--- title: "Asana YouTube Ads: Video Ad Examples & Spend | AdSee" description: "Explore top Asana YouTube video ads with 19.1M views across 9 markets. Discover estimated ad spend ranges and see how Asana promotes its software." url: "https://www.adsee.ai/ad-examples/youtube/brands/asana" --- # Asana YouTube Ads: Top Video Commercials and Spend Asana provides a work management platform designed to help teams organize, track, and manage projects. Across 9 markets with 19.1M views on YouTube, its video advertising centers on smarter ways of working for teams and businesses worldwide. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #2074 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/11) - Company: Asana, Inc. - Category: SaaS — Work management software - Headquarters: United States - Estimated total YouTube ad spend: $153K – $955K (all-time, estimated range) - Ads indexed: 12 - Total views: 19.1M - Markets: 9 countries the ads ran in - Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR06554691289986629633?region=anywhere ## Most-viewed Asana YouTube ads Top 12 by views, list updated October 2026. 1. [Asana — A smarter way to work](https://www.adsee.ai/ad-examples/youtube/saas/asana-a-smarter-way-to-work-h13m4O2uwLM) — 11.3M views, 15s 2. [Asana — A smarter way to work](https://www.adsee.ai/ad-examples/youtube/saas/asana-a-smarter-way-to-work-w5rWMCxsA2Q) — 1.2M views, 30s 3. [Asana — A smarter way to work](https://www.adsee.ai/ad-examples/youtube/saas/asana-a-smarter-way-to-work-2DloJyUZVaM) — 1.1M views, 15s 4. [Asana — A smarter way to work](https://www.adsee.ai/ad-examples/youtube/saas/asana-a-smarter-way-to-work-saeHxYG_iN0) — 1M views, 15s 5. [Asana — Een slimmere manier van werken](https://www.adsee.ai/ad-examples/youtube/saas/asana-een-slimmere-manier-van-werken-8vl2TPfxQg0) — 947.1K views, 28s 6. [Asana — A smarter way to work](https://www.adsee.ai/ad-examples/youtube/saas/asana-a-smarter-way-to-work-_yS6WqMViF4) — 860.2K views, 28s 7. [Asana — A smarter way to work](https://www.adsee.ai/ad-examples/youtube/saas/asana-a-smarter-way-to-work-rZATQx3rwJg) — 633.6K views, 28s 8. [Asana — Travailler plus intelligemment](https://www.adsee.ai/ad-examples/youtube/saas/asana-travailler-plus-intelligemment-71zF3q_qNdg) — 596.2K views, 30s 9. [Asana — A smarter way to work](https://www.adsee.ai/ad-examples/youtube/saas/asana-a-smarter-way-to-work--4KPgRZiBRw) — 556.8K views, 30s 10. [Asana — Travailler plus intelligemment](https://www.adsee.ai/ad-examples/youtube/saas/asana-travailler-plus-intelligemment-r-JWXFNGmX8) — 458.3K views, 28s 11. [Asana — A smarter way to work](https://www.adsee.ai/ad-examples/youtube/saas/asana-a-smarter-way-to-work-0BV2ovquVzE) — 198.6K views, 15s 12. [Asana — Travailler plus intelligemment](https://www.adsee.ai/ad-examples/youtube/saas/asana-travailler-plus-intelligemment-4-ZavsN3R78) — 186.1K views, 26s ## About Asana Asana, Inc. is an American technology company that provides a web and mobile work management platform designed to help teams organize, track, and manage projects and workflows. Founded in 2008 by Dustin Moskovitz and Justin Rosenstein and headquartered in San Francisco, California, the company serves enterprise and commercial customers worldwide across diverse industries. ## Asana YouTube ads — FAQ ### What is Asana? Asana, Inc. is an American software company that provides a web and mobile work management platform. The software is designed to help teams organize, track, and manage their projects and workflows. ### What are Asana's YouTube ads about? Asana's YouTube ads primarily center on the message of "A smarter way to work." The campaigns present the platform as a solution for improving productivity and managing workplace tasks more effectively. ### What video formats does Asana use for its YouTube ads? Asana relies entirely on horizontal video formats for its YouTube campaigns. The videos are typically short, consisting primarily of 16- to 30-second spots alongside some 15-second ads. ### In which languages does Asana advertise on YouTube? Asana advertises primarily in English, with additional video campaigns running in French and German. ### How many YouTube ads does Asana run? AdSee has indexed 12 YouTube ads from Asana, with 19.1M views in total, shown in 9 countries. ### Where does Asana advertise on YouTube? Asana's YouTube ads in the AdSee library ran most often in Germany, France, the Netherlands, the United Kingdom and the United States. In total they were shown in 9 countries. ### How much does Asana spend on YouTube ads? AdSee estimates Asana's YouTube ad spend at $153K – $955K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by Asana. ### What is Asana's most-viewed YouTube ad? The most-viewed Asana ad in the AdSee library is “Asana — A smarter way to work”, with 11.3M views on YouTube. ### Where can I verify Asana's ads? Asana's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR06554691289986629633?region=anywhere ## More top SaaS advertisers - #2027 [DTEX](https://www.adsee.ai/ad-examples/youtube/brands/dtex) — est. spend $216K – $981K, 13 ads - #2045 [Jobber](https://www.adsee.ai/ad-examples/youtube/brands/jobber) — est. spend $213K – $968K, 30 ads - #2055 [Apt AI](https://www.adsee.ai/ad-examples/youtube/brands/apt-ai) — est. spend $385K – $963K, 13 ads - #2075 [Jotform](https://www.adsee.ai/ad-examples/youtube/brands/jotform) — est. spend $38.2K – $955K, 41 ads - #2084 [ObsessedWith.It](https://www.adsee.ai/ad-examples/youtube/brands/obsessedwith-it) — est. spend $380K – $950K, 23 ads - #2089 [Phrase](https://www.adsee.ai/ad-examples/youtube/brands/phrase) — est. spend $94.8K – $948K, 22 ads - #2113 [PDQ](https://www.adsee.ai/ad-examples/youtube/brands/pdq) — est. spend $204K – $925K, 18 ads - #2117 [Infobip](https://www.adsee.ai/ad-examples/youtube/brands/infobip) — est. spend $36.9K – $923K, 28 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates