--- title: "Chico's YouTube Ads: 40+ Commercials & Views | AdSee" description: "Explore top Chico's YouTube video ads with view counts and estimated spend. See how the women's apparel brand showcases seasonal fashion in the US." url: "https://www.adsee.ai/ad-examples/youtube/brands/chico-s" --- # Chico's YouTube ads and video campaigns Chico's is an American specialty retailer of women's clothing, jewelry, and fashion accessories. Across 40+ YouTube ads in the United States, the brand has accumulated 21.0M views. Its video campaigns focus heavily on seasonal fashion showcases, resort wear, spring dresses, and behind-the-scenes shoots. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #1932 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/10) - Company: Chico's FAS, Inc. - Category: Retail Ecommerce — Women's apparel retailer - Headquarters: United States - Estimated total YouTube ad spend: $420K – $1.1M (all-time, estimated range) - Ads indexed: 46 - Total views: 21.0M - Markets: 1 countries the ads ran in ## Most-viewed Chico's YouTube ads Top 20 by views, list updated October 2026. 1. [Chico's - Fashion Showcase](https://www.adsee.ai/ad-examples/youtube/dtc/chico-s-fashion-showcase-eDkZ5o5695M) — 5.1M views, 15s 2. [Chico's Summer Styles](https://www.adsee.ai/ad-examples/youtube/dtc/chico-s-summer-styles-lw1zeXrMqUA) — 1.5M views, 16s 3. [Chico's - Set for Summer Outfit](https://www.adsee.ai/ad-examples/youtube/dtc/chico-s-set-for-summer-outfit-0z3oHNEyp1k) — 1.1M views, 8s 4. [Behind the Scenes Fashion Shoot](https://www.adsee.ai/ad-examples/youtube/dtc/behind-the-scenes-fashion-shoot-gA1cIpx3qTU) — 1M views, 12s 5. [Chico's Summer Style](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/chico-s-summer-style-Xvyb-Lo9Poc) — 882.4K views, 10s 6. [Behind the Scenes Fashion Shoot](https://www.adsee.ai/ad-examples/youtube/dtc/behind-the-scenes-fashion-shoot-uJ6ESc_W_qs) — 838.6K views, 11s 7. [Chico's — Happy Dance-Worthy New Styles](https://www.adsee.ai/ad-examples/youtube/dtc/chico-s-happy-dance-worthy-new-styles-z-3VKl5tok0) — 771.8K views, 9s 8. [Destination: Chic - Shop New Arrivals](https://www.adsee.ai/ad-examples/youtube/dtc/destination-chic-shop-new-arrivals-iRWcphckZnM) — 685K views, 30s 9. [Chico's - Shop Spring Dresses](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/chico-s-shop-spring-dresses-SgYFzBZ9IdE) — 682.1K views, 12s 10. [Destination: Chic - Resort Wear Fashion](https://www.adsee.ai/ad-examples/youtube/dtc/destination-chic-resort-wear-fashion-FWSoP6GQCrg) — 647.3K views, 30s 11. [Chico's — Model Picks with Rachel Roberts](https://www.adsee.ai/ad-examples/youtube/dtc/chico-s-model-picks-with-rachel-roberts-LMEncbf32TY) — 636.8K views, 39s 12. [Chico's — Summer 2026 Collection with Beri Smither](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/chico-s-summer-2026-collection-with-beri-smither-eY3O__9GTX0) — 567.5K views, 62s 13. [Chico's - Stroll into Summer Style](https://www.adsee.ai/ad-examples/youtube/dtc/chico-s-stroll-into-summer-style-eVsMc7BMMX8) — 544K views, 10s 14. [Chico's - Summer Style Ad](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/chico-s-summer-style-ad-dD_-qcSKcEM) — 534.1K views, 10s 15. [Chico's — Model Picks with Beri Smither](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/chico-s-model-picks-with-beri-smither-ifHRvpcfd14) — 511.9K views, 62s 16. [Chico's - Wrap Up In Chic](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/chico-s-wrap-up-in-chic-KoMZUsVcA5A) — 398K views, 20s 17. [Chico's New Season Collection Showcase](https://www.adsee.ai/ad-examples/youtube/dtc/chico-s-new-season-collection-showcase-2m5y7Z_6N4I) — 395.4K views, 16s 18. [Chico's — Summer Fashion Showcase](https://www.adsee.ai/ad-examples/youtube/dtc/chico-s-summer-fashion-showcase-ldqwwLdPo_M) — 350.4K views, 16s 19. [Chico's - Style With Spirit](https://www.adsee.ai/ad-examples/youtube/dtc/chico-s-style-with-spirit-71MDeIWJ1a0) — 332.2K views, 10s 20. [Chico's — Spring Dresses](https://www.adsee.ai/ad-examples/youtube/dtc/chico-s-spring-dresses-KzHss7QT1p8) — 285.8K views, 12s ## About Chico's Chico's is an American specialty retailer of women's clothing, jewelry, and fashion accessories. Founded in 1983 on Sanibel Island, Florida, the brand operates physical boutiques and an e-commerce platform primarily serving the United States market. It is a flagship brand of Chico's FAS, Inc., which was acquired by private equity firm Sycamore Partners in 2024. ## Chico's YouTube ads — FAQ ### What is Chico's and what does it sell? Chico's is an American specialty retailer of women's apparel, jewelry, and fashion accessories. Founded in Florida and operating both physical boutiques and an online store, it focuses primarily on the United States retail market. ### What are Chico's YouTube ads about? Chico's YouTube ads highlight seasonal fashion collections and new arrivals, focusing on summer styles, spring dresses, and resort wear. Several campaigns also showcase behind-the-scenes footage from fashion shoots. ### What ad formats does Chico's use on YouTube? Chico's uses an even mix of vertical Shorts and horizontal video ads. Most of the brand's spots are short, typically running 15 seconds or less, with some mid-length videos between 16 and 30 seconds. ### In which languages does Chico's advertise on YouTube? Chico's advertises exclusively in English on YouTube, catering to its primary audience in the United States. ### How many YouTube ads does Chico's run? AdSee has indexed 46 YouTube ads from Chico's, with 21.0M views in total, shown in 1 country. ### Where does Chico's advertise on YouTube? Chico's's YouTube ads in the AdSee library ran most often in the United States. ### How much does Chico's spend on YouTube ads? AdSee estimates Chico's's YouTube ad spend at $420K – $1.1M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Chico's. ### What is Chico's's most-viewed YouTube ad? The most-viewed Chico's ad in the AdSee library is “Chico's - Fashion Showcase”, with 5.1M views on YouTube. ## More top Retail Ecommerce advertisers - #1914 [AllModern](https://www.adsee.ai/ad-examples/youtube/brands/allmodern) — est. spend $85.0K – $1.1M, 41 ads - #1921 [RC Willey](https://www.adsee.ai/ad-examples/youtube/brands/rc-willey) — est. spend $423K – $1.1M, 71 ads - #1923 [RRmoto](https://www.adsee.ai/ad-examples/youtube/brands/rrmoto) — est. spend $63.3K – $1.1M, 12 ads - #1942 [JYSK](https://www.adsee.ai/ad-examples/youtube/brands/jysk-7) — est. spend $439K – $1.0M, 35 ads - #1944 [Mathem](https://www.adsee.ai/ad-examples/youtube/brands/mathem) — est. spend $441K – $1.0M, 18 ads - #1945 [Kärcher](https://www.adsee.ai/ad-examples/youtube/brands/k-rcher-2) — est. spend $120K – $1.0M, 126 ads - #1946 [BoConcept](https://www.adsee.ai/ad-examples/youtube/brands/boconcept) — est. spend $52.0K – $1.0M, 29 ads - #1948 [Dental Cremer](https://www.adsee.ai/ad-examples/youtube/brands/dental-cremer) — est. spend $41.5K – $1.0M, 80 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates