--- title: "2K YouTube Ads: 300+ Video Ad Examples | AdSee" description: "Explore 300+ 2K YouTube video ads with 205M views across 24 markets. See top creative examples, seasonal sales campaigns, and estimated ad spend." url: "https://www.adsee.ai/ad-examples/youtube/brands/2k" --- # 2K YouTube ads: top video campaigns and creative examples 2K is an American video game publisher known for franchises like NBA 2K, WWE 2K, and Borderlands. With 300+ ads and 205M views across 24 markets, its YouTube video advertising focuses heavily on new game launches, seasonal content updates, and major sales promotions. Last updated: 2026-10-25T11:01:36.000Z ## Key figures - Rank: #282 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/2) - Company: 2K Games, Inc. - Category: Gaming Apps — Video game publishing - Headquarters: United States - Estimated total YouTube ad spend: $411K – $10.3M (all-time, estimated range) - Ads indexed: 312 - Total views: 205M - Markets: 24 countries the ads ran in - Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR10615308952520359937?region=anywhere ## Most-viewed 2K YouTube ads Top 20 by views, list updated October 2026. 1. [Borderlands 4 — Coming September 12](https://www.adsee.ai/ad-examples/youtube/gaming-apps/borderlands-4-coming-september-12-DJ17oRR4Ny4) — 7.3M views, 39s 2. [WWE 2K26 - El Espectáculo Sin Fin](https://www.adsee.ai/ad-examples/youtube/gaming-apps/wwe-2k26-el-espect-culo-sin-fin-suL0_4m9B_A) — 7M views, 15s 3. [WWE 2K26 - El Espectáculo Sin Fin](https://www.adsee.ai/ad-examples/youtube/gaming-apps/wwe-2k26-el-espect-culo-sin-fin-0MP9nJisAyc) — 6.3M views, 15s 4. [NBA 2K26 Season 5: College Stars Arrive in MyTeam](https://www.adsee.ai/ad-examples/youtube/gaming-apps/nba-2k26-season-5-college-stars-arrive-in-myteam-FMxSzJyK4W0) — 5.3M views, 30s 5. [WWE 2K26 — The Show Never Stops](https://www.adsee.ai/ad-examples/youtube/gaming-apps/wwe-2k26-the-show-never-stops-8AxHaI-nbHE) — 5.2M views, 30s 6. [WWE 2K26 - El Espectáculo Nunca Se Detiene](https://www.adsee.ai/ad-examples/youtube/gaming-apps/wwe-2k26-el-espect-culo-nunca-se-detiene-867iJcFkvNg) — 5M views, 30s 7. [WWE 2K26 Trailer](https://www.adsee.ai/ad-examples/youtube/gaming-apps/wwe-2k26-trailer-q1j9ukXfNJI) — 4.8M views, 15s 8. [Borderlands 4 - Mercenary Day Sale](https://www.adsee.ai/ad-examples/youtube/gaming-apps/borderlands-4-mercenary-day-sale-w3q9G-GpRWI) — 3.8M views, 6s 9. [NBA 2K26 — 67% Off Sale](https://www.adsee.ai/ad-examples/youtube/gaming-apps/nba-2k26-67-off-sale-EHXvJrD8OMs) — 3.8M views, 24s 10. [WWE 2K26 - El Espectáculo Sin Fin](https://www.adsee.ai/ad-examples/youtube/gaming-apps/wwe-2k26-el-espect-culo-sin-fin-kaHRiU6O3mI) — 3.2M views, 15s 11. [WWE 2K26 - El Espectáculo Sin Fin](https://www.adsee.ai/ad-examples/youtube/gaming-apps/wwe-2k26-el-espect-culo-sin-fin-3DnJCQRt2S8) — 3M views, 15s 12. [WWE 2K26 Trailer](https://www.adsee.ai/ad-examples/youtube/gaming-apps/wwe-2k26-trailer-Yzs_XswIQEg) — 2.8M views, 15s 13. [WWE 2K26: The Show Never Stops](https://www.adsee.ai/ad-examples/youtube/gaming-apps/wwe-2k26-the-show-never-stops-WZrX8JGVB6U) — 2.7M views, 15s 14. [WWE 2K26 — El Espectáculo Sin Fin](https://www.adsee.ai/ad-examples/youtube/gaming-apps/wwe-2k26-el-espect-culo-sin-fin-kHd0tPtX6Hg) — 2.6M views, 30s 15. [WWE 2K26 — El Espectáculo Sin Fin](https://www.adsee.ai/ad-examples/youtube/gaming-apps/wwe-2k26-el-espect-culo-sin-fin-Q5VwPbP_FLU) — 2.3M views, 30s 16. [NBA 2K26 — Learn How to Pass Fake](https://www.adsee.ai/ad-examples/youtube/gaming-apps/nba-2k26-learn-how-to-pass-fake-j3mM33DKfbw) — 2.1M views, 21s 17. [NBA 2K26 - Available Now on PS5](https://www.adsee.ai/ad-examples/youtube/gaming-apps/nba-2k26-available-now-on-ps5-xSjJqEAupJE) — 2.1M views, 15s 18. [NBA 2K26 — Learn the No Dip Catch & Shoot Mechanic](https://www.adsee.ai/ad-examples/youtube/gaming-apps/nba-2k26-learn-the-no-dip-catch-shoot-mechanic-bt5_aBKi_PU) — 2M views, 27s 19. [WWE 2K26: The Show Never Stops](https://www.adsee.ai/ad-examples/youtube/gaming-apps/wwe-2k26-the-show-never-stops-lXBE4lhrQxc) — 1.8M views, 30s 20. [Borderlands 4 - Mercenary Day Sale: 20% Off](https://www.adsee.ai/ad-examples/youtube/gaming-apps/borderlands-4-mercenary-day-sale-20-off-DFgQymsG0ZY) — 1.8M views, 6s ## About 2K 2K is an American video game publisher that develops and distributes interactive entertainment worldwide across game consoles, personal computers, and mobile devices. Founded in 2005 as a wholly owned publishing label of Take-Two Interactive, the company is known for major franchises such as NBA 2K, BioShock, Borderlands, Sid Meier's Civilization, WWE 2K, and Mafia. Headquartered in Novato, California, 2K operates numerous game development studios globally. ## 2K YouTube ads — FAQ ### What is 2K? 2K is an American video game publisher that develops and distributes interactive entertainment across consoles, PCs, and mobile devices. Founded in 2005 as a label of Take-Two Interactive, 2K is known for major franchises such as NBA 2K, WWE 2K, BioShock, Borderlands, Sid Meier's Civilization, and Mafia. ### What are 2K's YouTube ads about? 2K's YouTube ads focus on game releases, trailers, promotional sales, and seasonal content updates. Prominent titles highlighted in the campaigns include WWE 2K26, NBA 2K26, and Borderlands 4. ### What video ad formats does 2K use on YouTube? 2K primarily uses horizontal video ads rather than vertical formats. Most of the brand's spots are short, typically running 15 seconds or less, with some mid-length videos between 16 and 30 seconds. ### In which languages does 2K advertise on YouTube? 2K advertises on YouTube primarily in English, with additional campaigns running in German and Spanish. ### How many YouTube ads does 2K run? AdSee has indexed 312 YouTube ads from 2K, with 205M views in total, shown in 24 countries. ### Where does 2K advertise on YouTube? 2K's YouTube ads in the AdSee library ran most often in the United States, the United Kingdom, Ireland, Germany and Canada. In total they were shown in 24 countries. ### How much does 2K spend on YouTube ads? AdSee estimates 2K's YouTube ad spend at $411K – $10.3M. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by 2K. ### What is 2K's most-viewed YouTube ad? The most-viewed 2K ad in the AdSee library is “Borderlands 4 — Coming September 12”, with 7.3M views on YouTube. ### Where can I verify 2K's ads? 2K's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR10615308952520359937?region=anywhere ## More top Gaming Apps advertisers - #119 [VALORANT](https://www.adsee.ai/ad-examples/youtube/brands/valorant) — est. spend $872K – $21.8M, 240 ads - #219 [Steam](https://www.adsee.ai/ad-examples/youtube/brands/steam) — est. spend $509K – $12.7M, 945 ads - #230 [Sveedy](https://www.adsee.ai/ad-examples/youtube/brands/sveedy) — est. spend $495K – $12.4M, 20 ads - #267 [G123](https://www.adsee.ai/ad-examples/youtube/brands/g123) — est. spend $221K – $11.0M, 250 ads - #285 [PlayStation](https://www.adsee.ai/ad-examples/youtube/brands/playstation) — est. spend $612K – $10.2M, 191 ads - #289 [Poki](https://www.adsee.ai/ad-examples/youtube/brands/poki) — est. spend $402K – $10.0M, 74 ads - #314 [Tibia](https://www.adsee.ai/ad-examples/youtube/brands/tibia) — est. spend $374K – $9.3M, 40 ads - #413 [Impulse](https://www.adsee.ai/ad-examples/youtube/brands/impulse) — est. spend $278K – $7.0M, 312 ads All brands: https://www.adsee.ai/ad-examples/youtube/brands Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates