--- title: "dm YouTube Ads: 50+ Video Commercials | AdSee" description: "Explore top dm YouTube video ads with 109M views across Bulgaria. Discover their campaigns, audience reach, and estimated spend ranges." url: "https://www.adsee.ai/ad-examples/youtube/brands/dm" --- # dm YouTube Ads and Video Campaigns dm Bulgaria operates as a drugstore retail chain offering health and beauty products, cosmetics, household items, and baby supplies. In Bulgaria, its YouTube advertising includes 50+ ads with 109M views, frequently highlighting popular household goods, oral care, and personal care products like Perwoll, Sensodyne, and Schwarzkopf. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #2409 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/13) - Company: dm Bulgaria EOOD - Category: Retail Ecommerce — Drugstore retail chain - Headquarters: Bulgaria - Estimated total YouTube ad spend: $326K – $761K (all-time, estimated range) - Ads indexed: 59 - Total views: 109M - Markets: 1 countries the ads ran in - Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR14104685588045103105?region=anywhere ## Most-viewed dm YouTube ads Top 20 by views, list updated October 2026. 1. [Sensodyne - #1 Dentist Recommended Brand](https://www.adsee.ai/ad-examples/youtube/healthcare/sensodyne-1-dentist-recommended-brand-Cv80cpEsfzA) — 12.3M views, 6s 2. [Perwoll - Renew your clothes after 10 washes](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-renew-your-clothes-after-10-washes-KEegGF6JT5M) — 7.6M views, 15s 3. [Sensodyne Advanced White Toothpaste](https://www.adsee.ai/ad-examples/youtube/healthcare/sensodyne-advanced-white-toothpaste-314ERQKwlsQ) — 7.6M views, 15s 4. [Perwoll — Върни черното](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-zE_9r2cSL8k) — 6.8M views, 6s 5. [Perwoll — Renew Your Clothes](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-renew-your-clothes-9UyR25mb36g) — 6.7M views, 6s 6. [Sensodyne Pronamel Kids - 24-hour cavity protection for children](https://www.adsee.ai/ad-examples/youtube/healthcare/sensodyne-pronamel-kids-24-hour-cavity-protection-for-childr-wm_OHbGXEFc) — 6.6M views, 15s 7. [Schwarzkopf Creme Supreme - Caring Color Cream](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-creme-supreme-caring-color-cream-uI3K8OVf0tI) — 5.6M views, 6s 8. [Schwarzkopf Creme Supreme - Goodbye Gray Hair](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-creme-supreme-goodbye-gray-hair-of_7nO4p6Z8) — 4.3M views, 15s 9. [Schwarzkopf Creme Supreme - Radiant Color and Hair Care](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-creme-supreme-radiant-color-and-hair-care-12O5leHlNNs) — 3.8M views, 15s 10. [Perwoll — Black Detergent Ad](https://www.adsee.ai/ad-examples/youtube/dtc/perwoll-black-detergent-ad-RNcDTOG7keU) — 3.7M views, 15s 11. [Schwarzkopf Creme Supreme — Goodbye Grey Hair](https://www.adsee.ai/ad-examples/youtube/dtc/schwarzkopf-creme-supreme-goodbye-grey-hair-zbzl7L-JjQE) — 3.5M views, 6s 12. [Sensodyne — Advanced White Toothpaste](https://www.adsee.ai/ad-examples/youtube/healthcare/sensodyne-advanced-white-toothpaste-nmQN2kpCGA8) — 2.8M views, 6s 13. [Palette - Intensive Color Creme](https://www.adsee.ai/ad-examples/youtube/dtc/palette-intensive-color-creme-w5zmuv5ayww) — 2.8M views, 15s 14. [Bref Power Aktiv - The Better Way to Clean Your Toilet](https://www.adsee.ai/ad-examples/youtube/dtc/bref-power-aktiv-the-better-way-to-clean-your-toilet-C2n5ShdsSJE) — 2.2M views, 15s 15. [Somat — Dishwasher Tablets](https://www.adsee.ai/ad-examples/youtube/dtc/somat-dishwasher-tablets-fsbM5BJ7BRU) — 2.2M views, 15s 16. [Bourjois Mascara - Twist, Lift & Freeze](https://www.adsee.ai/ad-examples/youtube/dtc/bourjois-mascara-twist-lift-freeze-xjVCjMGcxmQ) — 2M views, 15s 17. [Sensodyne - No1 Марка, Препоръчвана от Стоматолозите](https://www.adsee.ai/ad-examples/youtube/healthcare/sensodyne-no1-ujY3wnek6Zk) — 1.8M views, 6s 18. [Soma t Excellence Premium 5in1 Caps - Tackles Tough Stains](https://www.adsee.ai/ad-examples/youtube/dtc/soma-t-excellence-premium-5in1-caps-tackles-tough-stains-xxAITDrS-G8) — 1.7M views, 15s 19. [Syoss Color Glaze — Intense Color and Shine](https://www.adsee.ai/ad-examples/youtube/dtc/syoss-color-glaze-intense-color-and-shine-0A4lLxQoBrs) — 1.6M views, 15s 20. [Somat — The #1 Solution for Dried-On Stains](https://www.adsee.ai/ad-examples/youtube/dtc/somat-the-1-solution-for-dried-on-stains-bJ7tFFY7OPM) — 1.5M views, 6s ## About dm dm Bulgaria operates as the Bulgarian arm of the German retail group dm-drogerie markt. The company sells cosmetics, health and beauty products, personal care items, household goods, baby supplies, and organic food through brick-and-mortar stores and an online store in Bulgaria. Operating since 2009, it is headquartered in Sofia and manages a network of over 100 stores nationwide. ## dm YouTube ads — FAQ ### What is dm and what does it sell? dm Bulgaria is a drugstore retail chain operating brick-and-mortar stores and an online shop. dm sells cosmetics, health and beauty products, personal care items, household goods, baby supplies, and organic food. ### What are dm's YouTube ads about? dm's YouTube video ads focus on personal care and household items available in its stores. Recurring promotions feature brands such as Sensodyne toothpaste, Perwoll laundry detergent, and Schwarzkopf hair color products. ### What ad formats does dm use on YouTube? dm primarily runs short, 15-second horizontal video ads on YouTube, with occasional vertical video formats. ### In which languages does dm advertise on YouTube? dm advertises on YouTube entirely in Bulgarian, targeting consumers in Bulgaria. ### How many YouTube ads does dm run? AdSee has indexed 59 YouTube ads from dm, with 109M views in total, shown in 1 country. ### Where does dm advertise on YouTube? dm's YouTube ads in the AdSee library ran most often in Bulgaria. ### How much does dm spend on YouTube ads? AdSee estimates dm's YouTube ad spend at $326K – $761K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by dm. ### What is dm's most-viewed YouTube ad? The most-viewed dm ad in the AdSee library is “Sensodyne - #1 Dentist Recommended Brand”, with 12.3M views on YouTube. ### Where can I verify dm's ads? dm's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR14104685588045103105?region=anywhere ## More top Retail Ecommerce advertisers - #2399 [Cklass](https://www.adsee.ai/ad-examples/youtube/brands/cklass) — est. spend $327K – $763K, 44 ads - #2401 [Oba Hortifruti](https://www.adsee.ai/ad-examples/youtube/brands/oba-hortifruti) — est. spend $30.5K – $762K, 31 ads - #2407 [Nykaa](https://www.adsee.ai/ad-examples/youtube/brands/nykaa) — est. spend $15.2K – $761K, 34 ads - #2408 [Schulte-Ufer](https://www.adsee.ai/ad-examples/youtube/brands/schulte-ufer) — est. spend $174K – $761K, 12 ads - #2410 [bonprix](https://www.adsee.ai/ad-examples/youtube/brands/bonprix) — est. spend $73.6K – $761K, 30 ads - #2411 [4FIZJO](https://www.adsee.ai/ad-examples/youtube/brands/4fizjo) — est. spend $141K – $760K, 48 ads - #2415 [Vuori](https://www.adsee.ai/ad-examples/youtube/brands/vuori-2) — est. spend $167K – $757K, 11 ads - #2418 [KICKS](https://www.adsee.ai/ad-examples/youtube/brands/kicks-2) — est. spend $86.4K – $756K, 29 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates