--- title: "Bellroy YouTube Ads: 30+ Video Ad Examples | AdSee" description: "Explore Bellroy YouTube video ads with 27.5M views across 25 markets. Review top campaigns, view counts, and estimated ad spend ranges." url: "https://www.adsee.ai/ad-examples/youtube/brands/bellroy" --- # Bellroy YouTube Ads: Video Campaigns & Performance Bellroy is an Australian brand designing everyday carry accessories like slim wallets, backpacks, and phone cases. Its YouTube video ads span 25 markets with 27.5M views across 30+ ads, focusing on product demonstrations, organization features, and travel packs. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #1579 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/8) - Company: Bellroy Pty Ltd - Category: DTC — Everyday carry accessories - Headquarters: Australia - Estimated total YouTube ad spend: $110K – $1.4M (all-time, estimated range) - Ads indexed: 30 - Total views: 27.5M - Markets: 25 countries the ads ran in - Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR05829574366584635393?region=anywhere ## Most-viewed Bellroy YouTube ads Top 20 by views, list updated October 2026. 1. [Bellroy — Sling Bag Features](https://www.adsee.ai/ad-examples/youtube/dtc/bellroy-sling-bag-features-GClcXi-z2JE) — 5.5M views, 37s 2. [Bellroy Classic Backpack - Organization and Features](https://www.adsee.ai/ad-examples/youtube/dtc/bellroy-classic-backpack-organization-and-features-JJTOzub1X2U) — 4.9M views, 38s 3. [Bellroy — Become a Leader of the Pack](https://www.adsee.ai/ad-examples/youtube/dtc/bellroy-become-a-leader-of-the-pack-C9yg__qTlGc) — 4.4M views, 45s 4. [Packing the Tokyo Crossbody Bag](https://www.adsee.ai/ad-examples/youtube/dtc/packing-the-tokyo-crossbody-bag-eRi6YWavaH8) — 2.5M views, 29s 5. [Bellroy — iPhone 16 Phone Case](https://www.adsee.ai/ad-examples/youtube/dtc/bellroy-iphone-16-phone-case-ZzKghcH_P1M) — 1.8M views, 24s 6. [Bellroy — Organized Travel and Tech Accessories](https://www.adsee.ai/ad-examples/youtube/dtc/bellroy-organized-travel-and-tech-accessories-2V35yd_gNYc) — 1.6M views, 15s 7. [Bellroy — Work tools that organize you](https://www.adsee.ai/ad-examples/youtube/dtc/bellroy-work-tools-that-organize-you-JlX5x1pCaY8) — 1.5M views, 44s 8. [Bellroy — Travel Like a Pro](https://www.adsee.ai/ad-examples/youtube/dtc/bellroy-travel-like-a-pro-4w2tArNVVr0) — 1.3M views, 43s 9. [Bellroy — Cinch Backpack](https://www.adsee.ai/ad-examples/youtube/dtc/bellroy-cinch-backpack-DSF5XdfCRDw) — 735.3K views, 15s 10. [Cinch Sling Bag by Bellroy](https://www.adsee.ai/ad-examples/youtube/dtc/cinch-sling-bag-by-bellroy-c8V5Ig_RfpM) — 682.1K views, 15s 11. [Bellroy — Designed for where you're going](https://www.adsee.ai/ad-examples/youtube/dtc/bellroy-designed-for-where-you-re-going-lv0nZ0_Uyp4) — 626.8K views, 21s 12. [Bellroy — Toiletry Kit Plus](https://www.adsee.ai/ad-examples/youtube/dtc/bellroy-toiletry-kit-plus-ts_OXtp0u_Y) — 606.2K views, 22s 13. [Bellroy — Designed for Where You're Going](https://www.adsee.ai/ad-examples/youtube/dtc/bellroy-designed-for-where-you-re-going-aUh4S5Ys2b8) — 603.5K views, 30s 14. [Bellroy: Gear for Work and Adventure](https://www.adsee.ai/ad-examples/youtube/dtc/bellroy-gear-for-work-and-adventure-jlFEqXkmguk) — 566.2K views, 15s 15. [Bellroy — Leather Cases for Pixel 10](https://www.adsee.ai/ad-examples/youtube/dtc/bellroy-leather-cases-for-pixel-10-OG4pqjTJ7Do) — 542.1K views, 18s 16. [Bellroy Transit Carry-On: 5 Reasons to Travel With It](https://www.adsee.ai/ad-examples/youtube/travel-hospitality/bellroy-transit-carry-on-5-reasons-to-travel-with-it-1na_fvFhReI) — 361.9K views, 57s 17. [Bellroy — Fluent in Travel](https://www.adsee.ai/ad-examples/youtube/dtc/bellroy-fluent-in-travel-pROO3oDlLdE) — 333K views, 30s 18. [Bellroy Travel Organization Solutions](https://www.adsee.ai/ad-examples/youtube/dtc/bellroy-travel-organization-solutions-DW4DPVFQ6uY) — 323K views, 15s 19. [Bellroy — Become a Leader of the Pack](https://www.adsee.ai/ad-examples/youtube/dtc/bellroy-become-a-leader-of-the-pack-4j23SqVXdS0) — 318.1K views, 45s 20. [Bellroy — Sling Bag Features](https://www.adsee.ai/ad-examples/youtube/dtc/bellroy-sling-bag-features-6udIfbhj3mg) — 304.2K views, 37s ## About Bellroy Bellroy is an Australian accessories brand that designs and sells everyday carry goods, including slim wallets, backpacks, phone cases, and tech pouches. Founded in 2009 in Victoria, Australia, the company operates as a certified B Corporation selling globally to consumers. It distributes products directly through its e-commerce platform as well as through select retail stockists. ## Bellroy YouTube ads — FAQ ### What does Bellroy advertise on YouTube? Bellroy advertises everyday carry accessories on YouTube. An Australian direct-to-consumer brand, Bellroy focuses on products such as slim wallets, backpacks, phone cases, and tech pouches. ### What are Bellroy's YouTube ads about? Bellroy's YouTube ads focus on product features and organization. Common themes highlight specific bags and accessories, including sling bags, the Classic Backpack, the Tokyo Crossbody Bag, iPhone cases, and gear designed for travel and work. ### What ad formats does Bellroy use on YouTube? Bellroy uses an even split of vertical Shorts-style videos and standard horizontal formats. The ads typically run up to one minute in length, with a notable portion falling between 16 and 30 seconds. ### In which languages does Bellroy advertise on YouTube? Bellroy advertises entirely in English on YouTube, catering to global consumers from its base in Australia. ### How many YouTube ads does Bellroy run? AdSee has indexed 30 YouTube ads from Bellroy, with 27.5M views in total, shown in 25 countries. ### Where does Bellroy advertise on YouTube? Bellroy's YouTube ads in the AdSee library ran most often in the United States, Canada, Hong Kong, Singapore and Australia. In total they were shown in 25 countries. ### How much does Bellroy spend on YouTube ads? AdSee estimates Bellroy's YouTube ad spend at $110K – $1.4M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Bellroy. ### What is Bellroy's most-viewed YouTube ad? The most-viewed Bellroy ad in the AdSee library is “Bellroy — Sling Bag Features”, with 5.5M views on YouTube. ### Where can I verify Bellroy's ads? Bellroy's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR05829574366584635393?region=anywhere ## More top DTC advertisers - #1552 [STACYC](https://www.adsee.ai/ad-examples/youtube/brands/stacyc) — est. spend $141K – $1.4M, 24 ads - #1563 [Simply Nootropics](https://www.adsee.ai/ad-examples/youtube/brands/simply-nootropics) — est. spend $111K – $1.4M, 33 ads - #1569 [Dyson](https://www.adsee.ai/ad-examples/youtube/brands/dyson-9) — est. spend $55.4K – $1.4M, 24 ads - #1576 [Hiboy](https://www.adsee.ai/ad-examples/youtube/brands/hiboy) — est. spend $110K – $1.4M, 36 ads - #1589 [Perfect Snacks](https://www.adsee.ai/ad-examples/youtube/brands/perfect-snacks) — est. spend $546K – $1.4M, 19 ads - #1592 [Ruroc](https://www.adsee.ai/ad-examples/youtube/brands/ruroc) — est. spend $81.7K – $1.4M, 32 ads - #1600 [CT Sounds](https://www.adsee.ai/ad-examples/youtube/brands/ct-sounds) — est. spend $542K – $1.4M, 19 ads - #1609 [Opopop](https://www.adsee.ai/ad-examples/youtube/brands/opopop) — est. spend $539K – $1.3M, 37 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates