---
title: "FIAT YouTube Ads: Top Commercials & Campaigns | AdSee"
description: "Browse 80+ FIAT YouTube video ads across 3 markets with 584M views. Explore top commercial campaigns, estimated spend, and vehicle launches."
url: "https://www.adsee.ai/ad-examples/youtube/brands/fiat"
---

# FIAT YouTube Ads: Top Video Commercials & Campaigns

FIAT is an automotive manufacturer producing passenger cars, SUVs, and light commercial vehicles for Brazilian and South American markets. Its YouTube advertising footprint includes 80+ ads and 584M views across 3 markets. Key video campaigns spotlight sales leadership milestones and flagship models like the Fiat Fastback, Pulse Hybrid, and Abarth.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #331 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/2)
- Company: FCA FIAT CHRYSLER AUTOMOVEIS BRASIL LTDA.
- Category: Automotive — Automotive manufacturer
- Headquarters: Brazil
- Estimated total YouTube ad spend: $1.2M – $8.8M (all-time, estimated range)
- Ads indexed: 82
- Total views: 584M
- Markets: 3 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR10187878823744241665?region=anywhere

## Most-viewed FIAT YouTube ads

Top 20 by views, list updated October 2026.

1. [Fiat — 50 Anos de Liderança em Vendas no Brasil](https://www.adsee.ai/ad-examples/youtube/automotive/fiat-50-anos-de-lideran-a-em-vendas-no-brasil-XNFVgsFSzA0) — 55.8M views, 30s
2. [Fiat - 5 Anos Líder de Vendas](https://www.adsee.ai/ad-examples/youtube/automotive/fiat-5-anos-l-der-de-vendas-zVbRQ9Opaeg) — 52.3M views, 5s
3. [Fiat Abarth x Stranger Things](https://www.adsee.ai/ad-examples/youtube/automotive/fiat-abarth-x-stranger-things-ZUYMKtvh0oA) — 44.4M views, 6s
4. [Novo Fiat Pulse Híbrido](https://www.adsee.ai/ad-examples/youtube/automotive/novo-fiat-pulse-h-brido-iZtVMdap9Zg) — 35.9M views, 6s
5. [Fiat — 50 Anos Líder de Vendas no Brasil](https://www.adsee.ai/ad-examples/youtube/automotive/fiat-50-anos-l-der-de-vendas-no-brasil-d2QYZpmzgzE) — 28.1M views, 30s
6. [Fiat — 5 Anos Líder de Vendas](https://www.adsee.ai/ad-examples/youtube/automotive/fiat-5-anos-l-der-de-vendas-ZhZoPwWX1yA) — 28.1M views, 6s
7. [Fiat Fastback Hybrid](https://www.adsee.ai/ad-examples/youtube/automotive/fiat-fastback-hybrid-YQZ3Ece5yDg) — 26.3M views, 67s
8. [Fiat Fastback SUV Showcase](https://www.adsee.ai/ad-examples/youtube/automotive/fiat-fastback-suv-showcase-sxlk8L92XAw) — 20.3M views, 14s
9. [Fiat Fastback — A Nova Versão de Mim Mesmo](https://www.adsee.ai/ad-examples/youtube/automotive/fiat-fastback-a-nova-vers-o-de-mim-mesmo-sX-8saC1crc) — 18M views, 31s
10. [Fiat Fastback - I'm Fast](https://www.adsee.ai/ad-examples/youtube/automotive/fiat-fastback-i-m-fast-gwvhoKF7xnI) — 17.1M views, 15s
11. [Fiat — Enjoy Life](https://www.adsee.ai/ad-examples/youtube/automotive/fiat-enjoy-life-JlXoUPCjNMU) — 16.5M views, 12s
12. [Fiat Abarth Pulse x Stranger Things](https://www.adsee.ai/ad-examples/youtube/automotive/fiat-abarth-pulse-x-stranger-things-6ods22nL6PI) — 14M views, 15s
13. [Fiat — 5 Anos Líder de Vendas](https://www.adsee.ai/ad-examples/youtube/automotive/fiat-5-anos-l-der-de-vendas-xkBBh-t8I5I) — 13.4M views, 5s
14. [Fiat Pulse Abarth Stranger Things](https://www.adsee.ai/ad-examples/youtube/automotive/fiat-pulse-abarth-stranger-things-w0xS1i_419s) — 12.8M views, 30s
15. [Fiat Fastback — Aventura e Vida](https://www.adsee.ai/ad-examples/youtube/automotive/fiat-fastback-aventura-e-vida-B70tGcjW-Xw) — 12.3M views, 39s
16. [Fiat Pulse + Stranger Things 5](https://www.adsee.ai/ad-examples/youtube/automotive/fiat-pulse-stranger-things-5-VnAj80JkNGQ) — 12.3M views, 30s
17. [Fiat Pulse Abarth Stranger Things Edition](https://www.adsee.ai/ad-examples/youtube/automotive/fiat-pulse-abarth-stranger-things-edition-q5I4a4w6wzA) — 11.5M views, 15s
18. [Fiat Fastback — Dicas de Autocuidado](https://www.adsee.ai/ad-examples/youtube/automotive/fiat-fastback-dicas-de-autocuidado-NfJzJZYzNFE) — 11.1M views, 64s
19. [Fiat Toro: Design and Adventure](https://www.adsee.ai/ad-examples/youtube/automotive/fiat-toro-design-and-adventure-oLag5dMCmUU) — 10.8M views, 21s
20. [Fiat Toro — Apresentação do Veículo](https://www.adsee.ai/ad-examples/youtube/automotive/fiat-toro-apresenta-o-do-ve-culo-LadVlqSH0y4) — 10.3M views, 23s

## About FIAT

Fiat Brazil is the Brazilian subsidiary of the Italian automotive manufacturer FIAT, a brand owned by Stellantis. Operating in Brazil with its primary manufacturing complex in Betim, Minas Gerais, the company produces and sells passenger cars, SUVs, and light commercial vehicles for the Brazilian and South American markets. Fiat established its local manufacturing operations in Brazil in 1976 and is one of the leading vehicle brands in the country.

## FIAT YouTube ads — FAQ

### What does FIAT advertise on YouTube?

FIAT advertises passenger cars, SUVs, and light commercial vehicles for the Brazilian market. The automotive brand is a subsidiary of Stellantis and produces vehicles locally in Betim, Minas Gerais.

### What are FIAT's YouTube ads about?

FIAT's YouTube ads frequently highlight specific vehicle models, including the Fiat Fastback SUV, hybrid models like the Pulse Hybrid, and Fiat Abarth collaborations. Many campaigns also celebrate the brand's sales leadership in Brazil.

### What ad formats does FIAT use on YouTube?

FIAT uses a mix of vertical and horizontal video formats, with vertical ads appearing slightly more often. Most of the video spots are short, frequently running 15 seconds or less.

### In which languages does FIAT advertise on YouTube?

FIAT advertises exclusively in Portuguese on YouTube, targeting car buyers and drivers in Brazil.

### How many YouTube ads does FIAT run?

AdSee has indexed 82 YouTube ads from FIAT, with 584M views in total, shown in 3 countries.

### Where does FIAT advertise on YouTube?

FIAT's YouTube ads in the AdSee library ran most often in Brazil, Portugal, France, Germany and Spain.

### How much does FIAT spend on YouTube ads?

AdSee estimates FIAT's YouTube ad spend at $1.2M – $8.8M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by FIAT.

### What is FIAT's most-viewed YouTube ad?

The most-viewed FIAT ad in the AdSee library is “Fiat — 50 Anos de Liderança em Vendas no Brasil”, with 55.8M views on YouTube.

### Where can I verify FIAT's ads?

FIAT's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR10187878823744241665?region=anywhere

## More top Automotive advertisers

- #178 [Jiffy Lube](https://www.adsee.ai/ad-examples/youtube/brands/jiffy-lube) — est. spend $926K – $15.4M, 27 ads
- #214 [wirkaufendeinauto.de](https://www.adsee.ai/ad-examples/youtube/brands/wirkaufendeinauto-de) — est. spend $5.4M – $13.2M, 15 ads
- #234 [Kia](https://www.adsee.ai/ad-examples/youtube/brands/kia) — est. spend $490K – $12.3M, 160 ads
- #299 [Waymo](https://www.adsee.ai/ad-examples/youtube/brands/waymo) — est. spend $2.5M – $9.7M, 151 ads
- #306 [Lucid Motors](https://www.adsee.ai/ad-examples/youtube/brands/lucid-motors) — est. spend $574K – $9.6M, 54 ads
- #315 [vendezvotrevoiture.fr](https://www.adsee.ai/ad-examples/youtube/brands/vendezvotrevoiture-fr) — est. spend $797K – $9.3M, 19 ads
- #344 [Monro](https://www.adsee.ai/ad-examples/youtube/brands/monro) — est. spend $1.8M – $8.4M, 43 ads
- #465 [Mr. Tire](https://www.adsee.ai/ad-examples/youtube/brands/mr-tire) — est. spend $1.3M – $6.1M, 33 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates
