--- title: "BCF YouTube Ads: Top Video Commercial Examples | AdSee" description: "Explore BCF's top YouTube video ads with 86.2M views across Australia. See video creatives, performance trends, and estimated ad spend ranges." url: "https://www.adsee.ai/ad-examples/youtube/brands/bcf" --- # BCF YouTube Ads and Video Campaigns BCF is an Australian retailer specializing in outdoor adventure gear, camping equipment, fishing tackle, boating accessories, and apparel. Operating in Australia, its YouTube video advertising includes 20+ ads with over 86.2M views. Campaigns frequently center on summer outdoor fun, seasonal catalogues, and Christmas gifting. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #743 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/4) - Company: SRG LEISURE RETAIL PTY LTD - Category: Retail Ecommerce — Outdoor recreation retailer - Headquarters: Australia - Estimated total YouTube ad spend: $1.3M – $3.4M (all-time, estimated range) - Ads indexed: 28 - Total views: 86.2M - Markets: 1 countries the ads ran in - Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR12683791521833549825?region=anywhere ## Most-viewed BCF YouTube ads Top 20 by views, list updated October 2026. 1. [BCF - Outdoor Fun](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/bcf-outdoor-fun-IcVhzn4HVk0) — 23.5M views, 15s 2. [BCF - Fishing Fun](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/bcf-fishing-fun-5OQiFWiCxRc) — 17.1M views, 6s 3. [BCF - Pack In More Summer Fun](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/bcf-pack-in-more-summer-fun-ejf_nmHrqKg) — 7.3M views, 6s 4. [BCF - Ing Fun Catalogue Out Now!](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/bcf-ing-fun-catalogue-out-now-TvpsWcUr9bA) — 4.7M views, 15s 5. [BCF - BCFing Fun Summer Range](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/bcf-bcfing-fun-summer-range-2Q7aEmfu_nA) — 4.6M views, 15s 6. [BCF - Chrissy Gifting Sorted](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/bcf-chrissy-gifting-sorted-O1w5IClPBgg) — 4.6M views, 6s 7. [BCF Boxing Day Sale On Now](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/bcf-boxing-day-sale-on-now-xzWlV1kjbwk) — 3.5M views, 6s 8. [BCF - That Feeling](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/bcf-that-feeling-p5yR7vZEgHo) — 2.1M views, 15s 9. [BCF - Chrissy Gifting Sorted](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/bcf-chrissy-gifting-sorted-Q62GDMuRbH8) — 2.1M views, 15s 10. [BCF - Christmas Gifting Sorted](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/bcf-christmas-gifting-sorted-0ChWz7D9-Kw) — 2M views, 15s 11. [BCF - Camping and Fishing Fun](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/bcf-camping-and-fishing-fun-jrb5gUPQeZI) — 1.9M views, 15s 12. [BCF - Chrissy Gifting Sorted & Fun Gift Guide](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/bcf-chrissy-gifting-sorted-fun-gift-guide-0G_-OW5qMSU) — 1.8M views, 15s 13. [BCF - Summer Range Out Now](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/bcf-summer-range-out-now-Fi5EHMXbOBo) — 1.3M views, 15s 14. [BCF - Ing Chrissy Gifting Sorted](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/bcf-ing-chrissy-gifting-sorted-YYqgqXShQcc) — 1.2M views, 15s 15. [BCF — School Hols Are Ing Fun Catalogue Out Now!](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/bcf-school-hols-are-ing-fun-catalogue-out-now-ajAp6PDgqPk) — 1.2M views, 6s 16. [BCF Summer Fun Deals & Intex Kayaks 50% Off](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/bcf-summer-fun-deals-intex-kayaks-50-off-17SNjVA5Mnw) — 1.2M views, 15s 17. [BCF - 20 Years of BCFing Big Brands & Ing Fun Catalogue Out Now](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/bcf-20-years-of-bcfing-big-brands-ing-fun-catalogue-out-now-rztfBdncRAE) — 1.1M views, 6s 18. [BCF Summer Fun Deals - Wanderer Quad Fold Beach Cart](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/bcf-summer-fun-deals-wanderer-quad-fold-beach-cart-uHZV5R-fISU) — 1M views, 15s 19. [BCF Boxing Day Sale - 50% Off Fishing Tops](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/bcf-boxing-day-sale-50-off-fishing-tops-VRrd4d8V1gU) — 996.1K views, 15s 20. [BCF Black Friday Sale: Up to 50% Off Epic Gear](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/bcf-black-friday-sale-up-to-50-off-epic-gear-tgytYRiBWPg) — 958.7K views, 15s ## About BCF BCF (Boating Camping Fishing) is an Australian retail chain specializing in outdoor adventure gear, camping equipment, fishing tackle, boating accessories, and apparel. Founded in 2005, the brand operates over 160 stores nationwide alongside its e-commerce store in Australia. BCF is a subsidiary of Super Retail Group and operates under SRG Leisure Retail Pty Ltd. ## BCF YouTube ads — FAQ ### What is BCF? BCF (Boating Camping Fishing) is an Australian outdoor recreation retailer operated by SRG Leisure Retail Pty Ltd, a subsidiary of Super Retail Group. Founded in 2005, it sells camping equipment, fishing tackle, boating accessories, outdoor apparel, and adventure gear across Australia. ### What are BCF's YouTube ads about? BCF's YouTube ads frequently highlight outdoor fun, summer activities, and fishing gear. Many campaigns promote seasonal sales and catalogue releases, including Christmas gifting ideas and Boxing Day sales. ### What video formats does BCF use for YouTube ads? BCF focuses on short, horizontal video ads, primarily running spots that are up to 15 seconds long. ### In which languages does BCF advertise on YouTube? BCF advertises on YouTube entirely in English, targeting audiences in Australia. ### How many YouTube ads does BCF run? AdSee has indexed 28 YouTube ads from BCF, with 86.2M views in total, shown in 1 country. ### Where does BCF advertise on YouTube? BCF's YouTube ads in the AdSee library ran most often in Australia. ### How much does BCF spend on YouTube ads? AdSee estimates BCF's YouTube ad spend at $1.3M – $3.4M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by BCF. ### What is BCF's most-viewed YouTube ad? The most-viewed BCF ad in the AdSee library is “BCF - Outdoor Fun”, with 23.6M views on YouTube. ### Where can I verify BCF's ads? BCF's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR12683791521833549825?region=anywhere ## More top Retail Ecommerce advertisers - #725 [Nuuly](https://www.adsee.ai/ad-examples/youtube/brands/nuuly) — est. spend $1.4M – $3.6M, 69 ads - #727 [Mango](https://www.adsee.ai/ad-examples/youtube/brands/mango) — est. spend $143K – $3.6M, 80 ads - #730 [FCP Euro](https://www.adsee.ai/ad-examples/youtube/brands/fcp-euro) — est. spend $1.4M – $3.6M, 29 ads - #737 [BSH Home Appliances Group](https://www.adsee.ai/ad-examples/youtube/brands/bsh-home-appliances-group) — est. spend $497K – $3.5M, 56 ads - #739 [Arc'teryx](https://www.adsee.ai/ad-examples/youtube/brands/arc-teryx) — est. spend $208K – $3.5M, 94 ads - #744 [RYOBI](https://www.adsee.ai/ad-examples/youtube/brands/ryobi) — est. spend $394K – $3.4M, 168 ads - #756 [Prada](https://www.adsee.ai/ad-examples/youtube/brands/prada) — est. spend $136K – $3.4M, 26 ads - #760 [Hamilton](https://www.adsee.ai/ad-examples/youtube/brands/hamilton) — est. spend $203K – $3.4M, 25 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates