---
title: "Barbora YouTube Ads: 90+ Commercial Examples | AdSee"
description: "Explore 90+ Barbora YouTube video ads with 27.7M views across 2 markets. See estimated ad spend, top creatives, and grocery delivery campaigns."
url: "https://www.adsee.ai/ad-examples/youtube/brands/barbora-2"
---

# Barbora YouTube Ads: Top Commercials and Creatives

Barbora is an online grocery and essentials delivery service operating in Estonia. Across 2 markets, the brand has accumulated 27.7M views across 90+ YouTube ads. Its video creative library features grocery delivery promotions alongside campaigns highlighting household goods, laundry products, and packaged foods.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #2950 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/15)
- Company: SUPERSA OÜ
- Category: Retail Ecommerce — Online grocery delivery service
- Headquarters: Estonia
- Estimated total YouTube ad spend: $222K – $554K (all-time, estimated range)
- Ads indexed: 94
- Total views: 27.7M
- Markets: 2 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR15007099568879828993?region=anywhere

## Most-viewed Barbora YouTube ads

Top 20 by views, list updated October 2026.

1. [Knorr Pasta Carbonara - Unbelievably Delicious Snack](https://www.adsee.ai/ad-examples/youtube/dtc/knorr-pasta-carbonara-unbelievably-delicious-snack-3Mj5-qYeAoo) — 2.3M views, 15s
2. [Calgon — Washing Machine Care](https://www.adsee.ai/ad-examples/youtube/home-goods/calgon-washing-machine-care-NyJEqql4log) — 1.8M views, 20s
3. [Milka - Christmas Chocolate Santa](https://www.adsee.ai/ad-examples/youtube/dtc/milka-christmas-chocolate-santa-FlOa_oA_YOo) — 1.7M views, 6s
4. [Parodontax Gum Strengthen & Protect - Tugevdab ja kaitseb igemeid](https://www.adsee.ai/ad-examples/youtube/healthcare/parodontax-gum-strengthen-protect-tugevdab-ja-kaitseb-igemei-GINV_TrKpLQ) — 1.7M views, 15s
5. [Coccolino Wonder Wash - Kiirus, mis üllatab!](https://www.adsee.ai/ad-examples/youtube/dtc/coccolino-wonder-wash-kiirus-mis-llatab-iV8w8OJH48Q) — 1.2M views, 20s
6. [Vanish — Unusta plekid 30 minutiga](https://www.adsee.ai/ad-examples/youtube/dtc/vanish-unusta-plekid-30-minutiga-Jqcy2xMybxQ) — 1M views, 20s
7. [BARBORA — Grocery Delivery](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/barbora-grocery-delivery-qJ6DZmEaLl8) — 946.8K views, 30s
8. [BARBORA - Grocery Delivery Service](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/barbora-grocery-delivery-service-UEW-ff8cAxE) — 907.3K views, 15s
9. [BARBORA — Hoolega toodud, alati oodatud](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/barbora-hoolega-toodud-alati-oodatud-ueDh5zxkES8) — 882.3K views, 28s
10. [Silan Selection Laundry Perfume - Intense Fragrance Experience](https://www.adsee.ai/ad-examples/youtube/dtc/silan-selection-laundry-perfume-intense-fragrance-experience-dQD0Z-sg0C8) — 799.5K views, 15s
11. [Coccolino Wonder Wash - Kiirus, Mis Üllatab!](https://www.adsee.ai/ad-examples/youtube/dtc/coccolino-wonder-wash-kiirus-mis-llatab-3mFrzMe5xec) — 718.4K views, 6s
12. [Cocolino Wonder Wash — Speed Clean for Short Cycles](https://www.adsee.ai/ad-examples/youtube/dtc/cocolino-wonder-wash-speed-clean-for-short-cycles-oCSWQewyk54) — 702.5K views, 20s
13. [Nestlé Nesquik — Wake up your milk!](https://www.adsee.ai/ad-examples/youtube/dtc/nestl-nesquik-wake-up-your-milk-NwzlSocVHro) — 585.7K views, 6s
14. [Nestlé Nesquik — Milk-Mix](https://www.adsee.ai/ad-examples/youtube/dtc/nestl-nesquik-milk-mix-8EuWVJq0YOk) — 581.2K views, 6s
15. [Milka — Tender Moments Taste Better](https://www.adsee.ai/ad-examples/youtube/dtc/milka-tender-moments-taste-better-hZCM2W327Ac) — 559K views, 30s
16. [Vanish vs Hall: Vanish Ennistab Valged Toonid](https://www.adsee.ai/ad-examples/youtube/dtc/vanish-vs-hall-vanish-ennistab-valged-toonid-zRufzvetQ6k) — 509K views, 10s
17. [Barbora — Free First Delivery Offer](https://www.adsee.ai/ad-examples/youtube/retail-ecommerce/barbora-free-first-delivery-offer-UxZ2hGa_Vk0) — 505.1K views, 25s
18. [Coccolino Wonder Wash — Washing Gel](https://www.adsee.ai/ad-examples/youtube/dtc/coccolino-wonder-wash-washing-gel-9j3d2__hDFU) — 423.3K views, 6s
19. [Nesquik — Wake up your milk!](https://www.adsee.ai/ad-examples/youtube/dtc/nesquik-wake-up-your-milk-Dk0U0_32eoU) — 387.8K views, 20s
20. [Nestlé Nesquik — Nii lõbus, nii hea](https://www.adsee.ai/ad-examples/youtube/dtc/nestl-nesquik-nii-l-bus-nii-hea-lkMAUv317go) — 386.3K views, 20s

## About Barbora

Barbora is an online grocery and daily essentials retailer serving consumers in Estonia with home delivery in cities such as Tallinn and Tartu. The platform offers fresh food, packaged groceries, drinks, and household products. In Estonia, the service is operated by local entity SUPERSA OÜ, which is part of the Baltic e-grocery network owned by Maxima Grupė.

## Barbora YouTube ads — FAQ

### What does Barbora advertise on YouTube?

Barbora advertises its online grocery and daily essentials delivery service in Estonia. Operated locally by SUPERSA OÜ, Barbora delivers fresh food, packaged groceries, beverages, and household goods directly to consumers.

### What are Barbora's YouTube ads about?

Barbora's YouTube ads highlight its grocery delivery services alongside specific household goods and packaged foods. Featured products include laundry care items like Calgon and Vanish, personal care products like Parodontax, and food treats like Milka chocolate and Knorr snacks.

### What video formats does Barbora use for YouTube ads?

Barbora primarily uses horizontal video ads, with a small portion presented as vertical Shorts. Most of these advertisements are short spots running up to 15 seconds, accompanied by some 16- to 30-second videos.

### In which languages does Barbora advertise on YouTube?

Barbora advertises on YouTube primarily in Estonian, with a smaller share of its ads running in Russian.

### How many YouTube ads does Barbora run?

AdSee has indexed 94 YouTube ads from Barbora, with 27.7M views in total, shown in 2 countries.

### Where does Barbora advertise on YouTube?

Barbora's YouTube ads in the AdSee library ran most often in Estonia, Finland and Lithuania.

### How much does Barbora spend on YouTube ads?

AdSee estimates Barbora's YouTube ad spend at $222K – $554K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Barbora.

### What is Barbora's most-viewed YouTube ad?

The most-viewed Barbora ad in the AdSee library is “Knorr Pasta Carbonara - Unbelievably Delicious Snack”, with 2.3M views on YouTube.

### Where can I verify Barbora's ads?

Barbora's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR15007099568879828993?region=anywhere

## More top Retail Ecommerce advertisers

- #2936 [MAGNA-TILES](https://www.adsee.ai/ad-examples/youtube/brands/magna-tiles) — est. spend $55.8K – $558K, 16 ads
- #2937 [MPB](https://www.adsee.ai/ad-examples/youtube/brands/mpb) — est. spend $33.5K – $558K, 19 ads
- #2941 [Auping](https://www.adsee.ai/ad-examples/youtube/brands/auping) — est. spend $165K – $557K, 79 ads
- #2947 [GARDENA](https://www.adsee.ai/ad-examples/youtube/brands/gardena) — est. spend $31.7K – $554K, 27 ads
- #2948 [Dr. Max](https://www.adsee.ai/ad-examples/youtube/brands/dr-max) — est. spend $231K – $554K, 16 ads
- #2949 [HBADA](https://www.adsee.ai/ad-examples/youtube/brands/hbada) — est. spend $33.2K – $554K, 21 ads
- #2951 [KupSlodycze](https://www.adsee.ai/ad-examples/youtube/brands/kupslodycze) — est. spend $231K – $554K, 29 ads
- #2966 [ILVA](https://www.adsee.ai/ad-examples/youtube/brands/ilva-2) — est. spend $195K – $549K, 26 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates
