---
title: "28Pilates YouTube Ads: Video Ad Examples | AdSee"
description: "Explore 28Pilates YouTube video ads across 4 markets with 9.5M total views. See real ad examples, creative formats, and estimated spend ranges."
url: "https://www.adsee.ai/ad-examples/youtube/brands/28pilates"
---

# 28Pilates YouTube Ads and Video Campaigns

28Pilates sells compact at-home Pilates reformer boards, accessories, and digital guided workout challenges. Its YouTube advertising spans 20+ ads across 4 markets with 9.5M total views, focusing on home workout routines, product unboxings, reviews, and promotional challenge sales.

Last updated: 2026-10-25T11:01:36.000Z

## Key figures

- Rank: #3240 YouTube advertiser by estimated spend (https://www.adsee.ai/top-youtube-advertisers/page/17)
- Company: 28Fitness LLC
- Category: DTC — At-home Pilates equipment & workouts
- Headquarters: United States
- Estimated total YouTube ad spend: $105K – $477K (all-time, estimated range)
- Ads indexed: 23
- Total views: 9.5M
- Markets: 4 countries the ads ran in
- Verify in the Google Ads Transparency Center: https://adstransparency.google.com/advertiser/AR01238876874080256001?region=anywhere

## Most-viewed 28Pilates YouTube ads

Top 20 by views, list updated October 2026.

1. [Pilates Reformer Sale - Get Yours Quickly!](https://www.adsee.ai/ad-examples/youtube/dtc/pilates-reformer-sale-get-yours-quickly-3Kj5BLepuDw) — 1.6M views, 32s
2. [Woman's Pilates Workout on a Reformer Board](https://www.adsee.ai/ad-examples/youtube/dtc/woman-s-pilates-workout-on-a-reformer-board-JfwYlnhxV6A) — 1.4M views, 20s
3. [Join our 75 Days Bikini Challenge](https://www.adsee.ai/ad-examples/youtube/dtc/join-our-75-days-bikini-challenge-0YWhvzKQexk) — 1M views, 24s
4. [28 Pilates: Free Waist Trimmer with Board Purchase & Money-Back Guarantee](https://www.adsee.ai/ad-examples/youtube/dtc/28-pilates-free-waist-trimmer-with-board-purchase-money-back-bTivzcZQe5k) — 1M views, 28s
5. [twenty8 Pilates Reformer - Indestructible Board](https://www.adsee.ai/ad-examples/youtube/dtc/twenty8-pilates-reformer-indestructible-board-8Zv9C6R4xco) — 981.4K views, 67s
6. [28 Day Pilates Challenge with Mini Reformer Board](https://www.adsee.ai/ad-examples/youtube/dtc/28-day-pilates-challenge-with-mini-reformer-board-yY5vfpb3FKI) — 615.8K views, 41s
7. [28Pilates App - Fitness Journey & Weight Loss](https://www.adsee.ai/ad-examples/youtube/dtc/28pilates-app-fitness-journey-weight-loss-Xrz86wN0YEk) — 550.2K views, 49s
8. [twenty8 Pilates Reformer Unboxing and Demonstration](https://www.adsee.ai/ad-examples/youtube/dtc/twenty8-pilates-reformer-unboxing-and-demonstration-Oj5H7LhKphE) — 512.4K views, 12s
9. [28 Pilates Reformer Board Review](https://www.adsee.ai/ad-examples/youtube/dtc/28-pilates-reformer-board-review-9kohy0ORJKw) — 327.2K views, 57s
10. [Pilates at Home Routine - Black Friday Sale](https://www.adsee.ai/ad-examples/youtube/dtc/pilates-at-home-routine-black-friday-sale-4gCVJHY2gFs) — 233.8K views, 26s
11. [Black Friday Sale: 28 Day Pilates Challenge](https://www.adsee.ai/ad-examples/youtube/dtc/black-friday-sale-28-day-pilates-challenge-EtjSu2wWUrc) — 201.4K views, 65s
12. [28pilates — Transform Your Life with Pilates & Get a Free Recipe Book](https://www.adsee.ai/ad-examples/youtube/dtc/28pilates-transform-your-life-with-pilates-get-a-free-recipe-1HgUjUIivPA) — 172.3K views, 29s
13. [28 Pilates Reformer Board Review & Challenge](https://www.adsee.ai/ad-examples/youtube/dtc/28-pilates-reformer-board-review-challenge-Lwzcaw7brPY) — 165K views, 57s
14. [Exercise Board With 3-Year Warranty & 90-Day Challenge](https://www.adsee.ai/ad-examples/youtube/dtc/exercise-board-with-3-year-warranty-90-day-challenge-tf3esD0U4Yk) — 148.8K views, 24s
15. [Pilates Exercise for Stronger Abs and Waist](https://www.adsee.ai/ad-examples/youtube/dtc/pilates-exercise-for-stronger-abs-and-waist-ChPr0rcqXMI) — 126.9K views, 8s
16. [Pilates Board - Guided Workouts](https://www.adsee.ai/ad-examples/youtube/dtc/pilates-board-guided-workouts-i52B7P-tfFQ) — 67.1K views, 37s
17. [Home Workout Consistency Tips](https://www.adsee.ai/ad-examples/youtube/dtc/home-workout-consistency-tips-lIopc1Z_E4M) — 50.8K views, 20s
18. [Twenty∞ 28-Day Pilates Challenge](https://www.adsee.ai/ad-examples/youtube/dtc/twenty-28-day-pilates-challenge-n3ZmCqDiq0s) — 49.7K views, 82s
19. [Twenty∞ - 90-Day Pilates Bootcamp](https://www.adsee.ai/ad-examples/youtube/healthcare/twenty-90-day-pilates-bootcamp-dn1-38WKDrY) — 42.2K views, 57s
20. [Pilates Board Black Friday Sale](https://www.adsee.ai/ad-examples/youtube/dtc/pilates-board-black-friday-sale-g0NrKmt3l38) — 42.2K views, 12s

## About 28Pilates

28Pilates is an at-home fitness brand that sells compact Pilates reformer boards, resistance accessories, and grip socks alongside digital guided workout programs. Targeted primarily at women and busy individuals, its core offering includes structured 28-day and 90-day workout challenges designed for short daily home sessions. The brand operates direct-to-consumer and is based in the United States.

## 28Pilates YouTube ads — FAQ

### What is 28Pilates?

28Pilates is a direct-to-consumer fitness brand based in the United States, operated by 28Fitness LLC. The company sells compact home Pilates reformer boards, resistance accessories, and grip socks, alongside guided digital workout programs and multi-day fitness challenges.

### What are 28Pilates's YouTube ads about?

28Pilates's YouTube ads focus on its mini reformer board, product unboxings, reviews, and home workout routines. Many ads highlight guided programs like the 28 Day Pilates Challenge and seasonal promotions offering bonus items like a free waist trimmer.

### What video formats does 28Pilates use for its YouTube ads?

28Pilates runs exclusively vertical Shorts-style video ads. Most of these vertical spots are short to mid-length, typically running between 16 and 60 seconds.

### In which languages does 28Pilates advertise on YouTube?

28Pilates advertises exclusively in English on YouTube for its at-home fitness products and workout programs.

### How many YouTube ads does 28Pilates run?

AdSee has indexed 23 YouTube ads from 28Pilates, with 9.5M views in total, shown in 4 countries.

### Where does 28Pilates advertise on YouTube?

28Pilates's YouTube ads in the AdSee library ran most often in the United States, Canada, Australia and the United Kingdom.

### How much does 28Pilates spend on YouTube ads?

AdSee estimates 28Pilates's YouTube ad spend at $105K – $477K. The estimate is calculated from the views of its indexed ads and typical cost-per-view rates in the countries where they ran; it is not spend reported by 28Pilates.

### What is 28Pilates's most-viewed YouTube ad?

The most-viewed 28Pilates ad in the AdSee library is “Pilates Reformer Sale - Get Yours Quickly!”, with 1.6M views on YouTube.

### Where can I verify 28Pilates's ads?

28Pilates's ads can be checked in the Google Ads Transparency Center, which lists the ads of the advertiser account behind them: https://adstransparency.google.com/advertiser/AR01238876874080256001?region=anywhere

## More top DTC advertisers

- #3214 [Saalt](https://www.adsee.ai/ad-examples/youtube/brands/saalt) — est. spend $195K – $486K, 17 ads
- #3220 [Trybello](https://www.adsee.ai/ad-examples/youtube/brands/trybello) — est. spend $29.0K – $484K, 30 ads
- #3233 [DUVAL](https://www.adsee.ai/ad-examples/youtube/brands/duval) — est. spend $105K – $479K, 34 ads
- #3239 [HelloFresh](https://www.adsee.ai/ad-examples/youtube/brands/hellofresh-5) — est. spend $194K – $477K, 17 ads
- #3248 [Yale](https://www.adsee.ai/ad-examples/youtube/brands/yale) — est. spend $193K – $475K, 16 ads
- #3250 [Scandinavian Smiles](https://www.adsee.ai/ad-examples/youtube/brands/scandinavian-smiles) — est. spend $28.5K – $475K, 34 ads
- #3263 [LUMINESS](https://www.adsee.ai/ad-examples/youtube/brands/luminess) — est. spend $189K – $472K, 37 ads
- #3264 [Buoy](https://www.adsee.ai/ad-examples/youtube/brands/buoy) — est. spend $189K – $471K, 32 ads

All brands: https://www.adsee.ai/ad-examples/youtube/brands

Spend figures are estimated ranges derived from view counts and country-level CPV benchmarks — they are not reported by the advertiser. Method: https://www.adsee.ai/methodology/ad-spend-estimates