---
title: "Elgiganten YouTube Ads: Top Video Commercials | AdSee"
description: "Explore top Elgiganten YouTube ads with 81.1M views across 4 markets. See video commercials, performance data, and estimated spend ranges."
url: "https://www.adsee.ai/ad-examples/youtube/brands/elgiganten"
---

# Elgiganten YouTube Ads and Video Campaigns

Elgiganten is a major Swedish retailer offering consumer electronics, household appliances, mobile devices, and kitchen equipment. Its YouTube advertising spans 30+ ads and 81.1M views across 4 markets. Video campaigns frequently highlight product deals, price match guarantees, epoq kitchens, and new tech launches.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #886 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/5)
- Company: Elgiganten AB
- Category: Retail Ecommerce — Consumer electronics retail
- Headquarters: Sweden
- Estimated total YouTube ad spend: $649K – $2.8M (all-time, estimated range)
- Ads indexed: 37
- Total views: 81.1M
- Markets: 4 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR01276329573016928257?region=anywhere

## Most-viewed Elgiganten YouTube ads

Top 20 by views, list updated October 2026.

1. [Elgiganten — Price Match Guarantee](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/elgiganten-price-match-guarantee-DmOf9jRDfrc) — 42.8M views, 15s
2. [epoq - Ditt kök. Dina regler.](https://www.adsee.ai/ad-examples/youtube/home-goods/epoq-ditt-k-k-dina-regler-WbE_bO0l0Y8) — 10.5M views, 15s
3. [Shark CryoGlow - The Future of Skincare](https://www.adsee.ai/ad-examples/youtube/dtc/shark-cryoglow-the-future-of-skincare-DD8DLkbIRWU) — 7.7M views, 15s
4. [Shark CryoGlow - Under-Eye Cooling & LED Mask](https://www.adsee.ai/ad-examples/youtube/dtc/shark-cryoglow-under-eye-cooling-led-mask-d5T-j-IJNvQ) — 3.1M views, 30s
5. [epoq — Ditt kök. Dina regler.](https://www.adsee.ai/ad-examples/youtube/home-goods/epoq-ditt-k-k-dina-regler-RPT8O3FqX4A) — 2.9M views, 6s
6. [Nintendo Switch 2 Announcement](https://www.adsee.ai/ad-examples/youtube/gaming-apps/nintendo-switch-2-announcement-NTcwo1g7x5I) — 2.1M views, 6s
7. [Elgiganten — 1000 SEK Discount Deal](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/elgiganten-1000-sek-discount-deal-7Saa_LBlGjY) — 1.5M views, 15s
8. [Elgiganten - Mega Rea TV and Oven Deals](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/elgiganten-mega-rea-tv-and-oven-deals-lSqQNnvUOaE) — 1.4M views, 10s
9. [Elgiganten - Vacuum Cleaner and Laptop Deals](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/elgiganten-vacuum-cleaner-and-laptop-deals-PSg31LzKYsI) — 1M views, 15s
10. [Elgiganten - Lenovo Yoga Slim 7 with AMD Ryzen AI](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/elgiganten-lenovo-yoga-slim-7-with-amd-ryzen-ai-LKNk_BV-oSs) — 968K views, 15s
11. [Samsung Galaxy Book5 Pro 14" Copilot+ PC - Elgiganten](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/samsung-galaxy-book5-pro-14-copilot-pc-elgiganten-oelL-YgzRJY) — 846.6K views, 15s
12. [Elgiganten Företag - We find a solution](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/elgiganten-f-retag-we-find-a-solution-WZcNE6NN83E) — 817K views, 15s
13. [Elgiganten - Laptop and TV Deals](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/elgiganten-laptop-and-tv-deals-GHXsAXOx1f4) — 792.4K views, 15s
14. [Elgiganten Företag - Finansiering och Avbetalning](https://www.adsee.ai/ad-examples/youtube/b2b-services/elgiganten-f-retag-finansiering-och-avbetalning-u-SSYjWCmag) — 777.3K views, 15s
15. [TCL NXTVISION A300 Series TV - Big Sale on Scandinavian Design TVs](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/tcl-nxtvision-a300-series-tv-big-sale-on-scandinavian-design-t2kiIPLaJmA) — 608.2K views, 18s
16. [Elgiganten Företag - Buy new products at low prices](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/elgiganten-f-retag-buy-new-products-at-low-prices-nLbwxTLijm8) — 295.7K views, 6s
17. [DREAMME H14 Dual - Your comprehensive cleaning partner](https://www.adsee.ai/ad-examples/youtube/dtc/dreamme-h14-dual-your-comprehensive-cleaning-partner-lR4ue7f9P-I) — 266.8K views, 25s
18. [DREAMME H14 Dual - 5-in-1 Wet and Dry Vacuum Cleaner](https://www.adsee.ai/ad-examples/youtube/dtc/dreamme-h14-dual-5-in-1-wet-and-dry-vacuum-cleaner-y63nzzLVPcM) — 265.7K views, 38s
19. [Elgiganten — 1000 SEK Rabatt för varje 5000 SEK du handlar för](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/elgiganten-1000-sek-rabatt-f-r-varje-5000-sek-du-handlar-f-r-SsUIFxzYMs8) — 227.3K views, 6s
20. [Elgiganten — Navimow robot lawnmower sale](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/elgiganten-navimow-robot-lawnmower-sale-SWIE45fm-wE) — 211.8K views, 15s

## About Elgiganten

Elgiganten is a major Swedish retail chain selling consumer electronics, household appliances, mobile devices, and kitchen equipment to consumers and businesses in Sweden. Founded in 1994, it operates nationwide physical stores alongside its online shop at elgiganten.se. The company is owned by Elkjøp Nordic AS, a subsidiary of the UK-based electronics retailer Currys plc.

## Elgiganten YouTube ads — FAQ

### What is Elgiganten?

Elgiganten is a Swedish consumer electronics retailer founded in 1994. Operated by Elgiganten AB, the company sells consumer electronics, household appliances, mobile devices, and kitchen equipment through physical stores in Sweden and its online shop.

### What are Elgiganten's YouTube ads about?

Elgiganten's YouTube ads focus on product discounts, price match guarantees, and sales on appliances and electronics like laptops, TVs, and vacuums. Campaigns also promote specialized items such as Epoq kitchens, Shark CryoGlow beauty devices, and gaming announcements.

### What video formats does Elgiganten use for YouTube ads?

Elgiganten primarily uses standard horizontal video ads, with a smaller portion produced as vertical videos. Most of the video spots are short, typically running 15 seconds or less.

### In which languages does Elgiganten advertise on YouTube?

Elgiganten advertises predominantly in Swedish, reflecting its primary audience in Sweden, with a smaller share of video ads presented in English.

### How many YouTube ads does Elgiganten run?

AdSee has indexed 37 YouTube ads from Elgiganten, with 81.1M views in total, shown in 4 countries.

### Where does Elgiganten advertise on YouTube?

Elgiganten's YouTube ads in the AdSee library ran most often in Sweden, Norway, Denmark, Iceland and Finland.

### How much does Elgiganten spend on YouTube ads?

AdSee estimates Elgiganten's YouTube ad spend at $649K – $2.8M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Elgiganten.

### What is Elgiganten's most-viewed YouTube ad?

The most-viewed Elgiganten ad in the AdSee library is “Elgiganten — Price Match Guarantee”, with 42.8M views on YouTube.

### Where can I verify Elgiganten's ads?

Elgiganten's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR01276329573016928257?region=anywhere

## More top Retail Ecommerce advertisers

- #869 [Stylevana](https://www.adsee.ai/ad-examples/youtube/brands/stylevana) — est. spend $116K – $2.9M, 50 ads
- #872 [Alpro](https://www.adsee.ai/ad-examples/youtube/brands/alpro) — est. spend $249K – $2.9M, 61 ads
- #876 [Continente](https://www.adsee.ai/ad-examples/youtube/brands/continente) — est. spend $1.2M – $2.9M, 56 ads
- #880 [Lindt](https://www.adsee.ai/ad-examples/youtube/brands/lindt) — est. spend $1.1M – $2.9M, 26 ads
- #889 [Sierra](https://www.adsee.ai/ad-examples/youtube/brands/sierra) — est. spend $1.1M – $2.8M, 35 ads
- #895 [Vanden Borre](https://www.adsee.ai/ad-examples/youtube/brands/vanden-borre) — est. spend $519K – $2.8M, 131 ads
- #901 [Salomon](https://www.adsee.ai/ad-examples/youtube/brands/salomon) — est. spend $158K – $2.8M, 46 ads
- #902 [Bhima Gold](https://www.adsee.ai/ad-examples/youtube/brands/bhima-gold) — est. spend $717K – $2.8M, 11 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates
