figure. ### What is Figure's most-viewed YouTube ad? The most-viewed Figure ad in the AdSee library is “Figure — Home Equity Line of Credit”, with 2.3M views on YouTube. ### Where can I verify Figure's ads? Figure's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR03467922208729333761?region=anywhere ## More top Fintech advertisers - #3230 [Consors Finanz](https://www.adsee.ai/ad-examples/youtube/brands/consors-finanz) — est. spend $196K – $480K, 15 ads - #3231 [LBS](https://www.adsee.ai/ad-examples/youtube/brands/lbs) — est. spend $195K – $479K, 41 ads - #3243 [NOVACARD](https://www.adsee.ai/ad-examples/youtube/brands/novacard) — est. spend $204K – $477K, 29 ads - #3244 [imagin](https://www.adsee.ai/ad-examples/youtube/brands/imagin) — est. spend $183K – $476K, 18 ads - #3271 [KBC](https://www.adsee.ai/ad-examples/youtube/brands/kbc) — est. spend $192K – $470K, 31 ads - #3272 [Sbanken](https://www.adsee.ai/ad-examples/youtube/brands/sbanken) — est. spend $107K – $470K, 13 ads - #3287 [Telepass](https://www.adsee.ai/ad-examples/youtube/brands/telepass) — est. spend $39.7K – $463K, 27 ads - #3313 [UKKO.fi](https://www.adsee.ai/ad-examples/youtube/brands/ukko-fi) — est. spend $183K – $456K, 29 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates