--- title: "ESTO YouTube Ads: 40+ Video Ad Examples | AdSee" description: "Explore ESTO's top YouTube video ads, tracking 19.3M views and estimated spend in Lithuania. See how the fintech brand promotes its BNPL and loan services." url: "https://www.adsee.ai/ad-examples/youtube/brands/esto" --- # ESTO YouTube Ads: Video Campaigns & Examples ESTO is a fintech company offering buy now pay later options, installment loans, and credit lines for retail checkouts. Across 40+ YouTube ads in Lithuania, the brand has accumulated 19.3M views. Its campaigns focus on consumer credit lines, flexible checkout solutions, and financing for life adventures. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #3538 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/18) - Company: ESTO UAB - Category: Fintech — Consumer credit and BNPL financing - Headquarters: Lithuania - Estimated total YouTube ad spend: $155K – $406K (all-time, estimated range) - Ads indexed: 43 - Total views: 19.3M - Markets: 1 countries the ads ran in - Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR16076026889159835649?region=anywhere ## Most-viewed ESTO YouTube ads Top 20 by views, list updated October 2026. 1. [Esto — Klientai moka dalimis. Mokėjimą gausite iškart.](https://www.adsee.ai/ad-examples/youtube/fintech/esto-klientai-moka-dalimis-mok-jim-gausite-i-kart-uF02LNLjmCM) — 2.9M views, 6s 2. [esto — Loans for new life adventures](https://www.adsee.ai/ad-examples/youtube/fintech/esto-loans-for-new-life-adventures-NUKqtj3x7Lc) — 1.9M views, 6s 3. [esto — Loans for new life adventures](https://www.adsee.ai/ad-examples/youtube/fintech/esto-loans-for-new-life-adventures-r3PuYg1B5Ak) — 1.5M views, 6s 4. [esto — Jūsų kitas poreikis. FINANSUOTAS.](https://www.adsee.ai/ad-examples/youtube/fintech/esto-j-s-kitas-poreikis-finansuotas-LWO_ApPQnkQ) — 1.4M views, 15s 5. [Esto — Klientai moka dalimis. Mokėjimą gausite iškart.](https://www.adsee.ai/ad-examples/youtube/fintech/esto-klientai-moka-dalimis-mok-jim-gausite-i-kart-13o4UetuiKA) — 1.3M views, 6s 6. [ESTO Checkout — Mokėjimai dalimis, lizingu, ir NEMOKAMI bankiniai mokėjimai](https://www.adsee.ai/ad-examples/youtube/fintech/esto-checkout-mok-jimai-dalimis-lizingu-ir-nemokami-bankinia-B2MJLxD74GE) — 1.1M views, 6s 7. [esto — Loans for new life adventures](https://www.adsee.ai/ad-examples/youtube/fintech/esto-loans-for-new-life-adventures-UQmeXA1RF7Q) — 1.1M views, 6s 8. [ESTO — Loans for new life adventures](https://www.adsee.ai/ad-examples/youtube/fintech/esto-loans-for-new-life-adventures-V_035fK5F2c) — 866.6K views, 6s 9. [ESTO — Kredito linija](https://www.adsee.ai/ad-examples/youtube/fintech/esto-kredito-linija-k5n-eFZWgF4) — 787.1K views, 6s 10. [ESTO Kredito linija](https://www.adsee.ai/ad-examples/youtube/fintech/esto-kredito-linija-B3iGy-3fGv8) — 703.2K views, 6s 11. [ESTO — Kredito linija](https://www.adsee.ai/ad-examples/youtube/fintech/esto-kredito-linija-jLhlZDtce64) — 661K views, 6s 12. [ESTO — Kredito linija](https://www.adsee.ai/ad-examples/youtube/fintech/esto-kredito-linija-1aTeyn8UsYk) — 641.8K views, 6s 13. [ESTO — Kredito linija](https://www.adsee.ai/ad-examples/youtube/fintech/esto-kredito-linija-x3tW2WPWRvI) — 432.5K views, 6s 14. [ESTO — Loan Offers](https://www.adsee.ai/ad-examples/youtube/fintech/esto-loan-offers-16n-7EXoYLE) — 410.8K views, 6s 15. [ESTO — Kredito linija](https://www.adsee.ai/ad-examples/youtube/fintech/esto-kredito-linija-kBiAlE1tcXA) — 396.7K views, 6s 16. [esto — Kredito linija](https://www.adsee.ai/ad-examples/youtube/fintech/esto-kredito-linija-BWiLC1DZCts) — 378.1K views, 6s 17. [esto — Loans for new life experiences](https://www.adsee.ai/ad-examples/youtube/fintech/esto-loans-for-new-life-experiences-Ubb071WTJS4) — 244.2K views, 6s 18. [esto — Loans for new adventures](https://www.adsee.ai/ad-examples/youtube/fintech/esto-loans-for-new-adventures-b4reDnB9NDM) — 189.1K views, 10s 19. [ESTO Paskola Loan Example](https://www.adsee.ai/ad-examples/youtube/fintech/esto-paskola-loan-example-aM7ca1nivOE) — 184.4K views, 15s 20. [esto — Financing Services](https://www.adsee.ai/ad-examples/youtube/fintech/esto-financing-services-79FBDWatKVI) — 144.9K views, 15s ## About ESTO ESTO is a financial technology company that provides buy now pay later (BNPL) payment options, installment loans, and credit lines for online and physical retail checkouts. Operating in Lithuania through ESTO UAB, the service enables consumers to split or defer payments while allowing partner merchants to increase sales. Founded in Estonia in 2017 and expanded to Lithuania in 2020, the brand operates across the Baltic region under parent company ESTO Holdings OÜ. ## ESTO YouTube ads — FAQ ### What is ESTO and what does it advertise? ESTO is a fintech company offering buy now pay later options, installment loans, and credit lines for online and in-store retail checkout. Its YouTube ads promote consumer financing solutions and checkout tools for merchants. ### What are ESTO's YouTube ads about? ESTO's YouTube ads focus on credit lines, loans for new life adventures, and paying in installments. Several ads also highlight checkout solutions for businesses where customers pay in parts while merchants receive instant payment. ### What ad formats does ESTO use on YouTube? ESTO uses short video ads that run up to 15 seconds, split between horizontal videos and vertical Shorts-style formats. ### In which languages does ESTO advertise on YouTube? ESTO advertises on YouTube in Lithuanian, targeting audiences in Lithuania where it operates as ESTO UAB. ### How many YouTube ads does ESTO run? AdSee has indexed 43 YouTube ads from ESTO, with 19.3M views in total, shown in 1 country. ### Where does ESTO advertise on YouTube? ESTO's YouTube ads in the AdSee library ran most often in Lithuania. ### How much does ESTO spend on YouTube ads? AdSee estimates ESTO's YouTube ad spend at $155K – $406K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by ESTO. ### What is ESTO's most-viewed YouTube ad? The most-viewed ESTO ad in the AdSee library is “Esto — Klientai moka dalimis. Mokėjimą gausite iškart.”, with 3.0M views on YouTube. ### Where can I verify ESTO's ads? ESTO's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR16076026889159835649?region=anywhere ## More top Fintech advertisers - #3453 [Etax](https://www.adsee.ai/ad-examples/youtube/brands/etax) — est. spend $159K – $424K, 14 ads - #3474 [Bluestep Bank](https://www.adsee.ai/ad-examples/youtube/brands/bluestep-bank) — est. spend $177K – $419K, 12 ads - #3493 [UniCredit Bank Austria](https://www.adsee.ai/ad-examples/youtube/brands/unicredit-bank-austria) — est. spend $59.5K – $416K, 61 ads - #3535 [CORUM L'Épargne](https://www.adsee.ai/ad-examples/youtube/brands/corum-l-pargne) — est. spend $171K – $407K, 18 ads - #3570 [Interhyp](https://www.adsee.ai/ad-examples/youtube/brands/interhyp) — est. spend $162K – $398K, 11 ads - #3578 [Nordea](https://www.adsee.ai/ad-examples/youtube/brands/nordea-2) — est. spend $158K – $396K, 16 ads - #3605 [Raiffeisenbank](https://www.adsee.ai/ad-examples/youtube/brands/raiffeisenbank) — est. spend $149K – $389K, 43 ads - #3627 [Finom](https://www.adsee.ai/ad-examples/youtube/brands/finom-2) — est. spend $33.0K – $385K, 14 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates