--- title: "Cummins YouTube Ads: Top Video Commercials | AdSee" description: "Explore Cummins YouTube ads across 20 markets with 33.7M total views. Review performance metrics and estimated spend for top video campaigns." url: "https://www.adsee.ai/ad-examples/youtube/brands/cummins" --- # Cummins YouTube Ads and Video Campaigns Cummins Inc. designs, manufactures, and services diesel, natural gas, electric, and hybrid powertrains, generators, and related components. Across 20 markets, its 20+ ads in this library have generated 33.7M views. The video campaigns focus heavily on innovation, battery energy storage systems (BESS), and its Power Onward initiatives. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #1356 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/7) - Company: Cummins Inc. - Category: Automotive — Power solutions and engine manufacturing - Headquarters: United States - Estimated total YouTube ad spend: $236K – $1.7M (all-time, estimated range) - Ads indexed: 26 - Total views: 33.7M - Markets: 20 countries the ads ran in ## Most-viewed Cummins YouTube ads Top 20 by views, list updated October 2026. 1. [Cummins: Power Onward Podcast](https://www.adsee.ai/ad-examples/youtube/automotive/cummins-power-onward-podcast-AnWrsovK8As) — 19.2M views, 30s 2. [Cummins — The Power of Innovation](https://www.adsee.ai/ad-examples/youtube/automotive/cummins-the-power-of-innovation-QpkS7BxxEto) — 16.6M views, 35s 3. [Cummins — Proven Performance and Innovation](https://www.adsee.ai/ad-examples/youtube/automotive/cummins-proven-performance-and-innovation-FOnftLGqV04) — 5.8M views, 26s 4. [Cummins — Power Onward](https://www.adsee.ai/ad-examples/youtube/automotive/cummins-power-onward-OysRq5BHhZc) — 5.4M views, 79s 5. [Cummins — Power Onward Podcast](https://www.adsee.ai/ad-examples/youtube/b2b-services/cummins-power-onward-podcast-3w7X9X1fJps) — 5.3M views, 86s 6. [Cummins — Power and Service](https://www.adsee.ai/ad-examples/youtube/b2b-services/cummins-power-and-service-I-u7exTcODw) — 3.4M views, 29s 7. [Cummins — What is BESS?](https://www.adsee.ai/ad-examples/youtube/other/cummins-what-is-bess-0CyneqKyQ2A) — 1M views, 22s 8. [Cummins — Power Onward](https://www.adsee.ai/ad-examples/youtube/automotive/cummins-power-onward--tuuibVA1b4) — 1M views, 30s 9. [Cummins — Power Onward: The Importance of BESS](https://www.adsee.ai/ad-examples/youtube/other/cummins-power-onward-the-importance-of-bess-SKp_RLIq8Bg) — 943.7K views, 27s 10. [Cummins: Destination Zero](https://www.adsee.ai/ad-examples/youtube/automotive/cummins-destination-zero-O02Pg_TPBhI) — 580.8K views, 21s 11. [Power Onward — Understanding Battery Energy Storage Systems](https://www.adsee.ai/ad-examples/youtube/b2b-services/power-onward-understanding-battery-energy-storage-systems-hvRpmvhTCXQ) — 524.5K views, 40s 12. [Cummins — Power Onward](https://www.adsee.ai/ad-examples/youtube/automotive/cummins-power-onward-ZYD2VaWo2A8) — 409.5K views, 15s 13. [Power Onward — The Role of Minerals in Modern Life](https://www.adsee.ai/ad-examples/youtube/other/power-onward-the-role-of-minerals-in-modern-life-7pcLFnn5iVQ) — 394.9K views, 38s 14. [Cummins — Power Onward](https://www.adsee.ai/ad-examples/youtube/automotive/cummins-power-onward-QvUq2vyLKqs) — 393.4K views, 30s 15. [Cummins — Powering Digital Life](https://www.adsee.ai/ad-examples/youtube/b2b-services/cummins-powering-digital-life-HkxWw-XlAWk) — 316.8K views, 30s 16. [Cummins — Microgrids and BESS for Energy Security](https://www.adsee.ai/ad-examples/youtube/other/cummins-microgrids-and-bess-for-energy-security-w6iJC6bIylA) — 255.8K views, 28s 17. [Cummins — BESS for Islands and Resorts](https://www.adsee.ai/ad-examples/youtube/other/cummins-bess-for-islands-and-resorts-AdjiF9PJ0X4) — 252.9K views, 27s 18. [Cummins — Power Onward](https://www.adsee.ai/ad-examples/youtube/automotive/cummins-power-onward-CZJAmFdyV3o) — 217.7K views, 75s 19. [Cummins — Powering South Africa's Future](https://www.adsee.ai/ad-examples/youtube/b2b-services/cummins-powering-south-africa-s-future-d2NlhJ-I66M) — 87.1K views, 51s 20. [Cummins — Healthcare Power Solutions](https://www.adsee.ai/ad-examples/youtube/healthcare/cummins-healthcare-power-solutions-qknzSg9ecLs) — 86.3K views, 57s ## About Cummins Cummins Inc. is an American multinational company that designs, manufactures, distributes, and services diesel, natural gas, electric, and hybrid powertrains, generators, and related components. Founded in 1919 and headquartered in Columbus, Indiana, the company serves commercial, industrial, and original equipment manufacturer customers globally across approximately 190 countries. ## Cummins YouTube ads — FAQ ### What does Cummins advertise on YouTube? Cummins advertises power solutions, engines, and energy technology. As an American multinational manufacturer, the company promotes diesel, natural gas, electric, and hybrid powertrains, generators, and battery energy storage systems (BESS). ### What are Cummins's YouTube ads about? Cummins's YouTube ads frequently highlight themes of innovation and performance under campaigns like "Power Onward" and "Destination Zero." The video ads also feature the "Power Onward Podcast" and educational topics such as battery energy storage systems (BESS). ### What video formats does Cummins use for YouTube ads? Cummins uses a combination of vertical Shorts and standard horizontal video ads. Most of the company's video spots run between 15 and 60 seconds in length. ### In which languages does Cummins advertise on YouTube? Cummins advertises exclusively in English on YouTube for its US and global commercial audiences. ### How many YouTube ads does Cummins run? AdSee has indexed 26 YouTube ads from Cummins, with 33.7M views in total, shown in 20 countries. ### Where does Cummins advertise on YouTube? Cummins's YouTube ads in the AdSee library ran most often in the United States, the United Kingdom, Sweden, Germany and Hong Kong. In total they were shown in 20 countries. ### How much does Cummins spend on YouTube ads? AdSee estimates Cummins's YouTube ad spend at $236K – $1.7M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Cummins. ### What is Cummins's most-viewed YouTube ad? The most-viewed Cummins ad in the AdSee library is “Cummins: Power Onward Podcast”, with 19.3M views on YouTube. ## More top Automotive advertisers - #1269 [Ram Trucks](https://www.adsee.ai/ad-examples/youtube/brands/ram-trucks) — est. spend $458K – $1.8M, 43 ads - #1281 [Segway](https://www.adsee.ai/ad-examples/youtube/brands/segway) — est. spend $109K – $1.8M, 96 ads - #1300 [Suzuki](https://www.adsee.ai/ad-examples/youtube/brands/suzuki) — est. spend $356K – $1.8M, 106 ads - #1313 [Denza](https://www.adsee.ai/ad-examples/youtube/brands/denza) — est. spend $100K – $1.8M, 13 ads - #1327 [La Centrale](https://www.adsee.ai/ad-examples/youtube/brands/la-centrale) — est. spend $730K – $1.7M, 18 ads - #1398 [Motorway](https://www.adsee.ai/ad-examples/youtube/brands/motorway) — est. spend $663K – $1.6M, 15 ads - #1427 [Range Rover](https://www.adsee.ai/ad-examples/youtube/brands/range-rover) — est. spend $135K – $1.6M, 16 ads - #1443 [Toyota of Pharr](https://www.adsee.ai/ad-examples/youtube/brands/toyota-of-pharr) — est. spend $156K – $1.6M, 17 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates