--- title: "Doritos YouTube Ads: Video Ad Examples & Spend | AdSee" description: "Explore top Doritos YouTube video ads in Belgium. See view counts, creative concepts, and estimated ad spend across 18 ad campaigns." url: "https://www.adsee.ai/ad-examples/youtube/brands/doritos" --- # Doritos YouTube Ads: Top Video Commercials Doritos is an international brand of flavored tortilla chips produced by PepsiCo, represented in Belgium by PepsiCo BeLux S.R.L. In this market, its YouTube advertising spans 18 ads with 20.7M views. Video campaigns frequently highlight localized culinary concepts and dipping recipes, featuring items like Sweet Chilli Pepper nachos, mitraillette sandwiches, Belgian cheese, and speculoos dip. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #2933 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/15) - Company: PepsiCo BeLux S.R.L. - Category: Retail Ecommerce — Flavored tortilla chip brand - Headquarters: Belgium - Estimated total YouTube ad spend: $228K – $560K (all-time, estimated range) - Ads indexed: 18 - Total views: 20.7M - Markets: 1 countries the ads ran in ## Most-viewed Doritos YouTube ads Top 18 by views, list updated October 2026. 1. [Doritos — Mitraillette Sandwich](https://www.adsee.ai/ad-examples/youtube/dtc/doritos-mitraillette-sandwich-XcDYqf-BAc0) — 2.9M views, 15s 2. [Doritos — Sweet Chilli Pepper Nachos](https://www.adsee.ai/ad-examples/youtube/dtc/doritos-sweet-chilli-pepper-nachos-nfzMF35iiIg) — 2.8M views, 15s 3. [Doritos — Belgian Cheese Dip](https://www.adsee.ai/ad-examples/youtube/dtc/doritos-belgian-cheese-dip-AvXAtNkg4-0) — 2.7M views, 15s 4. [Doritos — Loaded Nachos](https://www.adsee.ai/ad-examples/youtube/dtc/doritos-loaded-nachos-3YonxrABwI4) — 2M views, 6s 5. [Doritos — Speculoos Dip](https://www.adsee.ai/ad-examples/youtube/dtc/doritos-speculoos-dip-DgQMOE0wpZQ) — 1.5M views, 15s 6. [Doritos — Mitraillette](https://www.adsee.ai/ad-examples/youtube/dtc/doritos-mitraillette-Xxg8uqHt4rA) — 1.4M views, 6s 7. [Doritos — Speculoos Dip](https://www.adsee.ai/ad-examples/youtube/dtc/doritos-speculoos-dip-VxNKPoUvfAA) — 1.1M views, 15s 8. [Doritos - Martino Will It Dip](https://www.adsee.ai/ad-examples/youtube/dtc/doritos-martino-will-it-dip-RtU4kf-MHdI) — 1M views, 15s 9. [Doritos — Sweet Chilli Pepper Loaded](https://www.adsee.ai/ad-examples/youtube/dtc/doritos-sweet-chilli-pepper-loaded-d8qdm_wconA) — 845K views, 15s 10. [Doritos — Belgische Kaas](https://www.adsee.ai/ad-examples/youtube/dtc/doritos-belgische-kaas-EvXAuz5Ni70) — 793.3K views, 6s 11. [Doritos — Dip Nu!](https://www.adsee.ai/ad-examples/youtube/dtc/doritos-dip-nu-nkQUe1N9_60) — 719.8K views, 6s 12. [Doritos — Mitraillette "Will it load?"](https://www.adsee.ai/ad-examples/youtube/dtc/doritos-mitraillette-will-it-load-whe86VT2YUY) — 540.8K views, 15s 13. [Doritos — Will It Dip?](https://www.adsee.ai/ad-examples/youtube/dtc/doritos-will-it-dip-K2deuUP2HKk) — 535.3K views, 6s 14. [Doritos — Commence à Dipper!](https://www.adsee.ai/ad-examples/youtube/dtc/doritos-commence-dipper-CYX3umA3484) — 534.3K views, 6s 15. [Doritos - Belgian Cheese Dip](https://www.adsee.ai/ad-examples/youtube/dtc/doritos-belgian-cheese-dip-TiUJItg2870) — 279.5K views, 15s 16. [Doritos — Speculoos Dip](https://www.adsee.ai/ad-examples/youtube/dtc/doritos-speculoos-dip-ODWVBQE8Xls) — 258.8K views, 15s 17. [Doritos — Commencer à Dipper](https://www.adsee.ai/ad-examples/youtube/dtc/doritos-commencer-dipper-ICV7IhDy-GI) — 171.7K views, 15s 18. [Doritos — Speculoos Dip](https://www.adsee.ai/ad-examples/youtube/dtc/doritos-speculoos-dip-Q3Y-OvNpVJo) — 171.6K views, 15s ## About Doritos Doritos is an international brand of flavored tortilla chips owned by PepsiCo and operated in Belgium by PepsiCo BeLux S.R.L. The domain doritos.be serves the Belgian market, showcasing product lineups, local promotional campaigns, and brand initiatives. First created in 1964 in the United States, Doritos is one of PepsiCo's flagship global convenient food brands. ## Doritos YouTube ads — FAQ ### What does Doritos advertise on YouTube? Doritos is a global brand of flavored tortilla chips owned by PepsiCo and marketed in Belgium by PepsiCo BeLux S.R.L. Its YouTube video ads promote its snack chip products, local culinary pairings, and brand campaigns. ### What are Doritos's YouTube ads about? Doritos YouTube ads feature recipes and snack pairings with local flavors, highlighting loaded nachos, Sweet Chilli Pepper chips, and creative dips such as Belgian cheese, speculoos, and mitraillette sandwiches. ### What ad formats does Doritos use on YouTube? Doritos relies entirely on short video spots up to 15 seconds long, using primarily horizontal formats alongside some vertical video creative. ### In which languages does Doritos advertise on YouTube? Doritos runs YouTube ads primarily in French and Dutch to reach audiences in Belgium, with occasional English-language spots. ### How many YouTube ads does Doritos run? AdSee has indexed 18 YouTube ads from Doritos, with 20.7M views in total, shown in 1 country. ### Where does Doritos advertise on YouTube? Doritos's YouTube ads in the AdSee library ran most often in Belgium. ### How much does Doritos spend on YouTube ads? AdSee estimates Doritos's YouTube ad spend at $228K – $560K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Doritos. ### What is Doritos's most-viewed YouTube ad? The most-viewed Doritos ad in the AdSee library is “Doritos — Mitraillette Sandwich”, with 3.0M views on YouTube. ## More top Retail Ecommerce advertisers - #2923 [Bep's](https://www.adsee.ai/ad-examples/youtube/brands/bep-s) — est. spend $225K – $563K, 22 ads - #2928 [Brahmin](https://www.adsee.ai/ad-examples/youtube/brands/brahmin) — est. spend $225K – $562K, 21 ads - #2929 [JURA](https://www.adsee.ai/ad-examples/youtube/brands/jura) — est. spend $70.2K – $562K, 89 ads - #2931 [Zalando](https://www.adsee.ai/ad-examples/youtube/brands/zalando-11) — est. spend $216K – $561K, 54 ads - #2936 [MAGNA-TILES](https://www.adsee.ai/ad-examples/youtube/brands/magna-tiles) — est. spend $55.8K – $558K, 16 ads - #2937 [MPB](https://www.adsee.ai/ad-examples/youtube/brands/mpb) — est. spend $33.5K – $558K, 19 ads - #2941 [Auping](https://www.adsee.ai/ad-examples/youtube/brands/auping) — est. spend $165K – $557K, 79 ads - #2947 [GARDENA](https://www.adsee.ai/ad-examples/youtube/brands/gardena) — est. spend $31.7K – $554K, 27 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates